
Welcome to the Beyond The Technique podcast with Kati Whitledge. We exist to support beauty & wellness pros and your growing team and business. We believe it's what you do beyond the technical aspects of your craft that will bring substantial success. We promise to bring you the most forward-thinking industry topics to help you consistently grow and develop yourself and your business.
| Publishes | Twice weekly | Episodes | 300 | Founded | 11 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | Fashion & BeautyArtsBusinessMarketing | |||

How much should we really trust customer feedback when emotions can change from one moment to the next? In this episode, Kati Whitledge sits down with social scientist, and the CCO for European Wax Center, Katie Mullen to explore the complicated rela... more
What do you do when your salon experiences a walkout or another devastating team loss? In this episode, Kati shares one of the biggest lessons she learned through her own salon walkouts: give yourself space to feel the emotions, but don't stay there—... more
The beauty industry is facing a serious threat as rising student-loan defaults expose the gap between cosmetology education and sustainable career success. Kati welcomes back Terra Harvell, founder and CEO of Harper Ellis Hair Co. and Strata Salon Sy... more
Are you someone who naturally resists structure, expectations, or doing things simply because "that's how it's done"? In this episode, Kati explores how our natural tendencies can become strengths or stumbling blocks, especially when independence and... more
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Great variety of topics, love that you talk to ALL types of industry leaders. Thank you
Every podcast has so much value that you will take from as a leader!
While you look at yourself in the mirror and get ready physically for your day why not work on getting mentally prepared. I really enjoyed listening to several of the podcasts so far each day. Some of them are shorter so I can take on a few while I get ready and drive to work. I’ve enjoyed the mindset shares from industry professionals, the consistency in the message of continue showing up the right people will find you, whether that salon clients or staff, tips for younger, growing stylist, bui... more
Do not take any advice from this fraud. Her salons are failing to the point where she closed her nail salon with absolutely no warning to clients or employees. Imagine leaving your workers instantly unemployed, and thinking you’re in a position to give anyone advice. She has a long history of poor business practices and management, and threatening employees with lawsuits if they ever speak up.
I enjoy listening to Kati's interviews. She has great energy and is always positive. Today, I was surprised to hear she interviewed one of my mentors and my only trusted product line. Greg Starkman from Innersense Organic Beauty!!!
I wish I could add a phone because while listening in the car, I had their Body Butter in my bag.
I agree with you, Kati; I can’t get enough of this product. 🥰
Key themes from listener reviews, highlighting what works and what could be improved about the show.
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #147 | |
Apple Podcasts | #152 | |
Apple Podcasts | #206 | |
Apple Podcasts | #45 | |
Apple Podcasts | #154 |
Recent interactions between the hosts and their guests.
Listeners, social reach, demographics and more for this podcast.
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The show centers on practical business growth for beauty and wellness professionals, with a strong emphasis on leadership, marketing, operations, and team development. Episodes frequently feature salon owners, brand founders, and industry tech experts discussing scaling, talent pipelines, digital marketing, and tools that simplify running multi-location businesses. A notable pattern is the integration of mindset and personal development with firm, actionable advice for building healthy internal cultures, improving client experience, and driving sustainable growth. A recurring strength is its guest mix—highly experienced practitioners alongside technology providers—delivering both real-world tactics and emerging trends for salon and spa oper... more
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These podcasts share a similar audience with Beyond The Technique Podcast:
1. Thriving Stylist Podcast
2. Profitable Salon Owner Podcast
3. The Jamie Sea Show
4. Sex With Emily
5. Grow My Salon Business Podcast
Beyond The Technique Podcast launched 11 years ago and published 300 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Beyond The Technique Podcast include:
1. Celene Dupuis
2. Kayla Morgan
3. Brigette Sobus
4. Elizabeth Faye
5. Anna Johnson
6. Rachel Gower
7. Courtney Claghorn
8. Antonio Stanley
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