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Artwork for To-The-Trade with Interior Design Community

To-The-Trade with Interior Design Community

Interior Design Community
Interior Design
Client Relationships
Coaching
Business Strategy
Mentorship
Self-Care
Health and Wellness
High Point Market
Fitness
Kitchen Design
Social Media
Authenticity In Business
Artificial Intelligence
Mental Health
Nutrition
Interior Design Community
Marketing Strategies
Instagram
Technology In Design
Podcasting

Introducing "To-The-Trade," the ultimate podcast for interior designers. Our mission: to provide business and productivity hacks for better work/life balance. Join industry leaders and experts as we explore trends, strategies, and practical advice. Elevate your design business, manage clients, build your brand, and stay ahead with technology. Achieve success and fulfillment in your career. Listen ... more

PublishesWeeklyEpisodes78Founded2 years ago
Number of ListenersCategories
DesignArts

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Artwork for To-The-Trade with Interior Design Community

Latest Episodes

Designer and UA Designs founder Sarah Brohm joins Laurie Laizure on the To-The-Trade for real talk on process, pricing, and growth. Sarah’s nursing background shaped her bias for systems and client care, which shows up in selection trackers, job site... more

On this episode of the To-The-Trade interior design podcast, host Laurie Laizure and co-host Nile Johnson welcome SEO pioneer Ross Dunn for real talk on how search is shifting for the trade. Ross explains why he prefers “answer engine optimization,” ... more

This episode of the To-The-Trade highlights designer Dara Segbefia, principal of The Zen Experience, whose holistic interiors focus on mental health and wellbeing. Her specialty, transforming teacher lounges and school spaces, began with a project co... more

In this To-The-Trade podcast conversation, designer and former corporate marketer Rasheeda Gray explains how she transformed a light-bulb staging moment into a successful studio, Gray Space Interiors. Her home sold in three hours, transforming a long... more

Key Facts

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Recent Guests

Dara Segbefia
Principal Interior Designer of The Zen Experience, focusing on holistic interior design.
The Zen Experience
Episode: How The Zen Experience Transforms Teacher Lounges with Dara Segbefia
Jude Charles
Creator of docu-series for the interior design industry.
Episode: TTT-S2E48-Storytelling That Sells, with Jude Charles
Katye McGregor Bennett
PR agency expert on AV, integration, and smart home technology.
Episode: TTT-S2E47-The business of home tech for design pros with Katye McGregor Bennett
Phyllis Harbinger
An amazing designer coach working with designers across the country.
Episode: TTT-S2E46-Phyllis Harbinger, Real Talk on Pricing Strategies for Designers and Project Ops
Ariene Bethea
Interior designer and vintage decor expert
Episode: TTT-S2E44-Ariene Bethea on Building a Bold, Vintage-Forward Interior Design Business
Jenny Warner
Owner of J Thomas Designs
Episode: TTT-S2E42 Jenny Warner on Profit, Boundaries, and Building a Business That Lasts
Jenna Gaidusek
Founder of eDesign Tribe and expert in technology and interior design.
MyDoma Studio
Episode: TTT-S2E41-How eDesign Tribe Founder Jenna Gaidusek is Revolutionizing Interior Design
Rebecca Plumb
Co-founder of the Hot Young Designers Club and interior designer
Episode: TTT-S2E40-Inside the Hot Young Designers Club: Real Talk on Burnout, Boundaries, and Business
Shaun Shearer
Co-founder of the Hot Young Designers Club and interior designer
Episode: TTT-S2E40-Inside the Hot Young Designers Club: Real Talk on Burnout, Boundaries, and Business

Host

Laurie
Host of the show, leading discussions with design professionals and experts in various episodes, focusing on practical advice and insights for the interior design community.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#227
United States/Arts/Design
Apple Podcasts
#47
Indonesia/Arts/Design
Apple Podcasts
#147
Sweden/Arts/Design
Apple Podcasts
#156
United Arab Emirates/Arts/Design
Apple Podcasts
#195
Switzerland/Arts/Design

Talking Points

Recent interactions between the hosts and their guests.

TTT S2E21 Inside the Cabinetry Industry: Insights from Jonathan Rowland
Q: What would be your single piece of advice for designers, builders, and homeowners when it comes to cabinetry selections?
Work with trusted designers and local manufacturers who stand behind their products.
TTT S2E21 Inside the Cabinetry Industry: Insights from Jonathan Rowland
Q: What do you think the biggest misconception homeowners have about working in the cabinet industry?
Many homeowners mistakenly assume they get the best deal at big box stores without realizing that they often offer lower quality cabinetry for similar prices.
TTT-S2E19-Demystifying Design Management: Insights from Designer Advantage
Q: What does the data suggest about the average profit margins for design products?
Generally, a healthy gross margin percentage is 40%. After accounting for overhead, the goal is to maintain a net income percentage of about 20% in order to be profitable.
TTT-S2E19-Demystifying Design Management: Insights from Designer Advantage
Q: What financial trends have you observed in the interior design industry in the last few years?
The conversation highlighted flat fees versus time billing as a hot topic, with flat fees generally resulting in lower client compensation than hourly models.
TTT-S2E02-Exploring Natural Stone: Insights from Denise Butchko
Q: What trends do you see changing in this industry?
Denise discusses the increasing awareness of safety regarding silica in stone fabrication and suggests that designers should prioritize working with fabricators who adhere to safe standards.

Audience Metrics

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Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

Focused on the interior design community, this podcast provides a rich blend of insights that center around the business and practical aspects of design. Listeners can expect engaging discussions on topics such as SEO strategies, the integration of technology in design practices, and the importance of mental health and wellness in creating dynamic work environments. Various episodes explore the journey of successful interior designers, highlighting their strategies for entrepreneurship, community building, and unique perspectives on vintage and holistic design influences. The expertise of both hosts and guests, who are often industry leaders and design professionals, offers listeners actionable advice and a sense of camaraderie in the desig... more

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Which podcasts are similar to this podcast?

These podcasts share a similar audience with this podcast:

1. Trade Tales
2. A Well-Designed Business® | Interior Design Business Podcast
3. The Interior Collective
4. Business of Home Podcast
5. Talk Shop with Ariel Okin: A Fenimore Lane Production

How many episodes of this podcast are there?

this podcast launched 2 years ago and published 78 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on this podcast?

Recent guests on this podcast include:

1. Dara Segbefia
2. Jude Charles
3. Katye McGregor Bennett
4. Phyllis Harbinger
5. Ariene Bethea
6. Jenny Warner
7. Jenna Gaidusek
8. Rebecca Plumb

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