Stacking Growth | The B2B Marketing Podcast
Refine LabsHosted by Refine Labs, this podcasts is for marketers, by marketers. Whether you're new or seasoned , we want to help you refine your strategies, find meaningful takeaways, and hear real, honest stories of marketers who've been able to make waves for the industry. Combining purposeful tactics and strategies across multiple areas is what it means to Stack Growth - let's help build each other up.
| Publishes | Twice monthly | Episodes | 272 | Founded | 4 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusiness | |||
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Latest Episodes
Marketers own promotion — but most B2B promotion is just coercion dressed up as demand gen. Matt and Liam unpack why the standard playbook of fear messaging, demo CTAs, and incentivized meetings fails, and what a real offer actually looks like when i... more
Place in B2B used to mean partnerships, system integrators, and analyst relations. Now everyone's adding AEO and GEO to the list. But Matt and Liam question whether being mentioned by an LLM actually changes buying behavior — or whether it's just a n... more
Pricing is the most avoided conversation in B2B marketing. It's handed down from finance, rubber-stamped by sales, and marketers are expected to promote whatever number comes out. Matt and Liam make the case that pricing is actually a marketing probl... more
"A CRO told us the word our customers cared about most was extensibility. I'm a marketer — I've never used that word in my life."When was the last time marketing had a real say in what got built? In most B2B SaaS companies, engineers and founders own... more
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- Invaluable
I just listened to the Megan Bowen/refine labs podcast. So helpful. Going to
“The vault” now!! Content is always so valuable. Thank you
Apple Podcasts5letitiasf
United Statesa year ago - B2B Growth JuJu
If you’re a B2B leader focused on growth, this is a great place to hone your skills and gain some fresh ideas. Host Steph Crugnola gets out of the way and lets her guests shine and share. She’s keeps things moving and keeps the value up. Good curation of guests, high energy.
Worth a listen.
Apple Podcasts5PeteStegUnited States2 years ago - One of my favorite marketing podcasts
I listen to almost every episode and highly recommend it to others!
Apple Podcasts5gduncgduncUnited States4 years ago - Stacking Growth podcast is a must-listen for any top marketing leader!
Stacking Growth podcast is a must-listen for any top marketing leader!
The stacking Growth podcast is run by leadership individuals from Refine Labs. First, if you are on LinkedIn and you haven’t heard of Chris Walker, Refine Labs, and their team, you must not be very active on LinkedIn. They are disrupting the marketing space in a very positive way, showing how marketing can drive both demand creation and revenue creation too!
It is so refreshing to hear innovative marketing ideas that they a... more
Apple Podcasts5Scott MarkerUnited States4 years ago - Refine Labs is the 🐐🐐🐐
Quality insights and always informative! I learn so much from Refine via podcasts and LinkedIn!!
Apple Podcasts5Grayson HogardUnited States4 years ago
Listeners Say
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Chart Rankings
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Apple Podcasts | #85 |  Sweden/Business/Marketing |
Apple Podcasts | #112 |  Netherlands/Business/Marketing |
Apple Podcasts | #148 |  Denmark/Business/Marketing |
Apple Podcasts | #230 |  Ukraine/Business/Marketing |
Talking Points
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Frequently Asked Questions About Stacking Growth
What is Stacking Growth about and what kind of topics does it cover?
The show centers on practical B2B marketing and growth, with episodes often dissecting go-to-market strategy, demand generation, and the evolving role of AI and technology in marketing. Founders and senior practitioners from Refine Labs and partner guests explore frameworks for positioning, measurement, and multi-channel strategies, frequently contrasting product-led, brand-aware approaches with disciplined, metrics-driven execution. Noteworthy is the consistent emphasis on transparency, real-world experimentation, and actionable takeaways that listeners can apply to drive demand and revenue. The format tends to mix roundtables, expert roundups, and in-depth designer or copywriter perspectives to illuminate how marketing decisions shape bus... more
Where can I find podcast stats for Stacking Growth?
Rephonic provides a wide range of podcast stats for Stacking Growth. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Stacking Growth and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.
How many listeners does Stacking Growth get?
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What are the audience demographics for Stacking Growth?
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How many subscribers and views does Stacking Growth have?
To see how many followers or subscribers Stacking Growth has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.
Which podcasts are similar to Stacking Growth?
These podcasts share a similar audience with Stacking Growth:
1. GTM Live
2. The Dave Gerhardt Show (from Exit Five)
3. Planet Money
4. Marketing Against The Grain
5. The Artificial Intelligence Show
How many episodes of Stacking Growth are there?
Stacking Growth launched 4 years ago and published 272 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
How do I contact Stacking Growth?
Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.
Where can I see ratings and reviews for Stacking Growth?
Rephonic pulls ratings and reviews for Stacking Growth from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.
View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.
How do I access podcast episode transcripts for Stacking Growth?
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What guests have appeared on Stacking Growth?
Recent guests on Stacking Growth include:
1. Megan Bowen
2. Dr. Augustine Fou
3. Chris Ford
4. Carl Yeh
5. Erik Sena
6. Keith Putnam-Delaney
7. Monica Beesting
8. Sydney Waterfall
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.