
Join Talisman, an award-winning, full-service agency igniting memorable partnerships & collaborations across sports, entertainment & web3 where they host industry leaders to unapologetically deconstruct the business of sports.
| Publishes | Daily | Episodes | 8 | Founded | a year ago |
|---|---|---|---|---|---|
| Categories | BusinessMarketingSports | ||||

In this episode, former NBA executive and Drone Racing League CEO Rachel Jacobson shares an unfiltered look at building emerging sports into mainstream properties. From betting on yourself to finding untapped Gen Z audiences, Rachel unpacks the strat... more
In this episode, we explore one of the fastest-growing movements in U.S. sports: women’s professional volleyball. Omaha Supernovas captain and three-time All-American Brooke Nuneviller joins The Playbook to discuss the sport’s meteoric rise and what ... more
In this episode, Sarah Brooks, CMO of BetterHelp, is interviewed by Talisman advisor Tom Fox to discuss how the brand is redefining what category leadership looks like - by connecting the worlds of mental health, sports, and purpose. We go inside Bet... more
In this episode, we unpack the forces reshaping modern sports marketing. From shifting fan behaviors to the blurring lines between sport, culture, and entertainment, Talisman Founder Dharpan Randhawa introduces key themes in sports marketing, includi... more
In this episode, we go behind the scenes of the Intuit Dome’s groundbreaking “Halo”—a revolutionary fusion of sport and entertainment technology. We explore how a bold idea evolved into a game-integrated, fan-responsive visual system that redefines h... more
In this episode of The Playbook Podcast, Tom Fox shares his journey across iconic brands like Gatorade, Nike, Arsenal FC, and FaZe Clan, revealing how storytelling shapes success in sports marketing. From aligning brand purpose with partnerships to n... more
In this episode, John Sertori, renowned F1 pundit, delivers an insightful review of the 2024 Formula 1 season and offers a compelling preview of what lies ahead for 2025. Joining him is Dharpan Randhawa, Founder of Talisman, who dives deep into stand... more
On today's episode, John Sertori, a leading Formula 1 race analyst with over two decades of providing expert F1 commentary shares his insights coming out of the Brazilian Grand Prix and moving into the Las Vegas Grand Prix, the first of the final thr... more
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #218 |







Listeners, social reach, demographics and more for this podcast.
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The Playbook Podcast Powered by Talisman launched a year ago and published 8 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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