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Artwork for The Last Advertising Podcast

The Last Advertising Podcast

Breaking and Entering Media
Advertising
Advertising Industry
Creativity
Independent Agencies
Marketing
Super Bowl
Marketing Strategy
Creative Advertising
Crowbar Awards
Gen Z
Nike
Digital Marketing
Marketing Strategies
Brand Positioning
Client Relationships
Austin
NFL
Super Bowl Advertising
Ohio
Agency Culture

This is it. The last advertising podcast to ever be made. After interviewing 600 of advertising’s best, Geno Schellenberger is finally trying to quit. One final guest. One final episode. Until next week. For the ad sickos. A Breaking and Entering Media production.

PublishesWeeklyEpisodes572Founded7 years ago
Number of ListenersCategory
Business

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Artwork for The Last Advertising Podcast

Latest Episodes

How do great brands earn people's attention? Former Shinola Head of Brand Phil Pirkovic explains how brand strategy, cultural relevance, and authentic partnerships help companies build meaningful connections with people.

Phil has worked across brand... more

How do you create advertising that people actually want to spend time watching?

Zac Ryder, Co-Founder and Co-Chief Creative Officer of Modern Arts and a member of Adweek's 2026 Creative 100, joins The Last Advertising Podcast Ever to explain how bra... more

Why does advertising legend Keith Cartwright want young creatives to bring him ideas that scare him?

Keith Cartwright, Founder and Chief Creative Officer of CARTWRIGHT, joins The Last Advertising Podcast Ever to share lessons from a career spanning ... more

Robert Castaño developed his perspective through music, hospitality, culture and his journey into advertising through the BLAC Internship Program.

The recording artist and BARKER Account Supervisor joins The Last Advertising Podcast to discuss escap... more

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Recent Guests

Zac Ryder
Co-founder and co-chief creative officer of Modern Arts
Modern Arts
Episode: How to Make Advertising People Actually Want to Watch | Zac Ryder
Keith Cartwright
Founder and Chief Creative Officer of CARTWRIGHT, advertising creative director and art director
CARTWRIGHT
Episode: Why Ad Legend Keith Cartwright Wants Your Ideas to Scare Him
Robert Castaño
Recording artist and BARKER account supervisor
BARKER
Episode: Your Algorithm Can’t Give You Taste with Robert Castaño
Joanna D'Avanzo
Senior Professional Lecturer of Advertising at Marist College
Marist College
Episode: The Mother Sea Turtle Theory of Creativity with Joanna D’Avanzo
Joe Glennon
Professor at Indiana University Bloomington
Indiana University Bloomington
Episode: What Advertising Schools Should Teach in the Age of AI with Joe Glennon
Nicolet Gatewood
Executive Director of BLAC (Building Leaders and Creators)
BLAC
Episode: Why Advertising Makes Breaking In So Damn Hard with Nicolet Gatewood
Nick Gallo
Founding creative leader of Loop (ad agency/content studio); formerly involved in viral video and digital campaigns
Loop
Episode: Nick Gallo Built Loop Agency Around One Rule
Maryah Greene
Creator Partnerships lead at Droga5, former plant-care influencer
Droga5
Episode: If Advertising Wants Creators, It Needs to Understand Them with Maryah Greene
Scott Hamula
Professor, Ithaca College, Department of Strategic Communication
Ithaca College
Episode: Is a Liberal Arts Education the Future of Advertising? | Professor Scott R. Hamula

Host

Geno Schellenberger
Host of The Last Advertising Podcast

Reviews

4.8 out of 5 stars from 242 ratings
  • Insightful.

    Very insightful podcast led by Geno & Jack. Keep up the good work, guys.

    Apple Podcasts
    5
    Lenny Caruso
    United States2 years ago
  • Grow in Advertising

    The Breaking and Entering podcast is an amazing resource for anyone looking to start and grow a career in advertising. It’s packed with practical insights, industry trends, and expert advice that help you navigate the field. There are lots of episodes that offer unique perspectives and valuable networking tips, making it a fantastic place to connect and learn from successful voices in the industry.

    Apple Podcasts
    5
    Seanmilleryvr
    Canada2 years ago
  • The very best podcast in advertising today

    I started listening to Geno’s breaking and entering podcast a few months ago and I think this is the best advertising podcast to listen to if you are trying to get into the business.

    He interviews all sorts of guests, and they provide full in depth stories and insights into the world of advertising, and how they got started in the business.

    I’ve learned a great deal and I’m even more encouraged about the industry after listening.

    This is a world of knowledge for anyone in the business and those ... more

    Apple Podcasts
    5
    Justin Cri
    Canada2 years ago
  • Highly recommend listening

    This is the best podcast– gives a ton of insight into the ad industry and the stories behind the most successful creatives. I look forward to it every week!

    Apple Podcasts
    5
    DSil11
    United States2 years ago
  • Incredible Podcast

    This podcast serves as the holy grail for any individual looking to break into the industry or learn more about cool people in advertising. Does a phenomenal job bringing in guests from all different ends of the spectrum, asks meaningful questions, and is an incredible networking tool!

    Apple Podcasts
    5
    Jeanne4040
    United States2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The host is seen as a credible connector to top industry voices.
Guests are described as veteran, insightful, and highly relevant to students and early professionals.
Listeners praise practical, actionable career tips and concrete industry insight.

Top Business Podcasts

Talking Points

Recent interactions between the hosts and their guests.

How to Make Advertising People Actually Want to Watch | Zac Ryder
Q: What value does a brand get from investing in a documentary or YouTube series without a clear call to action or constant logo placement?
Ryder explains that brands can be authentically integrated into the story itself, such as WhatsApp messages forming the narrative of its documentaries. A broader campaign can extend the work across channels and activations, while connecting the brand to the audience and supporting business results.
How to Make Advertising People Actually Want to Watch | Zac Ryder
Q: What do you see as the traditional way of advertising, and what is the Modern Arts way?
Ryder describes traditional advertising as buying media to guarantee reach and measuring success by audience numbers. Modern Arts focuses on resonance by creating entertainment audiences actively choose to spend time with.
Why Ad Legend Keith Cartwright Wants Your Ideas to Scare Him
Q: How do you tell? Like, right away, when you see a young creative has the ambitious quality and not just fluff or BS, how do you actually kind of suss that out?
Cartwright says he weighs the interview 60 percent and the portfolio 40 percent, using the conversation to assess a candidate's background, interests, communication, and curiosity, then looking at the portfolio for craft and ideas.
Why Ad Legend Keith Cartwright Wants Your Ideas to Scare Him
Q: Especially for the young art director that might be listening to this, if you were breaking in today, what would be your path in, Keith?
Cartwright advises not to be discouraged by industry changes or AI. He recommends focusing on creative problem-solving, developing taste and craft, staying ambitious, and continually improving a portfolio.
Your Algorithm Can’t Give You Taste with Robert Castaño
Q: What do you say to the people out there that, whether it's their first internship or their first job, that they are in the same position I was, or maybe, you know, are upset with that first role?
Castaño recommends identifying what specifically feels wrong, such as the role, people, or workplace structure. That clarity can help someone ask better questions and assess agency culture when interviewing for their next job.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Frequently Asked Questions About The Last Advertising Podcast

What is The Last Advertising Podcast about and what kind of topics does it cover?

This show consistently centers on practical career guidance, creative leadership, and the evolving advertising industry. Episodes frequently explore how to break into advertising, cultivate a distinctive brand voice, leverage technology like AI in ideation, and navigate agency growth, independence, and mentorship. Notable patterns include candid career stories from senior creatives, actionable tips for building portfolios and networks, and thoughtful discussions on culture, leadership, and the business of creativity. A standout angle is the host's emphasis on realistic pathways for newcomers while still delivering strategic, big‑picture insights for veterans. Potential listeners who want concrete career tactics, leadership perspectives, and... more

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Which podcasts are similar to The Last Advertising Podcast?

These podcasts share a similar audience with The Last Advertising Podcast:

1. The Gray Area with Sean Illing
2. Hard Fork
3. Acquired
4. How Long Gone
5. Prof G Markets

How many episodes of The Last Advertising Podcast are there?

The Last Advertising Podcast launched 7 years ago and published 572 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on The Last Advertising Podcast?

Recent guests on The Last Advertising Podcast include:

1. Zac Ryder
2. Keith Cartwright
3. Robert Castaño
4. Joanna D'Avanzo
5. Joe Glennon
6. Nicolet Gatewood
7. Nick Gallo
8. Maryah Greene

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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