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Artwork for Better: The Brand Designer Podcast

Better: The Brand Designer Podcast

Jen Davis
Web Design
Entrepreneurship
Brand Design
Freelancing
Brand Strategy
Branding
Client Management
Client Relationships
Work-Life Balance
Motherhood
Maternity Leave
Client Communication
Neurodivergence
Social Media Marketing
Community In Design
Design Business
Pricing Strategies
Design Industry
Contracts
Creative Direction

Better: The Brand Designer Podcast, founded by Giselle Field of Wander Design Co. and Jen Davis, was founded on the belief that designers need community. We find that the branding world often feels secretive, competitive, and sometimes just plain old confusing. When we realized that our honest, soul-chat-level convos could potentially help other designers, we realized a podcast was only natural! B... more

PublishesWeeklyEpisodes254Founded7 years ago
Number of ListenersCategories
EntrepreneurshipDesignArtsBusiness

Listen to this Podcast

Artwork for Better: The Brand Designer Podcast

Latest Episodes

In this episode, I chat with Ashton Hauff, brand strategist and co-founder of The Good Kids, a branding agency in North Dakota. Ashton talks about their "Slingshot Method," a three-phase process covering strategy, creative, and rollout, and why havin... more

In this solo episode, I'm chatting all about pricing—when it's time to raise your rates, the steps to do it, how to communicate price changes to existing clients, new inquiries, and referrals, and the common mistakes I see designers make along the wa... more

In this weeks episode I'm chatting with fellow design business owner and mom of three Sydney of Rouse Design Studio in a fun Q&A style all about motherhood and business, and also how we both live on land and raising animals and what that brings into ... more

Running a business means you're constantly evolving, and in this solo episode I'm sharing with you guys what that's looked like for me lately, what I've outgrown, what I've let go of, and what's working in this season of business for me and my micro ... more

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Recent Guests

Ashton Hauff
Co-founder and brand strategist behind The Good Kids branding studio
The Good Kids
Episode: S13 E17: Calm the Room: Managing Client Fear in Creative Work with Ashton Hauff
Sydney Walden
Founder of Rouse Design Studio, copywriting services
Rouse Design Studio
Episode: S13 E15: Motherhood & Creative Business Q&A with Sydney Walden
Lisa Johnson
Founder of Verve & Concord, design studio serving faith-based women entrepreneurs
Verve & Concord
Episode: S13 E13: Pivoting to and Designing for a Faith-Based Niche with Lisa Johnson
Tina Loszewska
Brand and web designer, co-founder of Editorial Stock Images
Editorial Stock Images
Episode: S13 E12: Stock Isn’t Dead—You’re Just Using the Wrong Kind with Tina Loszewska & Jordan Aulin
Jordan Aulin
Marketing agency owner, co-founder of Editorial Stock Images
Editorial Stock Images
Episode: S13 E12: Stock Isn’t Dead—You’re Just Using the Wrong Kind with Tina Loszewska & Jordan Aulin
Meghan Svetich
Founder of Reine Creative; art director with corporate fashion experience
Reine Creative
Episode: S13 E11: How to Offer Art Direction Services with Meghan Svetich
Ashleigh C. Henry
Speaker, writer and life coach
Episode: S13 E09: The Pace That Holds You: Sustainable Success for High-Capacity Women with Ashleigh Henry
Meg Burk
Font designer and founder of Aweva/Heatwave/Layer
Aweva, Heatwave, Layer
Episode: S13 E08: How to Get into the Business of Font Design with Meg Burk
Matt Ellis
Head of Brand at Metalab
Metalab
Episode: S13 E06: Designing Brands That Hold Up Over Time with Matt Ellis

Host

Jen Davis
Co-host and guide for pricing, business growth, and interview-led conversations; central organizer of discussions.

Reviews

4.8 out of 5 stars from 135 ratings
  • Great conversations

    I’ve been listening to Better the Brand Designer for a little while now and I just want to say — this podcast is so good. A few episodes that have really stuck with me:

    The Pace That Holds You with Ashleigh Henry felt like it was made for me. Sustainable success, silent burnout, pacing — that’s the lane I live and work in. The font design episode with Meg Burk genuinely blew my mind (I had no idea how much goes into building a custom font from a business standpoint). The Gina Knox episode on pay... more

    Apple Podcasts
    4
    Jackirenee
    United States2 months ago
  • The Gina Knox Episode

    I stumbled upon and IG Ad and I had to come over to listen and so glad I did! So much great information and with such light hearted conversations made the topic comfortable and understandable. Will definitely be sticking around.

    Apple Podcasts
    5
    P0221F
    United States4 months ago
  • Not a designer but love

    I find so much genius in this show - and it has a really down to earth quality I appreciate (no overwhelm or massive FOMO).

    Apple Podcasts
    5
    Krista Walsh
    United States8 months ago
  • I want to like this show

    I really do want to like this show, but every time I try to listen I have to skip the first 15-25 minutes of the show before they actually get to their topic.

    Apple Podcasts
    3
    Chellsbells
    United States3 years ago
  • Absolute Best!

    I love this podcast so much. Jen and Esther are honest, refreshing, uplifting, and inspiring. I look forward to this podcast every week. It’s like listening to design besties every week. They remind me of my why. My why wanting to be a brand designer and not to give up on my dream goals for my business. ✨

    Apple Podcasts
    5
    katcjo
    United States3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

A small portion of feedback notes occasional pacing issues at the start of some episodes.
Guest conversations are seen as honest, actionable, and community-building for designers.
By-and-large, feedback highlights warmth, authenticity, and a sense of sisterhood among designer listeners.
Listeners describe the show as relatable, practical, and grounded, offering real-world advice without overwhelming hype.
Some listeners mention occasional promotional content but still find value in the content.
A few reviews remind potential listeners that the show includes diverse guest perspectives and topics beyond core branding.
Listeners frequently praise the host duo for clear, down-to-earth guidance and actionable takeaways.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#36
Indonesia/Arts/Design
Apple Podcasts
#65
South Korea/Arts/Design
Apple Podcasts
#86
South Africa/Arts/Design
Apple Podcasts
#107
Saudi Arabia/Arts/Design
Apple Podcasts
#116
India/Arts/Design
Apple Podcasts
#121
Colombia/Arts/Design

Talking Points

Recent interactions between the hosts and their guests.

S13 E17: Calm the Room: Managing Client Fear in Creative Work with Ashton Hauff
Q: What does the Slingshot Method consist of, and how does onboarding shape the client experience?
The guest describes the three-step Slingshot Method (strategy, creative, rollout) and emphasizes onboarding as the moment to establish roles, communication norms, and a visual, predictable process to reduce fear and ensure alignment.
S13 E17: Calm the Room: Managing Client Fear in Creative Work with Ashton Hauff
Q: How did Good Kids come to be and how did you find your way into the brand design and brand strategy world?
Ashton explains that The Good Kids started after seeing local brands with strong products but unclear messaging; the team formed a boutique studio focusing on tourism, hospitality, and CPG, growing through strategic branding and hands-on experience in design education and local startup environments.
S13 E15: Motherhood & Creative Business Q&A with Sydney Walden
Q: What would you tell a brand-new mom who's terrified of losing momentum in her business?
Focus on a doable routine, start with small, consistent blocks of time (e.g., early morning), and view momentum as a series of small wins rather than total hours at the desk.
S13 E15: Motherhood & Creative Business Q&A with Sydney Walden
Q: Do you worry that talking about mom life undermines your professionalism?
No—seeing motherhood as a strength can enhance credibility; framing discussions around competence and self-management helps maintain professional perception.
S13 E15: Motherhood & Creative Business Q&A with Sydney Walden
Q: When do you do mom things versus work things?
Do house and farm tasks during the kids' awake times and core work during school hours; use a structured schedule with a nanny for school-time work blocks.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Better: The Brand Designer Podcast

What is Better: The Brand Designer Podcast about and what kind of topics does it cover?

This show centers on the real-world side of running a design studio and branding business. Episodes frequently tackle practical topics like pricing and proposals, client management and onboarding, systems for scale, and the emotional dynamics of working with clients. Founders and designers share frameworks, patterns, and lived experiences to help listeners build sustainable studios, nurture community, and navigate growth without sacrificing work-life balance. A notable throughline is turning creative work into a scalable, human-centered business—whether through niche positioning, in-person retreats, or multi-venture entrepreneurship. The format leans toward warm, grounded conversations with guests who bring hands-on expertise in branding, d... more

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Which podcasts are similar to Better: The Brand Designer Podcast?

These podcasts share a similar audience with Better: The Brand Designer Podcast:

1. The Unapologetic Designer Podcast
2. Behind the Design
3. The Peaceful Creatives Podcast
4. Good Content with Shannon McKinstrie
5. The Jasmine Star Show

How many episodes of Better: The Brand Designer Podcast are there?

Better: The Brand Designer Podcast launched 7 years ago and published 254 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Better: The Brand Designer Podcast?

Recent guests on Better: The Brand Designer Podcast include:

1. Ashton Hauff
2. Sydney Walden
3. Lisa Johnson
4. Tina Loszewska
5. Jordan Aulin
6. Meghan Svetich
7. Ashleigh C. Henry
8. Meg Burk

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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