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Artwork for This Social Cottage

This Social Cottage

Gemma Watts
Instagram
Content Creation
Audience Engagement
Social Media Marketing
Marketing
Instagram Stories
Sales
Business
Authority Building
Sustainability
Social Media Strategy
Content Strategy
Trust Building
Reposts Feature
Sales Strategy
Marketing Strategies
Niche Marketing
Parenting
Instagram Growth
Target Audience Messaging

Welcome to This Social Cottage: the podcast for business owners, content creators, experts and solopreneurs who want to grow on Instagram, sell their offers daily, and still have time for the life they actually want to live.Hosted by ex-teacher and Instagram strategist and offer strategist Gemma, each episode is packed with strategy, content clarity, and sustainable growth tips to help you build a... more

PublishesWeeklyEpisodes43Founded10 months ago
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BusinessMarketingTechnology

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Artwork for This Social Cottage

Latest Episodes

Should you sell on your Instagram grid? Or what should go there instead if you don't? In today's episode, I give you a sneak peek behind my latest launch and what on earth to post on your grid if you're needing to sell.

Welcome to The Social Cottage... more

Do you need a website when you're posting content on Instagram? Would a Linktree or Stan Store just be better? Sara Joelle from Between the Lines Copy shares her expertise as a Website Copywriter and an ADHD business owner.

Sara's website: b... more

My DMS have been FULL of folks asking how on earth they can get their carousel posts to reach non-followers. In today's episode, I cover all you need to know about finally getting traction on those carousels.

Welcome to The Social Cottage with me, G... more

Talking to camera can easily give you the wibbles, right? In today's episode, I show you how to make that much easier and how one small tweak to your planning can make all the difference between talking heads that perform and talking heads that don't... more

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Recent Guests

Sara Joelle
Website Copywriter and Marketing Mentor (Website Girl)
Between the Lines Copy
Episode: When the Instagram gal met the website gal: Do you need a website if you're just posting content?

Host

Gemma
Host and Instagram strategist specializing in content clarity and sustainable growth strategies for business owners and content creators. She focuses on actionable advice within marketing and social media engagement.

Reviews

4.9 out of 5 stars from 34 ratings
  • All the IG info you need in under 15 minutes

    Gemma’s whole thing is that IG shouldn’t take you hours each day, and so it makes sense that her podcast is bite-sized but still incredibly helpful.

    Apple Podcasts
    5
    andreashah
    United States3 months ago
  • Fab podcast!

    Absolutely love this podcast! I’ve binged all available episodes several times, and I still pick up a little something new every time I re-listen. Always excited to see a new episode pop up! Gemma does an amazing job of drilling down into the marketing and messaging tactics that businesses need, so they can best reach their target audience on Instagram.

    Apple Podcasts
    5
    Nicola Parry
    United States5 months ago
  • Binge worthy

    I have only recently discovered Gemma’s podcast after following her for some time. And OMG, I am bingeing them in the car on the way to work.. I love her style, humour and all the advice she gives is amazing! It’s also great to listen to another Brit in this space that sounds normal..a mum making it work.

    Love, love, love them!

    Apple Podcasts
    5
    Amebey
    United Kingdom6 months ago
  • So helpful!!!

    I am always thinking, ‘when is the next social cottage podcast out?’

    That says so much when you are actively thinking about wanting to listen to that podcast!

    Gemma is so down to earth and shares such useful tips that you can start to implement right away. Love this podcast!

    Apple Podcasts
    5
    A. Lucky
    United Kingdom7 months ago
  • Brilliant

    One my my most favourite podcasts. Full of so much common sense and actionable things. I’ve even listened to some of the episodes a couple of times to catch all the details.

    Apple Podcasts
    5
    Rebecca333111
    United Kingdom8 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The content is frequently praised for helping reduce overwhelm and simplifying the content creation process for busy individuals.
Many enjoy Gemma's approachable and relatable style, valuing the blend of personal stories with actionable marketing strategies.
Listeners appreciate the short and to-the-point episodes filled with practical advice that can be implemented immediately.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

When the Instagram gal met the website gal: Do you need a website if you're just posting content?
Q: What should someone put on their website first to feel legitimate and attract the right clients?
The guidance focuses on starting with concrete, specific copy that explains what you do, who you do it for, and how you help, with practical examples and a simple, benefit-focused headline that resonates with the ideal client.
When the Instagram gal met the website gal: Do you need a website if you're just posting content?
Q: Why do you love websites, especially from an ADHD-friendly perspective?
She describes websites as the place where the full story lives, offering a seamless journey that social posts can't always provide, and explains how they help neurodivergent brains stay organized by consolidating information in one place.
When the Instagram gal met the website gal: Do you need a website if you're just posting content?
Q: Sara, do you want to tell people who you are, what you do?
Sara explains that she's known as Website Girl, a website copywriter and marketing mentor who loves helping people tell their entire story through website copy, and she emphasizes clear, direct messaging tailored to the client's needs.
Olivia grew 11,000 followers in 5 weeks
Q: Should I simplify my messaging?
Definitely do it. It's just a test, and make sure your profile backs it up.
Olivia grew 11,000 followers in 5 weeks
Q: What led you on this journey to go, right, I'm ready to grow my audience again?
The pivot to brand photography was a big wake-up call, needing to build a new audience.

Audience Metrics

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Frequently Asked Questions About This Social Cottage

What is This Social Cottage about and what kind of topics does it cover?

Focused on helping business owners, content creators, and solopreneurs maximize their potential on Instagram while maintaining life balance, the content creates a blend of actionable strategies and relatable advice. It offers tips on sustainable content creation, engaging audiences, selling effectively without being overly salesy, and building authority with limited time. Notably, the podcast emphasizes clarity and practicality, allowing listeners to thrive in their online presence even amidst personal chaos. The mix of solo episodes and guest conversations with women achieving remarkable business results adds a unique flavor that resonates with listeners seeking relatable and impactful insights. This approachable format likely fosters a co... more

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How many listeners does This Social Cottage get?

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How many subscribers and views does This Social Cottage have?

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Which podcasts are similar to This Social Cottage?

These podcasts share a similar audience with This Social Cottage:

1. The Amy Porterfield Show
2. EXPANDED Podcast by To Be Magnetic™
3. Aspire with Emma Grede
4. The Diary Of A CEO with Steven Bartlett
5. The Mel Robbins Podcast

How many episodes of This Social Cottage are there?

This Social Cottage launched 10 months ago and published 43 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact This Social Cottage?

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What guests have appeared on This Social Cottage?

Recent guests on This Social Cottage include:

1. Sara Joelle

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