
Off By 2 is a business podcast for founders, entrepreneurs, and creatives who want to build successful businesses on their own terms. Hosted by Kady Sandel, branding expert and agency owner, each episode shares honest conversations, practical insights, and real stories about building a profitable business without letting it take over your life. You'll be challenged to think differently about: • Bu... more
| Publishes | Weekly | Episodes | 227 | Founded | 4 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | EntrepreneurshipBusiness | |||

There's a version of ambition that tells you the answer is always more. More hours, more clients, more effort, more grinding until something finally gives. I believed that for years, back when I was doing sixty five dollar logos off Craigslist and st... more
The longer you run a business, the less your systems are based on theory and the more they're based on experience. Every process, every boundary, and every clause usually exists because something happened once and you decided you never wanted to solv... more
Welcome to Off By 2 with Kady Sandel.
In this episode, I'm sharing why I decided to rename the podcast and move away from teaching graphic designers how to grow their businesses.
Over the past year, I've realized I'm more excited by conversations a... more
A business can work perfectly on paper and still leave you feeling completely disconnected from it. The invoices get paid, the clients are happy, and by every external measure you've built the thing you said you wanted, and yet you open your laptop a... more
People also subscribe to these shows.





So many great insights from Kady, no fluff just actionable tips!
I love this show. Katie has such a good voice and accent. She gives a lot of good useful information and interviews interesting people, too. 😃👍🏻 ~ Derek Short
Kady provides great information and actionable tips. The knowledge she drops leaves you with pure inspiration and motivation to start. The podcast is definitely worth the follow—don’t miss out on all the gems! Thank you Kady 😁
Kady is straight to the point, factual, inspiring and validating! I absolutely love listening to and learning the gold nuggets dropped in each episode. I’m new to web design and about to launch my business, and I’ll be attending the academy once I get my foundation. I can’t wait to help people build their businesses with my skills, and this podcast and Kady are to thank for helping me!
I love Kady Sandel, she treads the balance of sales and information beautifully. She has been a huge help in developing my career as a graphic designer. My question is can you please cover SCAM Clients in LinkedIn?. It is the one topic I rarely he you speak of and I would be great to hear your advice on how to navigate and or avoid scams.
You are remarkable , I am a huge fan!
Key themes from listener reviews, highlighting what works and what could be improved about the show.
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #172 |
Recent interactions between the hosts and their guests.
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | |
|---|---|
| Gender Skew | |
| Location | |
| Interests | |
| Professions | |
| Age Range | |
| Household Income | |
| Social Media Reach |
This show targets founders, entrepreneurs, and creative professionals who want practical, no-nonsense guidance on building a profitable business that fits their life. Across episodes, listeners hear real-world stories about niching, pricing for value, and moving from broad design work to focused, premium branding—often with a skincare or beauty branding angle. Recurrent themes include leadership, systems, and balancing growth with personal life, plus insights into leveraging coaching, staying authentic, and navigating AI tools without losing strategic clarity. The angle of building business on your own terms and designing a sustainable lifestyle around entrepreneurship makes it stand out, with a strong emphasis on clear positioning, high-va... more
Rephonic provides a wide range of podcast stats for this podcast. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to this podcast and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.
Rephonic provides a full set of podcast information for four million podcasts, including the number of listeners. View further listenership figures for this podcast, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.
Rephonic provides comprehensive predictive audience data for this podcast, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.
To see how many followers or subscribers this podcast has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.
These podcasts share a similar audience with this podcast:
1. The Futur with Chris Do
2. The Angry Designer Graphic Design, Freelancing, Branding & Creative Business Podcast
3. The Mel Robbins Podcast
4. The Unapologetic Designer Podcast
5. The Art of Accomplishment
this podcast launched 4 years ago and published 227 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.
Rephonic pulls ratings and reviews for this podcast from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.
View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.
Rephonic provides full transcripts for episodes of this podcast. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.
Recent guests on this podcast include:
1. Dr. Nathan Bryan
2. Nathan Bryan
3. Philip McCauley
4. Sarah Vilensky
5. Ed Prowell
6. Kiri Mohan
7. Tyler Archer
8. Massimo Zefferino
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.