
EMARKETER’s podcast, Behind the Numbers, helps marketers, retailers, and advertisers understand the rapidly changing landscape of digital media. EMARKETER analysts and industry experts come together to analyze a wide variety of critical topics, from the transformative influence of AI to the dynamic world of social media, and the evolving landscape of consumer shopping habits. Stay informed and sta... more
| Publishes | Daily | Episodes | 500 | Founded | 10 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessMarketing | |||

On today’s special edition podcast episode, we explore how leading brands are implementing successful CTV and streaming advertising campaigns and measuring their impact. EMARKETER Senior Analyst, Arielle Feger, hosts a panel with Shruti Khatod, SVP, ... more
On today’s podcast episode, we discuss the three big questions surrounding Amazon in Q3 and beyond: What Amazon's corporate layoffs tell us about how AI is actually affecting the broader job market. Is Amazon’s new “Help Me Decide” feature a signific... more
On today’s special edition podcast episode, EMARKETER Senior Analyst, Ross Benes, unpacks the key trends driving the evolution of steaming and CTV. Afterwards, Ross welcomes Kim Marchan, Head of Agency Development at StackAdapt, to discuss how data, ... more
On today’s podcast episode, we discuss whether Coca-Cola’s AI holiday ad is a bold move forward or a soulless shortcut—and, when everything can be generated, whether authenticity becomes the new premium. Listen to the discussion with Vice President o... more
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Jeremy and his stellar guests dive deep into the world of business, but it's not just about that! Sure, you'll snag some seriously actionable advice and practical tips, no matter where you're at in your entrepreneurial journey. But beyond that, you'll discover the fuel to grow not just as a businessperson, but as a human being. And let's not forget, Jeremy's charisma and infectious energy make every conversation a delight. Huge thanks for delivering such an epic show, Jeremy—keep crushing it!
My favorite show is the Friday show, because I think it covers a little bit everything. Great content, Marcus has a great job, and really great chemistry with the folks on the line. I feel like I learn four or five things that I can apply to my job each episode. Great work.
Marcus and the team always provide interesting commentary on the latest news in digital marketing. It helps me be (or at least,sound) smarter at work
Excellent
I absolutely enjoy and value this show! Consistently super informative, relevant, and enjoyable.
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Focused on the dynamic and rapidly evolving landscape of digital media, this podcast addresses critical topics relevant to marketers, retailers, and advertisers. It features in-depth analysis from industry experts and analysts, covering a range of themes including the impact of artificial intelligence, trends in social media, and changing consumer shopping behaviors. Episodes are released frequently, providing listeners with timely insights that can help them navigate the complexities of their fields. The podcast's engaging format and diverse topics make it a valuable resource for professionals seeking to stay informed and competitive in the digital realm.
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Behind the Numbers: an EMARKETER Podcast launched 10 years ago and published 500 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Behind the Numbers: an EMARKETER Podcast include:
1. Kim Marchan
2. Minyi Su
3. Sky Canavis
4. Jason Mander
5. Paola Flores-Marquez
6. Carina Perkins
7. Rene Federico
8. Grace Harmon
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