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A Shark's Perspective

Kenneth "Shark" Kinney
Cracker Barrel
Nostalgia
Social Media
Consumer Experience
Mental Health
Corporate Branding
Logo Change

A Shark’s Perspective cuts through buzzwords to deliver actionable tactics in marketing, sales, customer experience, and leadership. It's Fearless Differentiation for growth-minded leaders to dive deeper, make waves, and win. Hosted by keynote speaker and shark diver Kenneth “Shark” Kinney, the show features candid conversations with top authors, executives, and innovators about what actually driv... more

PublishesWeeklyEpisodes390Founded7 years ago
Number of ListenersCategory
Business

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Artwork for A Shark's Perspective

Latest Episodes

When Experience Gets Rebranded Off the Menu

What happens when a brand forgets that experience—not logos—creates loyalty? In this episode of A Shark’s Perspective, Shark is joined by licensed therapist and social media influencer Trey Tucker to expl... more

YouTube

Conversation with Koby Hastings, the founder and CEO of both SalesRiver and Leadrilla and a Kentucky Entrepreneur Hall of Fame awardee.

Episode on Website

YouTube

Conversation with Ian Campbell, the CEO of Nucleus Research, a recognized expert on ROI and TCO analysis of technology, and the author of The Value Sale: How to Prove ROI and Win More Deals.

Episode on Website

YouTube

Conversation with Jodi Daniels, the founder and CEO of Red Clover Advisors, a boutique data privacy consultancy, a speaker, member of the Forbes Business Council, podcast cohost, and the co-author of Data Reimagined: Building Trust One Byte at a Time... more

YouTube

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Recent Guests

Trey Tucker
Licensed professional therapist and social media influencer with over a million followers
Episode: Cracker Barrels' Rebranding Tastes Bad [385]

Reviews

4.9 out of 5 stars from 80 ratings
  • What a host!

    Shark is such a good host. You can tell he shows up deeply grounded in the guests back story and focus, ready to help them deliver their best. Thanks so much for doing the work you do!

    Apple Podcasts
    5
    Bruce Scheer
    United States2 years ago
  • A must-listen for any entrepreneur or business professional looking to take their marketing skills to the next level. The expert actionable tips shared are truly invaluable. Keep up the great work!

    Podchaser
    5
    ShortCut Media Podcast OutReach
    3 years ago
  • A podcast with just enough bite

    Kenneth (Shark) Kinney always brings his marketing “A” game. Thoughtful conversations and interesting perspectives makes this podcast a great listen. Looking forward to seeing him on some upcoming panels and gathering insights on the ever changing landscape of marketing.

    Apple Podcasts
    5
    Ajr724
    United States3 years ago
  • Smart, Savvy, and Super Useful

    Shark gets all the best guests, and asks them the questions you want answers to. He stays on top of all aspects of marketing, and brings you the the latest info. His style is engaging and fun, and you feel like you’re listening to a friend - who also happens to be extremely smart!

    Apple Podcasts
    5
    NHarhut
    United States3 years ago
  • Marketing insights like no where else!

    Kenneth continues to bring an amazing guests and asks the questions I am thinking! Your go to podcast for marketing insights.

    Apple Podcasts
    5
    Gus Blondeel
    Canada4 years ago

Talking Points

Recent interactions between the hosts and their guests.

Cracker Barrels' Rebranding Tastes Bad [385]
Q: What are your thoughts on why this particular change has generated such strong feelings among customers?
This change seems to represent a broader trend of removing traditional elements from brands, which leads to strong consumer backlash.
Cracker Barrels' Rebranding Tastes Bad [385]
Q: What advice would you give to Cracker Barrel to roll out something like this?
I would have done a whole lot more research than apparently they did; they should have communicated changes more transparently and honestly.

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These podcasts share a similar audience with A Shark's Perspective:

1. Speakernomics

How many episodes of A Shark's Perspective are there?

A Shark's Perspective launched 7 years ago and published 390 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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Recent guests on A Shark's Perspective include:

1. Trey Tucker

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