All Things Retail: The Store WPP
The Store WPPThe Store WPP is WPP’s global retail practice. With offices in London and Chicago, we share knowledge and best practice in retail across WPP Group companies to facilitate leading-edge thinking and deliver extra value that supports our client initiatives. Our mission is to help grow the retail expertise across the Group in an increasingly dynamic landscape and extend WPP’s extraordinary leadership ... more
| Publishes | Daily | Episodes | 25 | Founded | 8 years ago |
|---|---|---|---|---|---|
| Categories | ManagementBusinessNewsTech News | ||||
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As shoppers place more value on "doing things" and connecting socially, bricks-and-mortar retail could learn a lot from the growth of the music festival scene. Think Coachella curating a shopping mall.
Women approaching digital focus on understanding the feelings behind the data. How do customers want to feel when the interact with brands--not just WHAT do they want.
Bryan Gildenberg, Kantar Research, shares view of current and future trends in global retail.
Bob Thacker and Eric Erickson discuss the reinvention of Target through, event, product and PR innovation: the road from discount to retail discovery.
Bob Thacker explains how AdoptAClassroom.org gives teachers a hand by providing needed classroom materials so that students can succeed. It is estimated that more than 15 million children don’t have the resources they need to succeed in school.
Tim Greenhalgh discusses how branded experiences are crafted and why they are necessary for retail success.
Michael Stich, Rockfish's head of innovation, speaks on digital, mobile commerce, shopper marketing, experiential retail, omnichannel, purchase path,
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Apple Podcasts | #13 |  United Arab Emirates/Business/Management |
Apple Podcasts | #133 | United Arab Emirates/Business |
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