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Artwork for The Pub Way: A Podcast for Publishers

The Pub Way: A Podcast for Publishers

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The Pub Way Podcast explores the world of digital advertising, focusing on essential topics like consumer data privacy, revenue strategies, audience diversity, and the innovative approaches publishers use to deliver more relevant ads. Join us as we take a deep dive into the supply side of the adtech industry, exploring how publishers and advertisers navigate the ever-evolving landscape of digital ... more

PublishesTwice monthlyEpisodes32Founded2 years ago
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BusinessMarketingTechnology

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Artwork for The Pub Way: A Podcast for Publishers

Latest Episodes

In this episode, our hosts Mike and Tina discussed the transformative impact of AI and automation in the publishing industry with Jared Siegal, founder and CEO of Attitude. 

They explored how large language models (LLMs) are being utilized in ad ope... more

YouTube

In this episode of The Pub Way podcast, Tina and Mike discuss the evolving landscape of adtech with Brendan Norman, Co-Founder and CEO of Classify.

They explore the decline of traditional taxonomies, the rise of agentic experiences driven by AI, and... more

YouTube

In this episode of The Pub Way podcast, Tina and Mike welcome Mike Brooks, Global Head of Business Development and Partnerships at LG Ad Solutions. They explore the evolving landscape of connected TV (CTV) and digital identity formats, the transition... more

YouTube

Carter Lassy (Chief Product Officer at SheerID) joins hosts Tina and Mike to discuss the evolving role of data and identity in advertising.

The conversation covers the importance of verified data, the hybrid model of merging verified and behavioral ... more

YouTube

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Reviews

5.0 out of 5 stars from 9 ratings
  • Finally a podcast for publishers!

    Great interviews! Very insightful

    Apple Podcasts
    5
    andyauch
    Spaina year ago
  • Finally a podcast for publishers only

    Great interviews that do add value to the publishers that make the open web

    Apple Podcasts
    5
    jordicorbins
    Spain2 years ago

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Apple Podcasts
#199
Austria/Business/Marketing

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The Pub Way: A Podcast for Publishers launched 2 years ago and published 32 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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