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B2B Automation Spotlight

Software Oasis
Artificial Intelligence
Software Oasis
Digital Transformation
Groove Commerce
Autonomous Enterprise Sales
Intellipaas
Manufacturing
ERP
AI Search
Headspace
Mozilla
Gen AI
Capital S Story
Business Agility
Think Big Leaders
Spotlight AI
Local SEO
Google
Product-Led Growth
Super IC

B2B Automation Spotlight™ is the podcast for founders, operators, and revenue leaders who want to scale with business process automation, AI, and no‑code workflows. Each weekly episode dives into real‑world automation use cases, from marketing and sales to customer success, finance, and operations. ​ Hosted by Michael Bernzweig of Software Oasis, the show features in‑depth conversations with B2B l... more

PublishesDailyEpisodes30Founded6 months ago
Number of ListenersCategories
BusinessManagementMarketing

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Artwork for B2B Automation Spotlight

Latest Episodes

Introduction

• Ryan's unexpected move to Charlotte and career beginnings

• Insights from early career experiences

• Episode promise: AI as software projects

Interview

• Ryan's varied industry experience

• The pivotal moment leading to joining H... more

Introduction

• Steve's unique career path from financial services to energy

• Importance of industry knowledge in consulting

• How early challenges shaped his approach to AI

Interview

• Transition from development to consulting

• Learning from ... more

Introduction

- Ravi's experience with security breaches in telecom.

- How these challenges led to founding DataKrypto.

- The necessity of encryption in AI.

Interview

- Ravi's career journey and technological insights.

- The pivotal moment leadi... more

Introduction

- Bhupendra's journey from product to services

- Challenges faced with initial sales strategy

- Strategic partnership with Microsoft

Interview

- Importance of mentorship and networking

- The pivot from vendor neutrality to partners... more

**Introduction**

- The inception of Superbo AI before AI was trending

- Challenges of being a first mover in AI

- Superbo's journey to navigate AI buzzwords

**Interview**

- Demetri's career path leading to Superbo AI

- Evolution from mobile mar... more

Niraj Singhal is the Group Senior Vice President at NTT Data, where he leads global consulting and digital transformation initiatives. With nearly three decades of experience across diverse industries, he is passionate about leveraging AI to drive bu... more

Michael Murphy is a partner and AI operating model lead at ADAPTOVATE in Canada. With a background in theater directing and consulting, he has extensive experience in business transformation and agility. Murphy previously worked at Deloitte, where he... more

Ethan Giffin is the founder and CEO of Groove Commerce, a leading agency specializing in B2B e-commerce transformation. With nearly two decades of experience, Ethan is an expert in helping manufacturers and distributors modernize their commerce strat... more

Key Facts

Accepts Guests
Accepts Sponsors
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Recent Guests

Ravi Srivatsav
Co-founder and CEO of DataKrypto
DataKrypto
Episode: Ravi Srivatsav on Tackling AI Data Security with DataKrypto
Bhupendra Chopra
Co-founder, CRO of Kanerika
Kanerika
Episode: Bhupendra Chopra on Navigating Entrepreneurship and Data Migration
Kevin Teevan
CRO
District
Episode: Bhupendra Chopra on Navigating Entrepreneurship and Data Migration
Ashley Moser
CCO, Co-founder
Melody Arc
Episode: Bhupendra Chopra on Navigating Entrepreneurship and Data Migration
Demetri Papazissis
Co-Founder and CEO of Superbo AI
Superbo AI
Episode: Demetri Papazissis on Navigating Sovereign AI Deployment with Superbo AI
Niraj Singhal
Group Senior VP, NTT Data; leads consulting and digital transformation initiatives
NTT Data
Episode: Niraj Singhal on AI Transformation at NTT Data
Dimitri Papazissis
Co-founder and CEO
Superbu AI
Episode: Niraj Singhal on AI Transformation at NTT Data
Maxime Vermeer
VP of AI Strategy
Abby
Episode: Niraj Singhal on AI Transformation at NTT Data
Michael Murphy
Partner and AI operating model lead at Adaptovate
Adaptovate
Episode: Michael Murphy on Transforming Business Agility with ADAPTOVATE

Host

Michael Bernzweig
Host of the show and lead producer focused on B2B automation, AI copilots, and workflow integration.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

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Talking Points

Recent interactions between the hosts and their guests.

Quick Automation Wins in B2B Marketing
Q: In a single channel like Facebook, what behavioral segment differences tend to perform very differently?
Time on site and frequency of visits matter; returning visitors who take actions are generally more valuable, indicating deeper problem-solution awareness and education needs.
Quick Automation Wins in B2B Marketing
Q: Phil, audit a company's marketing: what tells you they have a fireworks problem instead of a foundations problem?
Look for a steady base with consistent foundations; if they chase shiny objects repeatedly without letting any tactic mature, it signals a foundations issue even within fireworks campaigns.
AI in Advertising: A New Era
Q: What are the first three actions you'd recommend after this presentation?
Confirm pixels and conversion tracking with your ad manager, start producing video content for Google and Facebook, and schedule quarterly reviews of audience and messaging to ensure your campaigns stay aligned with evolving goals.
The Role of AI in Modern Manufacturing
Q: What signals indicate misalignment in go-to-market strategy within a B2B organization?
If marketing messages do not align with the sales narrative and the initial customer experience, leading to inconsistent messaging and lost trust, leadership should tighten ownership signals and decision rights to ensure a single, clear go-to-market direction.
The Role of AI in Modern Manufacturing
Q: How do you decide between AI application and pure process redesign?
Use a value-stream map layered with activity-based costing to identify the 'vital few' steps that drive cost, quality, and speed, then determine where AI can meaningfully change those steps rather than redesigning everything at once.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About B2B Automation Spotlight

What is B2B Automation Spotlight about and what kind of topics does it cover?

This show centers on real-world automation within B2B environments, with frequent dives into AI copilots, no-code workflows, CRM automation, lead routing, and cross‑team process optimization. Episodes offer practical frameworks, playbooks, and stack breakdowns drawn from marketing, sales, customer success, finance, and operations use cases. Guests range from AI strategists and RevOps leaders to automation architects and SaaS builders, sharing actionable guidance on mapping processes, selecting tools, and ensuring data flows across the tech stack to unlock scalable growth. A standout throughline is turning automation into tangible business value—reducing manual work, improving governance, and enabling faster, more reliable decision making ac... more

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How many episodes of B2B Automation Spotlight are there?

B2B Automation Spotlight launched 6 months ago and published 30 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on B2B Automation Spotlight?

Recent guests on B2B Automation Spotlight include:

1. Ravi Srivatsav
2. Bhupendra Chopra
3. Kevin Teevan
4. Ashley Moser
5. Demetri Papazissis
6. Niraj Singhal
7. Dimitri Papazissis
8. Maxime Vermeer

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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