
EMARKETER’s podcast, Behind the Numbers, helps marketers, retailers, and advertisers understand the rapidly changing landscape of digital media. EMARKETER analysts and industry experts come together to analyze a wide variety of critical topics, from the transformative influence of AI to the dynamic world of social media, and the evolving landscape of consumer shopping habits. Stay informed and sta... more
| Publishes | Daily | Episodes | 500 | Founded | 10 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessMarketing | |||

Our analysts (or “bakers”) will compete in a Great British Bake Off–style episode, discussing how the digital shelf for ecommerce will adapt to speak to AI audiences and how retailers will counter AI’s rise by connecting with customers IRL. Listen to... more
Our analysts (or “bakers”) will compete in a Great British Bake Off–style episode, discussing how new standards will unlock agentic ad buying and selling, and how (and why) YouTube will benefit most from the surge in video podcasts. Join Senior Direc... more
On today’s special podcast episode, we discuss the major headlines we expect to see and some significant milestones in the coming year—and bundle it all into a giant quiz. What happens to YouTube in 2026? What will shoppers start letting AI agents do... more
In today’s episode, we explore consumers’ use of agentic AI in their financial lives, and the development of stablecoin payment rails becoming “bank grade” in 2026. Join the discussion with host and Head of Business Development Rob Rubin, and Senior ... more
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Had to stop listening to the show after they change hosts I can’t tolerate, listening to up speak all the time. Up speaking triggers me apparently. “Are you speaking or asking me a question?”
Jeremy and his stellar guests dive deep into the world of business, but it's not just about that! Sure, you'll snag some seriously actionable advice and practical tips, no matter where you're at in your entrepreneurial journey. But beyond that, you'll discover the fuel to grow not just as a businessperson, but as a human being. And let's not forget, Jeremy's charisma and infectious energy make every conversation a delight. Huge thanks for delivering such an epic show, Jeremy—keep crushing it!
My favorite show is the Friday show, because I think it covers a little bit everything. Great content, Marcus has a great job, and really great chemistry with the folks on the line. I feel like I learn four or five things that I can apply to my job each episode. Great work.
Marcus and the team always provide interesting commentary on the latest news in digital marketing. It helps me be (or at least,sound) smarter at work
Excellent
Key themes from listener reviews, highlighting what works and what could be improved about the show.
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Apple Podcasts | #15 |
Recent interactions between the hosts and their guests.
Listeners, social reach, demographics and more for this podcast.
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A go-to source for marketers, retailers, and advertisers, this podcast offers deep insights into the fast-paced evolution of digital media. Topics frequently cover the impact of AI on advertising strategies, the growth of Connected TV (CTV), shifting consumer shopping behaviors, and digital advertising trends. The varied episode formats, from interviews with industry experts to panel discussions, provide a comprehensive understanding of contemporary challenges and opportunities in marketing and advertising. Listeners are likely to find actionable advice and valuable data that can inform their own strategies and decision-making processes.
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Behind the Numbers: an EMARKETER Podcast launched 10 years ago and published 500 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Behind the Numbers: an EMARKETER Podcast include:
1. Ragu Kamakshisundaram
2. Adam Epstein
3. Victoria Lozano
4. Damian Pelliccione
5. Todd Segall
6. Amanda Corral
7. Nydia Sahagun
8. Austin Leonard
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