
Welcome to The VICI Code — the podcast where small business owners stop pretending, start confessing, and finally get what it takes to win financially.
We talk real numbers. Real faith. Real stories of underdogs who got hit hard — by bad decisions, burnout, even bankruptcy — and chose to rise anyway.
I’m Joe Dunaway, founder of VICI Financial, and every week, I sit down with entrepreneurs who’ve w... more
| Publishes | Weekly | Episodes | 40 | Founded | 9 months ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessEntrepreneurshipInvesting | |||

In episode 39 of The VICI Code, Joe Dunaway interviews Chris Werner, Founder of Vidar Law & Fractional General Counsel, who shares his insights on transitioning from big law to fractional general counsel, protecting innovative tech companies, and nav... more
In episode 38 of The VICI Code, Joe Dunaway interviews Andrea Mladin, Founder of Business Detox & AI Workflow Strategist, who discusses her work helping founders detox their businesses through simpler processes, stronger research, and better use of A... more
In episode 37 of The VICI Code, Joe Dunaway interviews Jennifer Weber, Founder & Owner of SDG Promotions, Inc., as she explains how clarity, governance, and planning can reduce waste, protect brand consistency, and create better outcomes for multi-lo... more
In episode 36 of The VICI Code, Joe Dunaway interviews Jaben Makings, Founder of Onnix Investments, as he shares how responding quickly and setting expectations can become a real competitive advantage in a market shaped by automation and weak follow-... more
In episode 35 of The VICI Code, Joe Dunaway interviews Kelly Jedele, Founder & CEO of Let Kelly, as she explains how her leadership style empowers women, delivers consistent results, and proves that success is scalable without burning out.
Tune in, ... more
In episode 34 of The VICI Code, Joe Dunaway interviews Tony Hoong, Founder & CEO of The CPA Dude, who shares how listening to clients sparked his leap from the “hamster wheel” of compliance to thinking ahead and implementing AI-powered solutions.
T... more
In episode 33 of The VICI Code, Joe Dunaway interviews Aurelie Couble (PLV), Music Producer, YouTuber, and Music Business Coach, as she shares her journey from a VFX film industry runner to a six-figure music entrepreneur—breaking the “starving artis... more
In episode 32 of The VICI Code, Joe Dunaway interviews Brady Lowe, Founder & CEO of Taste Network, as he shares his insights on the importance of integrity in partnerships, the value of delegating tasks, and how to create a legacy that aligns with pe... more
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This show centers on real-world money, faith, and resilience in entrepreneurship. Episodes frequently explore how financial clarity, disciplined systems, and purposeful leadership drive sustainable growth for small businesses. Guests span publishing, design, fitness, HR, cybersecurity, and operational excellence, with frequent emphasis on practical frameworks (EOS, governance, financial planning) and the role of personal values in business decisions. A notable edge is blending profitability with purpose, often highlighting family, faith, and community as core drivers of long-term success. For potential listeners, expect candid anecdotes about burnout, pivots, and rebuilding finances with an emphasis on actionable takeaways and faith-informe... more
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The VICI Code: Purpose-Driven Profits launched 9 months ago and published 40 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on The VICI Code: Purpose-Driven Profits include:
1. Jynafer Yanez
2. Jonathan Yanez
3. Stephen Ward
4. Skye Waterson
5. Michael Tutcher II
6. Jason Miller
7. David Hori
8. Dean Curtis
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