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The Reputation Room

Javier Boix
Reputation
Hipra
Corporate Affairs
Corporate Communications
Stakeholder Engagement
Relevance
Data Analytics
Artificial Intelligence

The Reputation Room brings multiple lenses to one subject: reputation. Each episode enters from a different vantage point — AI, geopolitics, media, business, academia, executive search, crisis, culture and more — through distinctive voices who have lived and shaped these questions. In a world reshaped by AI, geopolitics and declining institutional trust, reputation has become a strategic asset and... more

PublishesTwice monthlyEpisodes6Founded3 months ago
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ManagementBusiness

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Latest Episodes

Joanna Price grew up on a farm in Australia and now runs one of the broadest corporate affairs mandates in global business.

As Chief Corporate Affairs Officer at Heineken, she oversees government affairs, public policy, sustainable development and ... more

What separates a company that's respected from one that still matters? For Gary Grates, it comes down to a single distinction that has defined his career: relevance is the new reputation.

In this episode of The Reputation Room, Javier Boix sits down... more

Some people build expertise by going deep in a single industry for thirty years. Jennifer George built hers by refusing to stand still.

In this episode of The Reputation Room, I sit down with Jennifer George — until recently Senior Vice President of... more

Carlota Gomez has always had the heart of an activist. An activist now leading corporate affairs for HIPRA, a Spanish biotechnology company.

After a long tenure at Bayer — where she was part of the communications work around one of the most scrutini... more

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Recent Guests

Gary Grates
Expert in Business Transformation
GM, Edelman (past); academia at Syracuse University
Episode: 5. Gary Grates - Expert in Business Transformation: "You Want to Be in the Room Because of the Way you Think"
Jennifer George
Author of The CCO Dispatch; former Senior Vice President of Communications, Aspen Group
Aspen Group
Episode: 4. Jennifer George - Author of The CCO Dispatch: "Best Practice Five Years Ago is Now Litigation Exposure"
Carlota Gomez de la Hoth
Chief Corporate Affairs Officer at Hipra
Hipra
Episode: 3. Carlota Gomez, Chief Corporate Affairs Officer, HIPRA: "Reputation is Coherence between Words and Perception"
Dennis Larsen
Managing Director at Linq Advisors, long-time adviser in reputation and communications
Linq Advisors
Episode: 2. Dennis Larsen, Managing Director, Linq Advisors: "Reputation Must Be a Shared Accountability Company-Wide"
Joao Belo
Chief Communications Officer at Danaher Corporation
Danaher Corporation
Episode: 1. Joao Belo, Chief Communications Officer, Danaher Corporation: "Good Reputation Expands Strategic Freedom"

Host

Javier Boix
Host of The Reputation Room

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Talking Points

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3. Carlota Gomez, Chief Corporate Affairs Officer, HIPRA: "Reputation is Coherence between Words and Perception"
Q: What is the go-to definition of reputation for you?
Reputation is the coherence between what you say and how you are perceived, ensuring consistent, positive perception across stakeholders.
3. Carlota Gomez, Chief Corporate Affairs Officer, HIPRA: "Reputation is Coherence between Words and Perception"
Q: How does reputation differ between Bayer and Hipra?
She notes that the core idea—reputation as trust and acceptance—remains, but the context differs: Bayer's size and visibility contrast with Hipra's lean, fast-paced environment, requiring different engagement and governance.
3. Carlota Gomez, Chief Corporate Affairs Officer, HIPRA: "Reputation is Coherence between Words and Perception"
Q: What does having a purpose mean to you?
Carlota describes purpose as a heart-driven commitment to transform companies and society, using corporate affairs to create long-lasting impact and address societal needs.
1. Joao Belo, Chief Communications Officer, Danaher Corporation: "Good Reputation Expands Strategic Freedom"
Q: What does reputation mean for strategic decision-making today?
Reputation should be framed as a strategic asset that expands, rather than constrains, what the company can do, providing license to operate and upside optionality when trust is strong.
1. Joao Belo, Chief Communications Officer, Danaher Corporation: "Good Reputation Expands Strategic Freedom"
Q: How has the function of corporate affairs changed over the last decade?
The role has shifted from focusing on outputs to driving sense-making, enterprise risk, and decision quality, with an emphasis on managing influence and risk across stakeholders under high uncertainty.

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Frequently Asked Questions About The Reputation Room

What is The Reputation Room about and what kind of topics does it cover?

A practical, executive‑level exploration of reputation as a strategic asset across industries. Episodes center on how relevance, governance, and leadership shape stakeholder trust in the age of AI, data analytics, and geopolitical risk. Guests span pharma, consumer brands, and advisory firms, sharing hands‑on lessons about building coherence between words and perception, embedding reputation thinking into governance, and navigating crises, M&A, and regulatory landscapes. A common throughline is the shift from messaging to sense‑making and decision quality, with a strong emphasis on credibility, transparency, and long‑term risk management. The show often surfaces concrete frameworks, leadership behaviors, and cross‑functional collaboration n... more

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Which podcasts are similar to The Reputation Room?

These podcasts share a similar audience with The Reputation Room:

1. Communication Breakdown
2. The Readout Loud
3. HBR On Leadership
4. The Daily
5. Up First from NPR

How many episodes of The Reputation Room are there?

The Reputation Room launched 3 months ago and published 6 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on The Reputation Room?

Recent guests on The Reputation Room include:

1. Gary Grates
2. Jennifer George
3. Carlota Gomez de la Hoth
4. Dennis Larsen
5. Joao Belo

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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