The Way is a weekly podcast diving into the ever-changing world of legal business and marketing. Join us as we explore the latest trends, hot topics, and innovative ideas making waves online. Best Era, a consulting company dedicated to empowering legal professionals, will guide you through these discussions, sharing their unique insights and expertise to help you build a thriving practice. Whether... more
Publishes | Monthly | Episodes | 22 | Founded | a year ago |
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Number of Listeners | Categories | BusinessManagement |
In this episode of The Way, Brittany and Ryan break down how the smallest marketing moves can create big impact for your business. From stickers that get your brand seen in everyday places, to playful twists on your logo and colors during events or s... more
In this episode, Brittany and Marisa explore the often-overlooked art of training the right trainers. They discuss why it’s essential to carefully choose who leads your team’s development, and how investing in those trainers creates a ripple effect o... more
In this episode, Brittany and Ryan dive into the growing trend of law firms relying on AI for marketing — and why that can be a problem. They explain how using AI to generate every post, caption, or bio might save time, but it can cost you something ... more
In this episode of The Way, hosts Marisa Rua and Allison McKeen dive into the future of paralegal work—and why embracing AI is essential. They talk about how paralegals can stay ahead by learning how to use AI as a tool, not something to fear. Instea... more
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As a new law firm owner, Ryan and Brittany provide actionable strategy and tactics for me every single episode. I listen the moment these come out. Must follow.
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #235 |
Listeners, social reach, demographics and more for this podcast.
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The Way with Best Era launched a year ago and published 22 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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