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Beauty Insights

Beauty Insights

Beauty Insights c'est LE podcast qui décrypte les actualités et les tendances de l'industrie de la cosmétique et partage des insights clés. Hébergé par Ausha. Visitez ausha.co/fr/politique-de-confidentialite pour plus d'informations.

PublishesTwice monthlyEpisodes21Founded9 months ago
Language
French
Number of ListenersCategories
ArtsFashion & Beauty

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Artwork for Beauty Insights

Latest Episodes

Le marché senior représente 19,2 milliards de dollars en 2024 et devrait atteindre 28,5 milliards d'ici 2035. En France, un tiers de la population aura plus de 60 ans en 2035. Et pourtant, ce segment massif reste largement sous-exploité par l'industr... more

La longévité : le nouvel anti-âge qui change les règles de la beauté

L'anti-âge est mort. Enfin, pas complètement, mais il se transforme radicalement. Ce qui le remplace, c'est un concept beaucoup plus puissant : la longévité.

La longévité en cosmé... more

La technologie transforme l'industrie cosmétique en profondeur. Essayage virtuel, recommandations personnalisées par IA, appareils beauté à domicile... Ce qui était réservé aux laboratoires et aux instituts de luxe il y a quelques années est aujourd'... more

Le calendrier de l'Avent beauté : du produit saisonnier au canal stratégique

Comment le calendrier de l'Avent est-il devenu l'un des outils marketing les plus puissants de l'industrie beauté ? Dans cet épisode, on décrypte l'économie réelle derrière... more

Le Q4, c'est LA période la plus stratégique de l'année pour les marques de cosmétique. Entre Black Friday, Noël et les fêtes de fin d'année, certains distributeurs réalisent jusqu'à 20% de leur chiffre d'affaires annuel sur ces trois mois.

Mais com... more

Dans cet épisode, on reçoit Sandrine Sophie, fondatrice de Kalia Nature, marque française de soins naturels inspirée de la pharmacopée afro-caribéenne.

Elle revient sur les débuts de la marque, nourris par son histoire familiale et sa volonté de for... more

Pendant des années, il a été synonyme de transformation, de correction, voire de camouflage. Mais aujourd’hui, une nouvelle ère s’ouvre : celle du maquillage soin, de l’expression libre, et du respect de la peau.

Dans cet épisode, on décrypte les gr... more

Ils sont éphémères, spectaculaires… et incontournables.

Les pop-up stores se multiplient dans l’univers de la beauté, transformant chaque lancement en expérience immersive.

Mais derrière le décor Instagrammable, que viennent vraiment chercher les ma... more

Key Facts

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Apple Podcasts
#5
Italy/Arts/Fashion & Beauty
Apple Podcasts
#118
Italy/Arts

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How many episodes of Beauty Insights are there?

Beauty Insights launched 9 months ago and published 21 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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