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Artwork for Profitable Graphic Designer: Clients, Business, Money, and Freedom

Profitable Graphic Designer: Clients, Business, Money, and Freedom

Kady Sandel
Client Acquisition
Freelancing
Value-Based Pricing
Marketing Strategies
Social Media Marketing
Presentation Design
Freelance Design Business
Sales Strategies
Niche Specialization
Graphic Design
Chatgpt
AI In Design
Design Agency
Business Goals
Design Business
Brand Strategy
Client Engagement
Emotional Intelligence In Sales
Content Creation
Website Copy

Learn how to get graphic design clients, price your services confidently, and build a profitable design business that gives you freedom. You’re not meant to chase cheap clients or work nights just to stay afloat. Hosted by Kady Sandel, brand strategist, agency owner, and design business coach helping freelance, brand, and web designers build scalable, profitable businesses. You’ll learn how to: • ... more

PublishesWeeklyEpisodes204Founded4 years ago
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DesignArts

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Artwork for Profitable Graphic Designer: Clients, Business, Money, and Freedom

Latest Episodes

Five figure design projects do not close because you explained your value better or added more deliverables. They close because the structure of the business makes the decision feel safe. In this episode, I walk you inside my twenty five thousand dol... more

Most designers think landing high end projects is about better aesthetics or more visibility. It is not. The difference between a three thousand dollar project and a ten thousand dollar project almost always comes down to clarity. In this episode, I ... more

A quiet inbox has a way of making confident designers doubt everything. Your pricing. Your positioning. Your experience. I have watched this happen in my own business and with hundreds of designers I have worked with. In this episode, I break down wh... more

Posting consistently, telling better stories, doing everything right and still watching your growth stall is frustrating. For this milestone 200th episode, I sat down with Chris Do for a very honest conversation about what actually builds a personal ... more

Key Facts

Accepts Sponsors
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Recent Guests

Dr. Nathan Bryan
A former professor of molecular medicine now running a product-based company focused on nitric oxide.
Bryan Therapeutics
Episode: Why Branding Starts with Strategy, Not Design (with Dr. Nathan Bryan) | Ep 181
Nathan Bryan
Former professor of molecular medicine and entrepreneur
Bryan Therapeutics Inc.
Episode: The Courage to Create with Jeremy Slagle | EP 180
Philip McCauley
Founder of NaturalZing and Vital Purple
NaturalZing, Vital Purple
Episode: From Outdated Labels to a Full Rebrand with Philip McCauley | 178
Sarah Vilensky
Founder and CEO of Blossom Essentials
Blossom Essentials
Episode: How Branding Helped This Skincare Founder Get to Walmart (Sarah Vilensky with Blossom Essentials) | EP 176
Ed Prowell
Founder of Potting Shed, a studio that focuses on brand strategy and design for various clients.
Potting Shed
Episode: 169 How to Build a Multi-Faceted Design Studio Without Losing Focus with Ed Prowell
Kiri Mohan
Business coach helping women freelancers with corporate backgrounds
Episode: 127 Marketing Strategies for Freelance Designers with Kiri Mohan
Tyler Archer
New Zealand's trusted online sales coach with 15 years of sales experience and a successful coaching business
Self-employed
Episode: 126 How to Sell Your Design Services Without Feeling Pushy with Tyler Archer
Massimo Zefferino
Founder and creative director of Z Factor, a niche full-service creative agency
Z Factor
Episode: 115 Crushing Competitors With a Niche Design Agency With Massimo Zefferino
James Barnard
Award-winning logo designer, seasoned freelancer, and design educator from Gold Coast, Australia.
barnard.co
Episode: 112 From Followers to Design Clients with James Barnard

Host

Kady Sandel
Design agency owner and brand strategist based in Austin, Texas. She is a design business coach with a focus on helping freelance, brand, and web designers to build scalable, profitable businesses.

Reviews

4.9 out of 5 stars from 104 ratings
  • One of the BEST podcasts for designers

    So many great insights from Kady, no fluff just actionable tips!

    Apple Podcasts
    5
    Shelbyyy22
    United States8 months ago
  • Great Show And Voice!

    I love this show. Katie has such a good voice and accent. She gives a lot of good useful information and interviews interesting people, too. 😃👍🏻 ~ Derek Short

    Apple Podcasts
    5
    D-Rocker91
    United Statesa year ago
  • Gem Droppin’ Podcast

    Kady provides great information and actionable tips. The knowledge she drops leaves you with pure inspiration and motivation to start. The podcast is definitely worth the follow—don’t miss out on all the gems! Thank you Kady 😁

    Apple Podcasts
    5
    byjmonique
    United Statesa year ago
  • Newbie approval

    Kady is straight to the point, factual, inspiring and validating! I absolutely love listening to and learning the gold nuggets dropped in each episode. I’m new to web design and about to launch my business, and I’ll be attending the academy once I get my foundation. I can’t wait to help people build their businesses with my skills, and this podcast and Kady are to thank for helping me!

    Apple Podcasts
    5
    jessicagoodin
    United Statesa year ago
  • Question and Review:

    I love Kady Sandel, she treads the balance of sales and information beautifully. She has been a huge help in developing my career as a graphic designer. My question is can you please cover SCAM Clients in LinkedIn?. It is the one topic I rarely he you speak of and I would be great to hear your advice on how to navigate and or avoid scams.

    You are remarkable , I am a huge fan!

    Apple Podcasts
    5
    Andysundesign.com
    United Statesa year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners appreciate the actionable tips and practical advice provided, often noting how it helps them improve their design businesses.
The host is frequently praised for her clear communication and approachable style, making complex topics accessible for audiences.
Many reviews highlight the educational value of the content, emphasizing how it equips both new and experienced designers with the knowledge needed to succeed in their endeavors.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#91
United States/Arts/Design
Apple Podcasts
#165
Canada/Arts/Design
Apple Podcasts
#215
France/Arts/Design
Apple Podcasts
#226
Australia/Arts/Design
Apple Podcasts
#228
Germany/Arts/Design
Apple Podcasts
#55
Ireland/Arts/Design

Talking Points

Recent interactions between the hosts and their guests.

It’s Not the Algorithm. It’s Your Personal Brand w/ Chris Do | EP 200
Q: What do you think someone actually needs to build behind the scenes before they start showing up online?
Chris suggests that before posting, one should reflect on their thoughts and unique voice, ensuring their content serves as a public journal rather than direct marketing.
It’s Not the Algorithm. It’s Your Personal Brand w/ Chris Do | EP 200
Q: What drives you to keep working even though you could retire?
Chris emphasizes the importance of purpose over money, stating that losing purpose can lead to a loss of vitality and engagement in life.
Why Branding Starts with Strategy, Not Design (with Dr. Nathan Bryan) | Ep 181
Q: Do you find it hard to sell your products in terms of do you have to educate your target audience?
My number one objective is education, as many potential customers are unaware of what nitric oxide is or its benefits.
Why Branding Starts with Strategy, Not Design (with Dr. Nathan Bryan) | Ep 181
Q: Can you tell us more about now the company? Like what's the name of the company? How many products do you have? And what do they do?
The parent company is called Bryan Therapeutics, which consolidates several product lines including skincare and supplements aimed at delivering nitric oxide benefits.
The Courage to Create with Jeremy Slagle | EP 180
Q: How are you different than the competition?
You have to be able to communicate how your product is different and prove that it's worth the price based on its benefits.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
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Location
Interests
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Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

Focusing on the intersection of graphic design, business acumen, and personal branding, this show offers insights for designers seeking to elevate their practices and achieve financial success. Topics often covered include client acquisition strategies, personal branding, effective marketing techniques, and the importance of financial clarity in maintaining a profitable design business. The host provides practical advice on how to establish systems that streamline workflows, navigate market saturation, and position oneself effectively in the design industry. Listeners can expect actionable tips and inspirational anecdotes that resonate with both newcomers and established professionals seeking to enhance their business strategies and persona... more

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this podcast launched 4 years ago and published 204 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on this podcast?

Recent guests on this podcast include:

1. Dr. Nathan Bryan
2. Nathan Bryan
3. Philip McCauley
4. Sarah Vilensky
5. Ed Prowell
6. Kiri Mohan
7. Tyler Archer
8. Massimo Zefferino

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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