Behind the Numbers: an EMARKETER Podcast
EMARKETEREMARKETER’s podcast, Behind the Numbers, helps marketers, retailers, and advertisers understand the rapidly changing landscape of digital media. EMARKETER analysts and industry experts come together to analyze a wide variety of critical topics, from the transformative influence of AI to the dynamic world of social media, and the evolving landscape of consumer shopping habits. Stay informed and sta... more
| Publishes | Daily | Episodes | 500 | Founded | 10 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusiness | |||
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Latest Episodes
In today’s podcast episode, we discuss what would happen if sports viewership declined, if Meta had to pay $1.4 trillion to California, New Jersey, Colorado, and Kentucky in youth safety lawsuits, and if AI turned every product placement in a TV show... more
In today’s podcast episode, we discuss how much time Americans spend with GenAI, why daily social media use might not have peaked, and why TV, not mobile, still rules the roost.
Subscribe to EMARKETER's newsletters. Go to www.emarketer.com/n... more
On today’s podcast, we discuss how consumers decide what’s worth buying, why we spend hours trying to save $10 on groceries but think nothing of spending thousands on a vacation, how uncertainty influences the way people make decisions, and why being... more
In today’s podcast episode, we discuss why Fox buying Roku could be good for both companies, bad for both companies, and who stands to be affected the most beyond Fox and Roku.
Join Senior Director of Podcasts and host Marcus Johnson, along with Sen... more
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Reviews
- Wonderful Discussion
Thank you, Dave, for the wonderful conversation regarding Innovation, Ethics, Community/Corporate Social Responsibility and my book, The 7Rs of Leadership and Life. I truly enjoyed discussing these topics in a conversational and engaging manner. From my perspective, your style and your show represent the very best.
Apple Podcasts5Angelo Valletta
United States4 months ago - Trigger warning
Had to stop listening to the show after they change hosts I can’t tolerate, listening to up speak all the time. Up speaking triggers me apparently. “Are you speaking or asking me a question?”
Apple Podcasts2EMWJUnited States8 months ago - Nuggets of business gold!
Jeremy and his stellar guests dive deep into the world of business, but it's not just about that! Sure, you'll snag some seriously actionable advice and practical tips, no matter where you're at in your entrepreneurial journey. But beyond that, you'll discover the fuel to grow not just as a businessperson, but as a human being. And let's not forget, Jeremy's charisma and infectious energy make every conversation a delight. Huge thanks for delivering such an epic show, Jeremy—keep crushing it!
Apple Podcasts5Linda__Lee_
Philippines2 years ago - Great show, my Friday weekly listen
My favorite show is the Friday show, because I think it covers a little bit everything. Great content, Marcus has a great job, and really great chemistry with the folks on the line. I feel like I learn four or five things that I can apply to my job each episode. Great work.
Apple Podcasts5Digital maverickUnited States3 years ago - Good stuff
Marcus and the team always provide interesting commentary on the latest news in digital marketing. It helps me be (or at least,sound) smarter at work
Apple Podcasts5laura doesnt like thisUnited States3 years ago
Listeners Say
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Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #146 | United States/Business/Marketing |
Apple Podcasts | #112 |  United Kingdom/Business/Marketing |
Apple Podcasts | #190 |  Canada/Business/Marketing |
Apple Podcasts | #43 |  Italy/Business/Marketing |
Apple Podcasts | #239 |  Australia/Business/Marketing |
Apple Podcasts | #21 |  South Korea/Business/Marketing |
Talking Points
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Audience Metrics
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Frequently Asked Questions About Behind the Numbers: an EMARKETER Podcast
What is Behind the Numbers: an EMARKETER Podcast about and what kind of topics does it cover?
A data-driven show focused on digital marketing, advertising technology, and retail, with episodes unpacking AI implications, platform dynamics, and consumer behavior. Listeners can expect in-depth discussions grounded in analytics, forecasting, and case studies—from ad revenue shifts and AI-enabled targeting to discovery, brand safety, and shopping journeys. The program often features EMARKETER analysts alongside industry guests to translate complex trends into practical takeaways for marketers, retailers, and advertisers. Its strength lies in data-backed debates, tight formatting, and a mix of strategy, execution, and forward-looking questions that help listeners stay ahead in a fast-evolving landscape.
Where can I find podcast stats for Behind the Numbers: an EMARKETER Podcast?
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How many listeners does Behind the Numbers: an EMARKETER Podcast get?
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What are the audience demographics for Behind the Numbers: an EMARKETER Podcast?
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How many subscribers and views does Behind the Numbers: an EMARKETER Podcast have?
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Which podcasts are similar to Behind the Numbers: an EMARKETER Podcast?
These podcasts share a similar audience with Behind the Numbers: an EMARKETER Podcast:
1. The CMO Podcast
2. HBR IdeaCast
3. The Prof G Pod with Scott Galloway
4. Brew Markets
5. Morning Brew Daily
How many episodes of Behind the Numbers: an EMARKETER Podcast are there?
Behind the Numbers: an EMARKETER Podcast launched 10 years ago and published 500 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
How do I contact Behind the Numbers: an EMARKETER Podcast?
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Where can I see ratings and reviews for Behind the Numbers: an EMARKETER Podcast?
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How do I access podcast episode transcripts for Behind the Numbers: an EMARKETER Podcast?
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What guests have appeared on Behind the Numbers: an EMARKETER Podcast?
Recent guests on Behind the Numbers: an EMARKETER Podcast include:
1. Oscar Orozco
2. Drew Spink
3. Cal Donnelly
4. Christine Foster
5. Zach Stambor
6. Kristen Brophy
7. Alex Weller
8. David Cost
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.