Punto Cardinal Comunicaciones | Pily Ramírez
Pily Ramirez | Punto CardinalUn espacio para compartir conocimiento y entender el cada vez más complejo universo de las comunicaciones y la reputación corporativa. Un laboratorio para entender y aprender cómo podemos ser más efectivos en nuestras comunicaciones
| Publishes | Infrequently | Episodes | 7 | Founded | 4 years ago |
|---|---|---|---|---|---|
| Language |  Spanish | Categories | BusinessMarketing | ||
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Latest Episodes
Hablamos sobre las 5 Tendencias más importantes de la reputación de las marcas, aplicada al plan de acción que deben tener en cuenta las empresas al momento de abordar el tema de la reputación.
La #reputación se construye de adentro hacia afuera y se fortalece cuando eres coherente entre lo que dices y lo que haces. Eso quiere decir que tiene que haber un fuerte compromiso por parte de la organización para hacer promesas que después pueda y... more
La reputación se forma de las percepciones que se forman en el cerebro humano a partir de los estímulos que recibimos por nuestros sentidos. Es decir todo lo que escuchamos, vemos, olemos y tocamos. Esta información que es procesada en milésimas de s... more
Hoy todo es diferente, en plena era digital, las empresas no pueden descuidar la comunicación, herramienta estratégica que, ahora más que nunca, se hace imprescindible dominar para mantenerse en un mercado cada vez más volátil, incierto, competitivo ... more
Han sido unos meses llenos de retos para las marcas y en ese proceso recopilamos la data generada por algunas de las estrategias de comunicación más comentadas en diversos sectores económicos. Estas fueron las 5 grandes lecciones que rescatamos despu... more
Las empresas de hoy deben tomar muy en cuenta el hecho de que sus activos y su valor no descansan únicamente en componentes tangibles. La imagen y la reputación, pese a su intangibilidad, son el activo mas importante de una empresa, una insti... more
En nuestro primer Podcast, daremos una mirada general a lo que es la reputación y cómo esta se forma en el cerebro, entendiendo que además de ser un tema de percepción e imagen, la reputación es un mapa semántico que se instala en la memoria de los s... more
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Punto Cardinal Comunicaciones launched 4 years ago and published 7 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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