The Transaction
Craig Rosenberg & Matt Amundson | B2B Sales & Marketing Experts - Hosts of The TransactionWelcome to The Transaction. The #1 Go-To-Market podcast on the planet.* Hosts Craig Rosenberg and Matt Amundson, two legendary go-to-market leaders in their own right, talk weekly with the best sales, marketing, operations, and product leaders in the B2B SaaS world to understand what's working in the new playbook of the post-ZIRP market. But Craig, Matt, and their guests don't just talk theoretica... more
| Publishes | Twice monthly | Episodes | 89 | Founded | 3 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessTechnology | |||
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Latest Episodes
Tim Sanders is the Chief Innovation Officer at G2 and a New York Times best-selling author of five books, including Love is the Killer App and Dealstorming.
Tim joins Co-Host Craig Rosenberg to discuss why "being cited" by ChatGPT and other LLMs mea... more
Jim Wilson is an Operating Partner at Costanoa Ventures and cut his teeth leading global sales teams for decades at major companies including SumoLogic, Microsoft, Merced Systems, PTC, and NICE Systems.
Jim joined Co-Hosts Craig Rosenberg and Matt A... more
Carilu Dietrich & Maya Spivak joined Craig, Matt, and our amazing audience of GTM leaders at our GTM Tailwinds event this spring for a live recording where they shared insights on building founder and executive organic social media as a primary deman... more
Dan Kimball is a GTM Advisor, AI Architect, and independent consultant at The Operating Partnership LLC. Dan’s a marketing expert with a bevy of amazing experiences to draw on, from serving as CMO of Spectrum Equity and ThisMoment, to VP of Marketing... more
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Reviews
- GTM Gold with Rosenberg & Amundsn
If you're in sales, marketing, or leading revenue this show closes the gap between theory and results. Great advice, great insights—they keep it practical and fun every episode. The guests are fantastic. You get sharp analysis and hilarious banter every week
Apple Podcasts5Paul in Kobe
United States5 months ago - Real Experts.
The hosts are the real deal. Love this show.
Apple Podcasts5JsosoSotoUnited States5 months ago - Inside view in tech sales
Best podcast in tech
Apple Podcasts5Strava user8373United States5 months ago - Love these guys!
Matt and Craig are the perfect team. Well-produced podcast, a bit gonzo, and the guests and content are solid. Appreciate the personal anecdotes too—like Craig getting both of his cars stolen or losing his children in the desert.
Apple Podcasts5GoldenJDubUnited States5 months ago Super actionable insights and stories from the top go-to-market leaders in B2B SaaS. Great tips for Sales, Marketing, and even Product leaders!
Podchaser52 years agosam95899
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Frequently Asked Questions About The Transaction
What is The Transaction about and what kind of topics does it cover?
This show is a practitioner-focused deep-dive into B2B go-to-market, with a strong emphasis on practical GTM plays, storytelling, and leadership across sales, marketing, and RevOps. Episodes routinely explore founder-led messaging, AI-enabled strategies, event orchestration, and data-informed decision making, often blending real-world anecdotes with tactical frameworks. A notable pattern is pairing seasoned operators with experienced marketers and investors to unpack how to build pipeline, accelerate revenue, and differentiate in crowded markets. The format tends to mix candid lessons, case studies, and bold viewpoints on branding, ABM, and attention-driven growth, making it helpful for listeners who want concrete takeaways they can tailor ... more
Where can I find podcast stats for The Transaction?
Rephonic provides a wide range of podcast stats for The Transaction. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to The Transaction and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.
How many listeners does The Transaction get?
Rephonic provides a full set of podcast information for four million podcasts, including the number of listeners. View further listenership figures for The Transaction, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.
What are the audience demographics for The Transaction?
Rephonic provides comprehensive predictive audience data for The Transaction, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.
How many subscribers and views does The Transaction have?
To see how many followers or subscribers The Transaction has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.
Which podcasts are similar to The Transaction?
These podcasts share a similar audience with The Transaction:
1. The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
2. All-In with Chamath, Jason, Sacks & Friedberg
3. Marketing Against The Grain
4. Pivot
5. The Bulwark Daily
How many episodes of The Transaction are there?
The Transaction launched 3 years ago and published 89 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
How do I contact The Transaction?
Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.
Where can I see ratings and reviews for The Transaction?
Rephonic pulls ratings and reviews for The Transaction from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.
View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.
How do I access podcast episode transcripts for The Transaction?
Rephonic provides full transcripts for episodes of The Transaction. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.
What guests have appeared on The Transaction?
Recent guests on The Transaction include:
1. Tim Sanders
2. Jim Wilson
3. Maya Spivak
4. Dan Kimball
5. Jen Igartua
6. Eric Ries
7. David Wilkins
8. Kacie Jenkins
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.