
每个广告人都有一颗八卦的心~ 从事了十几年广告行业,看过了广告的变迁,但依旧选择留在这个行业。广告并不能带你发财,但却能很好的让你参透商业运作的规律,以及那些不易被发觉的人性。 15分钟聊广告/15 min for Ads talk,我们一起来八卦下你身边的广告生活吧。
| Publishes | Twice weekly | Episodes | 75 | Founded | a year ago |
|---|---|---|---|---|---|
| Language | Number of Listeners | Category | Society & Culture |

这次轮到Omnicom(宏盟)集团啦!
对比其他几家集团,准备宏盟集团的资料是最痛苦的,因为它几乎没有太“有趣”的故事,但我又希望能把节目做的更有故事性!
所以大家还是听听吧,看看是不是能合大家的胃口。
在上篇里,我会介绍一下宏盟的诞生、风格和它的“掌门人”。
一年一度的双11又来了。最近可能最忙的牛马里面少不了一定有两圈人——广告人,电商TP人。
这两圈人分别在服务品牌方的Marketing和Sales,看似邻居,但实则行业差距巨大。这几年会有很多TP公司想要招广告圈的人去,也有很多去了以后水土不服又逃出来的广告人。
到底什么让他们彼此接受不了,我们今天来浅聊一下。
本期来到了阳狮集团的现代时期,也是最为大家所认识的One Publics时代。
虽然合并和整合,带来了很多的阵痛,尤其是给创意人员带来了迷茫,但不可否认,“同一个阳狮”的举措为集团在近几年的行业市场里争取到了绝对的优势地位。
让我们客观冷静的听完这一期吧~
继上一期介绍了“法兰西之狼”,时代来到了阳狮集团第二位重要人物,他的出现和崛起,但来了“权臣时代”的诞生,也为阳狮集团带来了发展历史上第二个高潮。
今天我们来介绍一下这位阳狮集团二代掌门人——莫里斯·列维。
坐标杭州 去年毕业 上份工作做的是编导策划的活 想转入到广告行业 打算从AE做起 投递简历之后 收到的基本是拒绝的信息 因为没有垂直的工作经验 发现进入也很不容易🥹










Listeners, social reach, demographics and more for this podcast.
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15分钟聊广告 launched a year ago and published 75 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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