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The AI Why with Liam Lawson

Liam Lawson
Artificial Intelligence
Openai
Entrepreneurship
Linkedin
Automation
Anthropic
Education
Lead Generation
SEO
AI Agents
AI Technology
Generative AI
Chatgpt
Personal Branding
Meta
Digital Marketing
B2B Marketing
Content Creation
Content Marketing
Social Media

We’re the team behind The AI Report — the #1 AI newsletter for 400,000+ business leaders at Google, Microsoft, OpenAI, and more. Each week, we cut through the noise with expert conversations on how AI is transforming business. Expect deep dives into real-world use cases, practical strategies for leaders, and insights you won’t find anywhere else. If you want to understand AI in a way that drives r... more

PublishesTwice weeklyEpisodes161Founded2 years ago
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Technology

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Artwork for The AI Why

Latest Episodes

Most people don't think of themselves as creative. Ian Wang thinks that's about to change.

As VP & Head of Product for Adobe Express, Ian sits at the intersection of creativity, business strategy, product development, and AI. In this conversation wi... more

Anthropic just released its newest model, Fable 5.* OpenAI has officially taken another step toward public markets. And some of the biggest competitors in AI are now relying on the same infrastructure behind the scenes.

This week, Anthropic launches... more

Everyone thinks the future of work means spending more time interacting with AI. Aaron Mitchell Finegold believes the opposite.

As Head of Product Marketing at Adobe, Aaron sits at the intersection of enterprise AI, agentic workflows, brand intellig... more

Anthropic is preparing for public markets. Europe is pushing to reduce its reliance on American tech. And CNN just filed a copyright lawsuit against Perplexity.

This week, Anthropic files confidential paperwork for an IPO in one of the biggest miles... more

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Recent Guests

Aaron Mitchell Finegold
Executive with hands-on experience building AI-native workflows and marketing leadership
Adobe
Episode: The Future of Work Is Less AI and More Human Than You Think | Aaron Mitchell Finegold, Adobe
Sahil Gupta
Senior Director of Partnerships at Adobe
Adobe
Episode: Inside Adobe's Partnerships With OpenAI, Anthropic and NVIDIA | Sahil Gupta
Vivek Pandya
Head of the Adobe Digital Insights team; lead insights analyst
Adobe
Episode: AI Traffic to Retail Is Up 393%. Here Is What That Means for Your Business | Vivek Pandya, Adobe
Swati Trehan
Founder/CEO of EMA (enterprise machine assistant)
EMA.ai
Episode: Inside the Rise of AI Employees and Autonomous Workforces | Swati Trehan
Jason Li
CTO of Laurel, focused on time-tracking automation and data-driven insights
Laurel
Episode: Why Data (Not Code) Is Your Only Real AI Moat | Jason Li, Laurel
Charlie Hills
Creator focused on LinkedIn content strategy and AI-powered visuals
Self-employed/Entrepreneur, LinkedIn Content strategist
Episode: The Exact Formula Charlie Hills Uses to Go Viral on Any Platform | LinkedIn, Instagram and AI Content Strategy
Roy Mann
Co-founder of Monday.com
Monday.com
Episode: Monday.com Co-Founder: "We Changed the Vision of the Company Completely" | Roy Mann on the Agent Economy
Mischa Collins
LinkedIn content creator and founder of ghostwriting/coaching areas
Self-employed (ghostwriting and coaching for founders)
Episode: She Lost Her Job and Built a Business from 2 LinkedIn Posts | Mischa Collins
Andrew Warner
Founder/CEO discussed (interview guest)
Mixergy/Andrew Warner
Episode: $70K/Month by Selling to AI Agents Instead of Humans | Andrew Warner

Host

Liam Lawson
Host with focus on AI strategy and practical enterprise applications.

Reviews

4.6 out of 5 stars from 28 ratings
  • Love the 5min Ai news recaps

    There’s SO much going on every single day. Getting the lay of the land in just 5min or less is a true value. Thank you Liam.

    Apple Podcasts
    5
    Raeznbrann
    United States2 months ago
  • An essential AI companion

    Thanks to this podcast, I’m grasping the countless implications of AI on every facet of our lives. The interviews are informative, thought-provoking and even mind-bending in the best ways. As a novice in understanding AI, I’m most impressed at how this podcast is able to make the subject so approachable, while still keeping it compelling for a range of audiences — tech and non tech lovers alike. Excellent break down of a very complex topic and the host is a delight — his curiosity is infectious.... more

    Apple Podcasts
    5
    Victoria Ferreira Pagani
    United States2 years ago
  • Great interview!

    Before the AI Tool Report, I considered myself well-informed, but what I have learned reading and using the resources in your report is unbelievable! So much cool, brainy stuff, compressed into a few minutes of reading! and now this podcast!? Great interview; you are formidable! I cannot wait till next Tuesday!

    Apple Podcasts
    5
    Shangua1
    United States2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners praise concise, actionable AI news and accessible interviews.
Guests consistently bring practical insights for leaders deploying AI in business.
The show is appreciated for clear host curiosity and fast-paced breakdowns of complex topics.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#211
Italy/Technology

Talking Points

Recent interactions between the hosts and their guests.

The Exact Formula Charlie Hills Uses to Go Viral on Any Platform | LinkedIn, Instagram and AI Content Strategy
Q: Can you describe the balance between AI tooling and human input in your content creation process, especially with Claude Code and your SaaS Vislo?
AI handles structure, prompts, and automation, while humans provide context, creativity, and brand voice; tools like Claude Code and Appify help automate heavy lifting, but the final content reflects human judgment, delivery, and on-brand visuals, with Vislo packaging that process for others.
The Exact Formula Charlie Hills Uses to Go Viral on Any Platform | LinkedIn, Instagram and AI Content Strategy
Q: What has your experience teaching and applying structure across platforms taught you about pattern interrupts and formats like tables or old vs. new topics?
Pattern interrupts are crucial to stop the scroll; use visuals or format-based hooks that are instantly recognizable (e.g., table formats on LinkedIn, or a hand-drawn aesthetic) and then follow with a tight, digestible narrative that makes the steps clear.
The Exact Formula Charlie Hills Uses to Go Viral on Any Platform | LinkedIn, Instagram and AI Content Strategy
Q: I think the real formula to go viral and grow on social media fast is... what have you learned in terms of structure that tends to capture people's attention?
The key is a single, clear workflow targeted to one outcome per post, with a strong hook, visible steps, and well-structured B-roll; you should pre-validate content by choosing formats and topics that already perform well on that platform, then remix them with your unique angle.
Why Data (Not Code) Is Your Only Real AI Moat | Jason Li, Laurel
Q: What about onboarding and integration with legacy systems?
Onboarding involves installing desktop and cloud components, integrating with practice management software, and working with IT to connect systems; for non-time-sheet users, data gathering is simpler and still valuable.
Why Data (Not Code) Is Your Only Real AI Moat | Jason Li, Laurel
Q: How do you handle ROI and prove the value of AI in procurement processes?
We provide measurable ROI by showing time saved and increased billable hours; our platform enables suppliers and procurement teams to quantify time reductions and track performance against prior baselines, rather than relying on sentiment or surveys.

Audience Metrics

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Frequently Asked Questions About The AI Why

What is The AI Why about and what kind of topics does it cover?

A concise look at how AI is reshaping business practices, with rapid-fire news, deep dives into enterprise AI, and pragmatic conversations about governance, data foundations, and ROI. Episodes frequently cover AI agents, autonomous workforces, data strategies, and real-world adoption across industries, plus practitioner-focused interviews with founders, CTOs, and senior executives. The show stands out for short, reproducible insights, hands-on use cases, and a practical lens on strategy, governance, and value realization in organizations exploring AI at scale.

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How many episodes of The AI Why are there?

The AI Why launched 2 years ago and published 161 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on The AI Why?

Recent guests on The AI Why include:

1. Aaron Mitchell Finegold
2. Sahil Gupta
3. Vivek Pandya
4. Swati Trehan
5. Jason Li
6. Charlie Hills
7. Roy Mann
8. Mischa Collins

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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