
Meera & Ashok Vasudevan bring 50+ years of experience as leaders in the Plant-based & Natural Food industry. Their entrepreneurial journey continues with the recent acquisition of 2 heritage brands- Annapurna & Captain CookIn this timely podcast series titled "Pay the farmer, Not the Pharmacy" they show you how to unleash the magic in your kitchen with evidence-based tips & tricks that improve dig... more
| Publishes | Weekly | Episodes | 90 | Founded | 6 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | NutritionBusinessHealth & Fitness | |||

Share your thoughts
The Four Disorders: What Modern Food Does to Us (We Are What We Eat, Part 2 of 4)
Obesity, type 2 diabetes, hypertension, depression — four conditions that now define modern healthcare, each with a direct line to the plate. In P... more
Share your thoughts
The Promise: How Food Became an Industry (We Are What We Eat, Part 1 of 4)
For 150 years, the food industry was one of civilization's great success stories. In Part 1 of this four-part series — based on Ashok's Substack essay "W... more
Share your thoughts
As always in this series, co-hosts Ashok and Meera Vasudevan pull up two chairs for a fireside chat — evidence-based, a little cheeky, and firmly in the kitchen, never the clinic. This is Part 2 of a two-part special.
Part 1 lef... more
Share your thoughts
As always in this series, co-hosts Ashok and Meera Vasudevan pull up two chairs for a fireside chat — evidence-based, a little cheeky, and firmly in the kitchen, never the clinic. This is Part 1 of a two-part special, timed to th... more
People also subscribe to these shows.





Worth listening ♥️
A must hear for all those that care about themselves, the environment & their wallets! The tips and tricks are not only friendly but also wallet friendly! Way to go guys!
You guys are doing fantastic work . Please add Info regarding the best time to eat herbs and other things . For example garlic should be eaten on empty stomach first thing in the morning or some other time ?
hello sir, madam, these are amazing facts that we were starving to hear.
two requests
1) can you also mention adequate qty and right time to eat these foods
2) can make these Podcasts of atleast 30 mins :-)
Key themes from listener reviews, highlighting what works and what could be improved about the show.
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #55 | |
Apple Podcasts | #97 | |
Apple Podcasts | #116 | |
Apple Podcasts | #245 |
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
|---|---|---|---|---|---|
| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
This show centers on kitchen-first wellness, linking plant-based, affordable cooking to digestion, immunity, and overall health. Episodes explore how food choices interact with medical messaging, the gut–brain axis, inflammation, and practical strategies for sustainable wellbeing. The hosts—Meera and Ashok Vasudevan—bring decades of plant-forward nutrition and traditional cooking perspectives, offering evidence-based tips, actionable kitchen routines, and accessible approaches to living well without dependency on costly interventions. Notable is a consistent emphasis on real food, transparency in health cues, and a mission to make wellness affordable and doable for everyday households.
Rephonic provides a wide range of podcast stats for Pay the Farmer, Not the Pharmacy. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Pay the Farmer, Not the Pharmacy and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.
Rephonic provides a full set of podcast information for four million podcasts, including the number of listeners. View further listenership figures for Pay the Farmer, Not the Pharmacy, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.
Rephonic provides comprehensive predictive audience data for Pay the Farmer, Not the Pharmacy, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.
To see how many followers or subscribers Pay the Farmer, Not the Pharmacy has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.
These podcasts share a similar audience with Pay the Farmer, Not the Pharmacy:
1. Daybreak
2. Finshots Daily
3. The Morning Brief
4. The Daily Brief
5. The Doctor's Kitchen Podcast
Pay the Farmer, Not the Pharmacy launched 6 years ago and published 90 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.
Rephonic pulls ratings and reviews for Pay the Farmer, Not the Pharmacy from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.
View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.
Rephonic provides full transcripts for episodes of Pay the Farmer, Not the Pharmacy. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.