
Welcome to This Social Cottage: the podcast for business owners, content creators, experts and solopreneurs who want to grow on Instagram, sell their offers daily, and still have time for the life they actually want to live. Hosted by ex-teacher and Instagram strategist and offer strategist Gemma, each episode is packed with strategy, content clarity, and sustainable growth tips to help you build ... more
| Publishes | Weekly | Episodes | 53 | Founded | a year ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessTechnologyMarketing | |||

The whole of the marketing world has been going crazy over million dollar launches and talking to the camera. Today I share the lessons we can learn for our own content and the patterns to spot to get your content visible.
What does posting on Instagram for impact look like? What happens if you're posting just for the sake of it? In today's episode I walk you through the exact questions to ask yourself and to get out of a rut.
How do you sound like yourself online, particularly when AI is rife?! Kal from Words hurt Copy joins me in today's episode to share his perspective:
You can find Kal at:
Website: www.words-hurt.com
@wordshurt.copy on instagram & threads
and his n... more
In a world where 'claude wrote my content in 30 minutes', where do we draw the line about where we're letting AI take over the conversations we're having on Instagram?
Welcome to The Social Cottage with me, Gemma, where I give you the no-fluff advic... more
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Gemma’s whole thing is that IG shouldn’t take you hours each day, and so it makes sense that her podcast is bite-sized but still incredibly helpful.
Absolutely love this podcast! I’ve binged all available episodes several times, and I still pick up a little something new every time I re-listen. Always excited to see a new episode pop up! Gemma does an amazing job of drilling down into the marketing and messaging tactics that businesses need, so they can best reach their target audience on Instagram.
I have only recently discovered Gemma’s podcast after following her for some time. And OMG, I am bingeing them in the car on the way to work.. I love her style, humour and all the advice she gives is amazing! It’s also great to listen to another Brit in this space that sounds normal..a mum making it work.
Love, love, love them!
I am always thinking, ‘when is the next social cottage podcast out?’
That says so much when you are actively thinking about wanting to listen to that podcast!
Gemma is so down to earth and shares such useful tips that you can start to implement right away. Love this podcast!
One my my most favourite podcasts. Full of so much common sense and actionable things. I’ve even listened to some of the episodes a couple of times to catch all the details.
Key themes from listener reviews, highlighting what works and what could be improved about the show.
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #235 | |
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Apple Podcasts | #43 | |
Apple Podcasts | #185 | |
Apple Podcasts | #89 | |
Apple Podcasts | #115 |
Recent interactions between the hosts and their guests.
Listeners, social reach, demographics and more for this podcast.
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This show delivers practical, punchy Instagram growth and content creation strategies geared toward business owners, solopreneurs, and creators who want to grow an audience, land daily offers, and still maintain life balance. Episodes emphasize efficient systems (batching, quick editing, and audience understanding), test-and-learn approaches (trial reels, new formats), and authentic positioning that avoids salesy pitches. A recurring strength is translating often complex marketing concepts into actionable steps you can implement that week, with a notable focus on motherhood-friendly workflows and scalable content strategies for busy schedules.
A standout aspect is the host's emphasis on sustainability and realism: it blends tactical tips w... more
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These podcasts share a similar audience with This Social Cottage:
1. Good Content with Shannon McKinstrie
2. The Amy Porterfield Show
3. The Jasmine Star Show
4. Build Your Tribe | Grow Your Business with Social Media
5. Chill & Prosper with Denise Duffield-Thomas
This Social Cottage launched a year ago and published 53 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on This Social Cottage include:
1. Sara Joelle
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