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Artwork for Viva Tejano

Viva Tejano

Texas Monthly
Tejano Music
Johnny Canales
Selena
Conjunto Music
Texas Music
Criselida Cantu-Hernandez
Chicano Music
Texas Monthly
Bobby Pulido
San Antonio
Johnny Canales Show
Healing Power Of Music
Texas
Freddie Fender
La Voz De La Frontera
Grupo Frontera
Music Industry
Familia
Civil Rights Movement
Cumbia Music

Latin music is ascending in the U.S., and, in some surprising ways, much of the story behind the trend begins in Texas. On Viva Tejano, host J.B. Sauceda talks with legendary tejano artists and well-known tejano music fans about how the music has shaped their lives. It’s a nostalgic journey and a close look at the influences behind many of today’s biggest acts in música Mexicana.Audio subscribers ... more

PublishesWeeklyEpisodes15Foundeda year ago
Categories
MusicSociety & CultureMusic Commentary

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Artwork for Viva Tejano

Latest Episodes

A woman’s search for her father—a pilot who disappeared during a mission in Vietnam—collides with the fight over what we owe those who never returned from war. From the producers of "Viva Tejano," "America's Girls" and "Tom Brown's Body," and hosted ... more

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Subscribe to Texas Monthly Audio today for access to exclusive new audio productions based on the latest issue of the magazine, in our new podcast feed TM Out Loud. Visit texasmonthly.com/audio for more.

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Adrian Arredondo and Myrna Perez talk about getting to know the man at the heart of Tejano Hollywood’s golden age in their upcoming documentary, Take It Away.

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The "King of the Brown Sound" looks back on sixty years of recording Chicano music for progress, for healing, and for throwing a party.

YouTube

Key Facts

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Recent Guests

Karen E. Forrester
Daughter of Captain Ron Forrester who devoted her life to uncovering the truth about her father's disappearance
Episode: Introducing the Final Flight of Captain Forrester
Pat Sharp
Long-time Texas Monthly restaurant critic
Texas Monthly
Episode: Introducing TM Out Loud
Adrian Arredondo
Filmmaker and consulting producer for the documentary.
Episode: Bonus: Making the Johnny Canales Documentary “Take It Away”
Myrna Perez
Filmmaker and director of the documentary.
Episode: Bonus: Making the Johnny Canales Documentary “Take It Away”
Elsa Garcia
A marquee star in Tejano music with four consecutive gold records, also known as La Primera Dama del Tejano.
N/A
Episode: Elsa Garcia Was Finished With Tejano, Until the Stage Called Her Back
Veronique Medrano
Tejano recording artist and archivist of Tejano music history
Episode: Veronique Medrano on Finding Her Voice Watching Johnny Canales
Eva Ybarra
La Reina de la Accordion and a prominent figure in conjunto music.
Episode: Eva Ybarra on Playing Conjunto Her Way
Dusty Oliveira
Leading figure in the revival of Cumbia music and DJ
Episode: El Dusty on Melting the Hearts of Tejano Music Haters
Bobby Pulido
A legendary Tejano artist and significant figure in the genre's history.
N/A
Episode: Bobby Pulido on Finding Stardom After Tejano's Golden Age

Host

J.B. Sauceda
Host of Viva Tejano. Engages with music legends and fans to explore the cultural significance of Tejano music.

Reviews

5.0 out of 5 stars from 41 ratings
  • Great podcast!

    Once I discovered this podcast, I could not stop listening! Have had it on while I exercise and any chance I got in the car. I felt heard and seen as a born and raised South Texas girl from the 90s. It really made my heart happy hearing snippets of the Johnny Canales show as well as the Tejano music I was used to watching & listening growing up. I was very sad listening to the last episode because I did not want it to end. I would LOVE for it to continue & hear more from fans and artists!

    Apple Podcasts
    5
    Reyes25
    United States9 months ago
  • Share your playlist!

    Drop the playlist J.B.! I love this podcast! I feel seen/heard as a tejana. A Tejana who grew up in the 90s in Dallas between hip hop, Alternative, and Tejano

    Apple Podcasts
    5
    Selina D-Town
    United States10 months ago
  • Necessary Preservation

    What this podcast does is open up the circle to those of us that grew up with and were influenced by Tejano music. Hearing how artists used that influence to create their own sound was something that needed to be finally recorded for others to hear. Keep the episodes going, because it will be a reference point for future generations.

    Apple Podcasts
    5
    TX Matador
    United Statesa year ago
  • Great series

    This is an absolutely essential series to follow, as it captures a microcosm of the American dream.

    Apple Podcasts
    5
    Hoyatejano
    United Statesa year ago
  • This podcast was long overdue!

    I have been waiting for a podcast like this for years. So much nostalgia and really exploring the impact Tejano music and culture has had on my life and how truly different it is than the Mexican culture. I felt like the things I have been explaining to people for years about what being Tejano means and how the music shaped us 90 kids growing up in Texas. Thank you for telling our story. I can’t wait to hear from more guests and people I grew up with. You got it, take it away!

    Apple Podcasts
    5
    clmarroquin
    United Statesa year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Feedback highlights the importance of preserving the history and influence of Tejano music for future generations;
Listeners feel a deep connection to their roots and the cultural nostalgia associated with Tejano music;
They appreciate the personal stories shared by artists and how music reflects cultural identity;
Listeners express strong support for continuing the series for more insights into their beloved genre.

Talking Points

Recent interactions between the hosts and their guests.

Little Joe on Chasing Dark Clouds Away Through Song
Q: What does Las Nubes mean to you?
It has deep emotional lyrics paired with beautiful melodies; it represents feelings of sorrow and resilience.
Little Joe on Chasing Dark Clouds Away Through Song
Q: How are you holding up? How are you coping with the loss of so much family?
It’s been really hard, especially losing my wife whom I knew for 69 years. But I always think about my blessings and the importance of acceptance.
Elsa Garcia Was Finished With Tejano, Until the Stage Called Her Back
Q: How did it feel to perform after 25 years?
Elsa described the experience as surreal and emotional, with a huge turnout that exceeded her expectations.
Elsa Garcia Was Finished With Tejano, Until the Stage Called Her Back
Q: What led you to take a break from your music career?
Elsa mentioned that the tragic passing of Selena had a profound impact on her and the industry, causing her to feel a need to recharge and rethink her career.
Veronique Medrano on Finding Her Voice Watching Johnny Canales
Q: What drove your interest in recording Tejano music?
I wanted to celebrate my lived experience and the music I grew up with rather than conform to more popular genres like Latin Jazz.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Viva Tejano

What is Viva Tejano about and what kind of topics does it cover?

Focusing on the vibrant and influential genre of Tejano music, the content explores its cultural significance and the stories of artists who have shaped this unique musical landscape. Host J.B. Sauceda invites legendary Tejano musicians and passionate fans to share their personal journeys and the impacts of music on their lives. Episodes are rich with nostalgia and contextualize how Tejano music has played a pivotal role in the evolution of contemporary Latino music. The discussions shed light on broader themes of identity, heritage, and community that resonate deeply within the genre and its listeners.

Where can I find podcast stats for Viva Tejano?

Rephonic provides a wide range of podcast stats for Viva Tejano. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Viva Tejano and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Viva Tejano get?

Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for Viva Tejano, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for Viva Tejano?

Rephonic provides comprehensive predictive audience data for Viva Tejano, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does Viva Tejano have?

To see how many followers or subscribers Viva Tejano has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Viva Tejano?

These podcasts share a similar audience with Viva Tejano:

1. Texas Monthly True Crime: The Problem With Erik
2. Latino USA
3. Fresh Air
4. Texas Standard
5. Up First from NPR

How many episodes of Viva Tejano are there?

Viva Tejano launched a year ago and published 15 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Viva Tejano?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Viva Tejano?

Rephonic pulls ratings and reviews for Viva Tejano from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for Viva Tejano?

Rephonic provides full transcripts for episodes of Viva Tejano. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on Viva Tejano?

Recent guests on Viva Tejano include:

1. Karen E. Forrester
2. Pat Sharp
3. Adrian Arredondo
4. Myrna Perez
5. Elsa Garcia
6. Veronique Medrano
7. Eva Ybarra
8. Dusty Oliveira

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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