The Transaction
Craig Rosenberg & Matt Amundson | B2B Sales & Marketing Experts - Hosts of The TransactionWelcome to The Transaction. The #1 Go-To-Market podcast on the planet.* Hosts Craig Rosenberg and Matt Amundson, two legendary go-to-market leaders in their own right, talk weekly with the best sales, marketing, operations, and product leaders in the B2B SaaS world to understand what's working in the new playbook of the post-ZIRP market. But Craig, Matt, and their guests don't just talk theoretica... more
| Publishes | Twice monthly | Episodes | 87 | Founded | 2 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessTechnology | |||
Listen to this Podcast
Latest Episodes
Carilu Dietrich & Maya Spivak joined Craig, Matt, and our amazing audience of GTM leaders at our GTM Tailwinds event this spring for a live recording where they shared insights on building founder and executive organic social media as a primary deman... more
Dan Kimball is a GTM Advisor, AI Architect, and independent consultant at The Operating Partnership LLC. Dan’s a marketing expert with a bevy of amazing experiences to draw on, from serving as CMO of Spectrum Equity and ThisMoment, to VP of Marketing... more
Back for her second episode is the one and only Jen Igartua, the CEO of Go Nimbly and RevOps OG. Jen joins Co-Hosts Craig Rosenberg and Matt Amundson to break down what made Go Nimbly’s Rev Fest such an incredible event for everyone, from the GTM lea... more
Sydney Sloan, the CMO of G2, joined Craig, Matt, and our amazing audience of GTM leaders at our GTM Tailwinds event this spring for a live recording where she outlined the major shift in B2B buyer behavior, how to measure and track Answer Engine Opti... more
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Reviews
- GTM Gold with Rosenberg & Amundsn
If you're in sales, marketing, or leading revenue this show closes the gap between theory and results. Great advice, great insights—they keep it practical and fun every episode. The guests are fantastic. You get sharp analysis and hilarious banter every week
Apple Podcasts5Paul in Kobe
United States2 months ago - Real Experts.
The hosts are the real deal. Love this show.
Apple Podcasts5JsosoSotoUnited States2 months ago - Inside view in tech sales
Best podcast in tech
Apple Podcasts5Strava user8373United States2 months ago - Love these guys!
Matt and Craig are the perfect team. Well-produced podcast, a bit gonzo, and the guests and content are solid. Appreciate the personal anecdotes too—like Craig getting both of his cars stolen or losing his children in the desert.
Apple Podcasts5GoldenJDubUnited States2 months ago Super actionable insights and stories from the top go-to-market leaders in B2B SaaS. Great tips for Sales, Marketing, and even Product leaders!
Podchaser52 years agosam95899
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Frequently Asked Questions About The Transaction
What is The Transaction about and what kind of topics does it cover?
This show centers on practical go-to-market strategies for B2B SaaS, with a strong focus on GTM motions, AI-enabled selling, and modern demand generation. Conversations frequently explore how to build bold brands, align product, sales, and marketing around clear positioning, and apply measurable frameworks for pipeline, ABM, and account expansion. Guests tend to be senior GTM leaders and practitioners who share actionable tactics, real-world stories, and data-backed insights to navigate post-ZIRP market dynamics. The format emphasizes candid discussions, concrete takeaways, and unconventional ideas that push traditional boundaries—often touching on AI augmentation, market targeting, and customer-centric value realization. Notably, the mix o... more
Where can I find podcast stats for The Transaction?
Rephonic provides a wide range of podcast stats for The Transaction. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to The Transaction and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.
How many listeners does The Transaction get?
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What are the audience demographics for The Transaction?
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How many subscribers and views does The Transaction have?
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Which podcasts are similar to The Transaction?
These podcasts share a similar audience with The Transaction:
1. The Official SaaStr Podcast: SaaS | Founders | Investors
2. The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
3. All-In with Chamath, Jason, Sacks & Friedberg
4. The AI Daily Brief: Artificial Intelligence News and Analysis
5. The a16z Show
How many episodes of The Transaction are there?
The Transaction launched 2 years ago and published 87 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
How do I contact The Transaction?
Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.
Where can I see ratings and reviews for The Transaction?
Rephonic pulls ratings and reviews for The Transaction from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.
View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.
How do I access podcast episode transcripts for The Transaction?
Rephonic provides full transcripts for episodes of The Transaction. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.
What guests have appeared on The Transaction?
Recent guests on The Transaction include:
1. Sydney Sloan
2. Eric Ries
3. David Wilkins
4. Kacie Jenkins
5. Udi Ledergor
6. Stacey Epstein
7. James Kaikis
8. Omar Akhtar
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.