Rephonic
Artwork for Topline

Topline

Pavilion
Artificial Intelligence
Venture Capital
B2B Tech
Go-To-Market Strategy
Saas
B2B Technology
Pavilion
Salesforce
Customer Success
Leadership
Product Market Fit
Generative AI
Sales Strategies
Demand Generation
Outbound Sales
Private Equity
Sales Technology
Openai
B2B Sales
Sales

The #1 podcast for founders, operators, and investors in B2B tech. Tune in every week to hear Sam Jacobs, AJ Bruno and Asad Zaman discuss and debate the trends, news, and developments impacting the B2B tech world. Enjoy the hot takes, strong opinions, and dry humor.

PublishesTwice weeklyEpisodes259Founded3 years ago
Number of ListenersCategories
TechnologyBusiness

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Artwork for Topline

Latest Episodes

Amanda Kahlow, Founder & CEO of 1mind, joins Sam Jacobs, AJ Bruno, and Asad Zaman to break down how an AI-powered solutions engineer named Nigel took 33% of the talk time in a two and a half hour enterprise meeting and produced a $278,000 deal. Topic... more

AI isn't just changing sales. It's completely rewriting how revenue teams operate.

In this episode of Topline Spotlight, Sam Jacobs sits down with Justin Shriber, CEO of Terret AI, to break down how modern revenue organizations are using AI to impr... more

YouTube

Tim Rutten, CMO of Backbase, the €2.5 billion Amsterdam tech company whose AI-native Banking OS powers 120+ banks worldwide, joins Sam Jacobs, AJ Bruno, and Asad Zaman with the clearest AI ROI numbers we have heard on the show: double the pipeline on... more

Buyers stopped picking up the phone. They research on their own, ask their peers, and now they ask AI which vendors to consider before a single salesperson ever hears about it. So where does that leave marketers?

Sam Jacobs sits down with Alexander... more

YouTube

Key Facts

Accepts Guests
Accepts Sponsors
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Recent Guests

Adam Liska
Founder, Co-founder, and CEO of AirSpeed (formerly Glyphic)
AirSpeed
Episode: SPOTLIGHT: The AI category GTM teams are about to converge on | Adam Liska, CEO & Co-Founder @ airspeed
Marc Ferrentino
Co-founder & CEO of Quotient, AI marketing platform
Quotient
Episode: AI Marketing Master: The 'AI CMO' is a Beautiful Lie | Marc Ferrentino, CEO @ Quotient
Kevin Bailey
Co-Founder & CEO, Dreamfuel
Dreamfuel
Episode: SPOTLIGHT: Why High Performers Underperform Under Pressure | Kevin Bailey, Co-Founder & CEO @ Dreamfuel
Katie Bullard
Board Member & Strategic Advisor
Episode: $300M Operator: "70% Of The Executive Playbook Is Obsolete" | Katie Bullard, Board Member & Strategic Advisor
Ghazi Masood
Chief Revenue Officer, Replit
Replit
Episode: What It's Really Like To Scale To $1 Billion | CRO @ Replit, Ghazi Masood
Gaurav Agarwal
COO of ClickUp
ClickUp
Episode: The $1M Employee Is Here: Why ClickUp Replaced 22% Of Its Team With AI | Gaurav Agarwal, COO @ ClickUp
Steve Cox
CEO of Clari (Clari plus Salesloft)
Clari
Episode: "Dead AI Startups Keep Landing On My Desk!" | CEO @ Clari + Salesloft, Steve Cox
Craig Rosenberg
Chief Platform Officer at Scale Venture Partners
Scale Venture Partners
Episode: Build The World Class Team That Anthropic Won't Steal | Craig Rosenberg, CPO @Scale Venture Partners
Sam Slevin
SVP Global Customer Success, AlphaSense
AlphaSense
Episode: Playbook: AI-Era Customer Success For Hyper Growth | Sam Slevin, Global SVP CS @ AlphaSense

Hosts

Sam Jacobs
Host with deep ties to GTM communities; frequently anchors Topline-related discussions and revenue-focused conversations.
AJ Bruno
Co-host focused on GTM strategy, frequently contributes pragmatic takes and humor.
Asad Zaman
Co-host and CEO with a background in sales and talent agency; anchors discussions on GTM and AI-enabled revenue.

Reviews

4.8 out of 5 stars from 144 ratings
  • Fun yet insightful conversations on Business, Tech, and Growth

    Asad, Sam, and AJ put incredible effort into every episode of *Topline*, but what really makes the show stand out is the high-quality advice and deep discussions on business, tech, and growth. They regularly feature experts who are genuinely passionate about driving positive change in the SaaS, B2B, and tech world, sharing insights that only seasoned professionals can provide. It’s truly a must-listen!

    Apple Podcasts
    5
    Linda__Lee_
    Philippines2 years ago
  • Topline = chef’s kiss

    Best podcast to hear the latest on topical trends in B2B SaaS

    Apple Podcasts
    5
    Renzo Sclamanna
    United States2 years ago
  • A mom’s review

    1st time reviewing the podcast. Although a lot of terms used aren’t in my vocabulary, I get the idea of the subject. One thing comes to mind.

    Thank you for not using swear words and using ‘real words. ( Aj slips once in while. I’ll forgive). Asad is talking slower to me to catch the subject he is asking his co hosts. Sam is Sam. ( thinking and concisely saying what he means)

    And that brings me to my oldest son AJ, he provides the occasional comical relief although he knows how to convey his ... more

    Apple Podcasts
    4
    GG OBX
    United States2 years ago
  • Great for GTM, steps into misinformed territory with macro

    This is a rare GTM centric podcast that’s not boring. The energy levels of the hosts make it an easy listen. They’ve invited some great GTM leaders and in general their GTM-centric content is spot on.

    I do believe they need to caveat all the macro topics by saying “this is simply their point of view based on their very limited experiences.” M&A, Politics, Fed, etc - their take on these topics range from what’s flashed in the media to bordering misinformed.

    Growth Equity investors funding comp... more

    Apple Podcasts
    3
    Aspirationz1986
    United States3 years ago
  • Another excellent Pavilion resource

    Sam and the team offer great insight and advice in quick hits. Thanks for doing this!

    Apple Podcasts
    5
    bonas44
    United States3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Well-curated guest lineup delivering actionable frameworks and industry context
High-quality, practical GTM and AI insights from seasoned operators
Some feedback notes male-centric tone and fast-paced delivery but still valuable
Great for listeners seeking real-world revenue and growth strategies in B2B SaaS
Hosts are candid and honest, with strong leadership perspectives

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#166
Ireland/Technology

Talking Points

Recent interactions between the hosts and their guests.

SPOTLIGHT: Why High Performers Underperform Under Pressure | Kevin Bailey, Co-Founder & CEO @ Dreamfuel
Q: How do you teach people to regulate their nervous system, and what should people expect from practicing this regularly?
Expect to learn to regulate and move around the nervous system, use breathwork to center and synchronize the heart, and gradually gain the ability to respond rationally in tough situations rather than being driven by automatic responses.
SPOTLIGHT: Why High Performers Underperform Under Pressure | Kevin Bailey, Co-Founder & CEO @ Dreamfuel
Q: What are the basic things that you end up teaching to people?
We teach over 50 neuroscience-based techniques to move within the performance chart, helping people shift from a freeze to a fight or focus state, with centering as the default starting point.
SPOTLIGHT: The AI category GTM teams are about to converge on | Adam Liska, CEO & Co-Founder @ airspeed
Q: What's the advice for companies moving from founder-led to systematized GTM?
First, ensure data is cleaned and captured; second, build hierarchical, reusable playbooks for outbound and other GTM motions to scale with new hires.
SPOTLIGHT: The AI category GTM teams are about to converge on | Adam Liska, CEO & Co-Founder @ airspeed
Q: What is the new category you're positioning in?
The company positions itself in revenue execution, a layer that sits on top of CRM and revenue intelligence to orchestrate and execute GTM activities.
SPOTLIGHT: The AI category GTM teams are about to converge on | Adam Liska, CEO & Co-Founder @ airspeed
Q: Describe the core problem AirSpeed is solving in GTM today.
AirSpeed is tackling the execution layer of GTM—moving beyond data capture to actually acting on conversations and insights, so reps don't lose follow-ups and forecasts reflect reality.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
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Frequently Asked Questions About Topline

What is Topline about and what kind of topics does it cover?

A rapidly evolving GTM and AI-focused conversation with operators, founders, and investors leading B2B tech companies. Across episodes, the discussion centers on measuring AI's impact on revenue, scaling with AI-enabled workflows, and reorganizing teams around AI-driven productivity. Practical frameworks for GTM metrics, real-world scale-ups, and candid debates about compensation, culture, and strategy dominate, often punctuated by sponsor reads and live road-test storytelling. A standout is the mix of seasoned operators and investors who explore both the strategic and hands-on aspects of building AI-native revenue machines, with a healthy tolerance for bold bets and aggressive experimentation.

Where can I find podcast stats for Topline?

Rephonic provides a wide range of podcast stats for Topline. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Topline and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Topline get?

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What are the audience demographics for Topline?

Rephonic provides comprehensive predictive audience data for Topline, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does Topline have?

To see how many followers or subscribers Topline has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

How many episodes of Topline are there?

Topline launched 3 years ago and published 259 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Topline?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Topline?

Rephonic pulls ratings and reviews for Topline from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

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Rephonic provides full transcripts for episodes of Topline. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on Topline?

Recent guests on Topline include:

1. Adam Liska
2. Marc Ferrentino
3. Kevin Bailey
4. Katie Bullard
5. Ghazi Masood
6. Gaurav Agarwal
7. Steve Cox
8. Craig Rosenberg

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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