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B2B Marketing Podcast

B2B Marketing
B2B Marketing
Olympic Games
Deloitte
Marketing
Growth Marketing
Transformation
Paris 2024
The First Effect Campaign
Lead Generation
Commercial Marketing
Paralympic Movement
Sustainability
Inclusion
Account-Based Marketing
Marketing Strategy
Fintech
Gamma
Chief Revenue Officer
Global Smes
Stenn

The essential resource for B2B marketers.

PublishesTwice monthlyEpisodes207Founded7 years ago
Number of ListenersCategory
Business

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Artwork for B2B Marketing Podcast

Latest Episodes

In this week’s episode of the B2B Marketing Podcast in association with HelloKindred, Kavita Singh is joined by Roland Glass, Chief Commercial Officer, HelloKindred as well as Sarah Thomas, the Group Chief Marketing Officer, EVP, over at Capgemini. O... more

In this episode of The B2B Marketing Podcast, David Rowlands, Head of Product, B2B Marketing caught up with Vanessa Schotes, CMO, Enfuce. Shortlisted for B2B Marketer of the Year at the 2025 B2B Marketing Awards, Vanessa explains how marketing helped... more

In this episode of The B2B Marketing Podcast, David Rowlands sits down with Tom Setter, Strategy Partner at Dentsu B2B, to unpack the latest Superpowers Index, Dentsu B2B’s global study of over 16,000 B2B buyers and 35,000 buying experiences. The rep... more

In this week’s episode of the B2B Marketing Podcast in association with Brands2Life, Kavita Singh, Head of Growth Solutions Content spoke with Tim Corcoran, Managing Director, Marketing & Creative Services, Brands2Life and Sally Jacobs, Senior Direct... more

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Recent Guests

Vanessa Schotes
CMO at Enfuce
Enfuce
Episode: Episode 205: Vanessa Schotes, CMO, Enfuce, shares her philosophy for being a commercial marketer
Tom Setter
Strategy partner at Dentsu B2B
Dentsu B2B
Episode: Episode 204: Fast, simple, trusted: What’s driving modern B2B buying decisions
Tim Corcoran
Managing Director, Marketing and Creative Services
Brands2Life
Episode: Episode 203: Stop shouting: Why your demand fails without a braver story
Sally Jacobs
Senior Director of Social Media and Advocacy
Qlik
Episode: Episode 203: Stop shouting: Why your demand fails without a braver story
Fiona McKenzie
CEO of Revere
Revere, part of MarketBridge
Episode: Episode 201: Everything you need to know about strategy planning in 2026
Neil Montgomery
Expert in audio branding who transitioned from a business and sales career to focus on music and branding.
Episode: Episode 200: The sweet sound of success in audio branding, with Neil Montgomery
Jake Bird
AI expert and Director at JI Marketing
JI Marketing
Episode: Episode 197: Want to integrate AI into your business strategy? We spoke to Jake Bird to find out how
Jada Balster
VP of Global Marketing at TravelPerk
TravelPerk
Episode: Episode 195: How to make your rebrand stand out in a sea of sameness, with Jada Balster
Scott Leatherman
CMO of Aviatrix with extensive experience in marketing automation and cloud networking
Aviatrix
Episode: Episode 193: From startups to CMO: Inside Scott Leatherman’s journey with sales, the CRO and AI

Hosts

Kavita Singh
Head of Growth Solutions Content, with extensive experience in leading content initiatives and strategic discussions in B2B marketing.
David Rowlands
Head of Product at B2B Marketing and Propolis, playing a pivotal role in shaping product strategies and marketing discussions.

Reviews

4.3 out of 5 stars from 41 ratings
  • B2B Marketing Podcast: Unlocking Strategies for Success

    The B2B Marketing Podcast is a valuable resource for marketers and business professionals seeking to excel in the realm of business-to-business marketing. Hosted by industry experts, this podcast offers a wealth of insights, strategies, and real-world examples to help listeners navigate the unique challenges of B2B marketing.

    One of the standout qualities of this podcast is its focus on practicality and actionable advice. The hosts dive deep into various B2B marketing topics, including lead gen... more

    Apple Podcasts
    5
    Podcast Ep.306
    United States2 years ago
  • A must-listen!

    Cannot thank the B2B Marketing team enough for putting out such an incredible podcast! Each episode is packed with engaging conversations, insightful, content, and actionable ideas. I truly learn something every time I tune in. Highly recommend!

    Apple Podcasts
    5
    mvelasco07
    United States3 years ago
  • Great speakers - big focus on culture and people leadership

    Episode 1 - great mix of SMEs and topics

    Loved the focus on culture, behavior and leading teams. In the future would also love some practical ideas and frameworks .... will continue to listen!

    Apple Podcasts
    4
    Owner of two 1st gen iPads
    United States6 years ago
  • Much needed insight to the marketing world

    Im a young marketing professional. I love the set up of this podcast setting me up for success. The few episodes have educated me a lot

    Apple Podcasts
    5
    Snugglyradish
    United States6 years ago
  • This is great!

    Typed in “marketing b2b” and was pleasantly surprised to find your new podcast. Looking forward to the many episodes to come!

    Apple Podcasts
    5
    KeiRyRoo
    United States7 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners appreciate the practical insights and engaging discussions regarding B2B marketing strategies.
The knowledgeable guests enhance the overall quality of content, providing real-world applications and experiences.
Feedback highlights the production quality and the clear, relatable communication style of the hosts.
The podcast stands out for its focus on actionable strategies that can be directly implemented in listeners' work.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#200
Poland/Business

Talking Points

Recent interactions between the hosts and their guests.

Episode 206: How to create high-performing teams and resource networks, with HelloKindred
Q: How do you maintain quality and consistency while dealing with a fluid team structure?
Ensure everyone operates under the same standards and provide thorough onboarding and access to tools.
Episode 206: How to create high-performing teams and resource networks, with HelloKindred
Q: What advice would you give to marketing leaders looking to adapt to a more flexible team structure?
Start with a pilot project to experiment with new resource strategies, gradually building confidence in flexible approaches.
Episode 201: Everything you need to know about strategy planning in 2026
Q: Should plans also reserve room for creative opportunities?
YES, keeping budget for experimentation is essential for creativity and adaptability.
Episode 201: Everything you need to know about strategy planning in 2026
Q: What's the bigger role quarterly planning plays in keeping a company on track?
Aligns marketing targets with commercial goals and helps prioritize efforts.
Episode 201: Everything you need to know about strategy planning in 2026
Q: What's the very first step that leaders should be taking?
Schedule time for strategic planning and gain a clear understanding of the long-term business vision.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About B2B Marketing Podcast

What is B2B Marketing Podcast about and what kind of topics does it cover?

Content focuses on the rapidly evolving landscape of B2B marketing, offering a plethora of insights, strategies, and actionable recommendations aimed at helping professionals thrive in their marketing efforts. Key themes include the integration of data-driven marketing with creativity, the importance of brand experiences, and the impact of AI on B2B strategies. Engaging discussions with industry leaders reveal the significance of adapting marketing approaches to meet changing customer demands and the necessity of establishing a strong brand presence in a competitive market.

What sets this show apart is its commitment to practical advice, supported by real-world examples, and a roster of expert guests from various sectors, highlighting dive... more

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How many listeners does B2B Marketing Podcast get?

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How many subscribers and views does B2B Marketing Podcast have?

To see how many followers or subscribers B2B Marketing Podcast has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to B2B Marketing Podcast?

These podcasts share a similar audience with B2B Marketing Podcast:

1. Uncensored CMO
2. Marketing School - Digital Marketing and Online Marketing Tips
3. The CMO Podcast
4. The Diary Of A CEO with Steven Bartlett
5. The School of Greatness

How many episodes of B2B Marketing Podcast are there?

B2B Marketing Podcast launched 7 years ago and published 207 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact B2B Marketing Podcast?

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What guests have appeared on B2B Marketing Podcast?

Recent guests on B2B Marketing Podcast include:

1. Vanessa Schotes
2. Tom Setter
3. Tim Corcoran
4. Sally Jacobs
5. Fiona McKenzie
6. Neil Montgomery
7. Jake Bird
8. Jada Balster

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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