
Hosted by Audrey Neff, global speaker and thought leader in medical aesthetics, True to Form features candid conversations with the entrepreneurs, executives, physicians, and innovators shaping the future of the industry. Each episode delivers practical insights on leadership, branding, marketing, operations, patient experience, enterprise value, and sustainable growth — giving practice owners the... more
| Publishes | Twice monthly | Episodes | 163 | Founded | 8 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | EntrepreneurshipBusiness | |||

What could change in your career if you stopped worrying about what everyone else thinks?
Audrey Neff welcomes Limor Weinberg for a candid conversation about building a personal brand, finding your niche, and having the courage to bet on yourself. ... more
If your practice can't run without you, what have you really built? Audrey Neff sits down with Sydney Sullivan, founder of Muse Med Spa in Austin, Texas, to explore how to move from being the person who does everything to the leader who empowers othe... more
How do you build a team that cares as much as you do? Audrey Neff sits down with Rana Kennelly, MSN, AGNP-C, CANS, founder of The Confidence Bar and The Confidence Lab, for a candid conversation about the people and values behind a successful practic... more
A packed schedule doesn't always mean a profitable practice. Ashley James, founder of DermAesthetic Consulting, joins Audrey Neff to unpack where med spas leave money on the table — and how to change it. Drawing on 25 years in aesthetics and building... more
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True to Form with Audrey Neff is the best podcast I’ve found for medspa owners & aesthetic injectors. Transparent conversations with industry leaders on scaling, PE exits, patient safety & practice growth. Actionable insights you’ll want implement immediately. Top notch- appreciate Audrey’s commitment to education and breadth of topics.
Always a good time filled with great information. The episodes fly by! The definition of a win-win!!
Audrey is an industry legend and she captures the zeitgeist in medical aesthetics in these engaging conversations!
True to Form is a must-listen for anyone in medical aesthetics. Audrey brings incredible insight, transparency, and candor to every conversation. The guests are top-notch, the topics are timely, and I walk away from each episode with practical takeaways I can apply right away.
Recently been introduced to this podcast from a friend. Audrey is such an inspiration in the aesthetic industry! Love her transparency as a host.
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Apple Podcasts | #227 |
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A business-focused show offering candid conversations with practitioners, founders, and industry leaders in medical aesthetics. Episodes consistently center on branding, leadership, pricing strategy, PE and consolidation, back-office operations, and customer experience, with many guests sharing actionable frameworks, growth playbooks, and real-world anecdotes from multi-location practices and platform models. Noteworthy traits include a strong emphasis on autonomy in ownership, practical finance and valuation guidance, and a culture of education-driven marketing that prioritizes trust and long-term value over short-term gains. The format tends to blend tactical advice with personal journeys, making it particularly useful for practice owners... more
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These podcasts share a similar audience with True to Form:
1. Medical Spa Insider
2. Medical Millionaire Podcast
3. For The Record
4. Medspa Unlocked
5. Diamond Hands Podcast with Leslie Tracey
True to Form launched 8 years ago and published 163 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on True to Form include:
1. Limor Weinberg
2. Sydney Sullivan
3. Rana Kennelly
4. Ashley James
5. Leslie Tracy
6. Jordan White, RN
7. Adam Haroun
8. Shannon Weinstein
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