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The Ordinary Business®️ Podcast | Solopreneur Business Growth and Lifestyle Business Strategies

Jess Freeman | Founder of the Ordinary Business®️ Network for Solopreneurs
Work-Life Balance
Email Marketing
Entrepreneurship
Ordinary Business
Instagram
Market Research
Networking
Solopreneurs
Client Work
Time Management
Sustainability
Mental Health
ADHD
Hustle Culture
Caregiving
Reading
Business Strategy
Meal Prep
Business Management
Content Strategy

Are you a solopreneur who wants business growth without sacrificing the lifestyle business you actually wanted? Have you ever wondered if growing your business really has to mean building a team, workingmore hours or chasing someone else's version of success? What if staying small was the strategy, not the stepping stone? If that sounds like you, you're in the right place. The Ordinary Business Po... more

PublishesWeeklyEpisodes79Foundeda year ago
Number of ListenersCategories
EntrepreneurshipBusiness

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Artwork for The Ordinary Business®️ Podcast

Latest Episodes

Ever feel like growing your solopreneur business has to involve never-ending social media posts, ten new tools, or—please no—awkward networking events? If you’re tired of hustle culture and want client acquisition that feels a little less sweaty-palm... more

If you’re a solopreneur or lifestyle entrepreneur who just wants your business to run smoothly, pay the bills, and still leave room for—shock—doing laundry or taking a nap, this episode was basically made for you.

I’m pulling back the curtain on The... more

Ever had a client project blow past its deadline because—surprise!—life happened? Or maybe you’ve found yourself knee-deep in scope creep, wondering how your “simple” service turned into an unpaid overtime gig? This episode with Dr. Catrina Mitchum (... more

Ever wish you could hit “pause” on your solopreneur calendar without feeling guilty or losing clients? In this episode, Christy Johnson (christijohnsoncreative.com/), a joy-first coach, shares about her work life balance even non-morning peop... more

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Recent Guests

Catrina Mitchum
Course creation consultant with nearly 20 years of instructional design experience
Catrina Mitchum Learning Design
Episode: Why Catrina Charges the Same for 3 or 6 Month Packages as a Solopreneur
Christy Johnson
Joy First business coach for creative and neurodivergent entrepreneurs
Christy Johnson Creative
Episode: What a No-Meetings Week Looks Like as a Solopreneur with Christy Johnson
Aneisha Velasquez
Bookkeeping strategist known as a money fairy by clients for neurodivergent business owners
Yellow Sky Business Services
Episode: How Handling Burnout Made Aneisha's Solopreneur Business Better
Caitlyn Segenthaler
Licensed therapist and business mentor for creatives, healers, and therapists
Independent practice
Episode: How Human Design Snuck into Caitlan's Therapy Business
Tayler Hollman
Founder of Enji
Enji
Episode: Tracking What Matters: Small Business Systems for DIY Marketing with Tayler Hollman
Erin Perkins
Accessibility educator, founder of Maybelline Q, creator of Successible
Maybelline Q; Successible
Episode: Marketing Without Social Media Trends with Erin Perkins
Jacki Hays
Systems and ops consultant and advisor for website designers
Self-employed / The Ordinary Business Podcast guest
Episode: Skipping Hustle Culture: Why Jacki Hayes Kept Her Part-Time Job
Allea Grummert
Founder of the email marketing agency Duet
Duet
Episode: Giving Away a $4,000 Service for Email List Growth with Allea
Shannon Pruitt
Designer and founder of Send and Use Design
Send and Use Design
Episode: Walking Away from Instagram as a Solopreneur (and Still Booking Clients) with Shannon

Host

Reme Mancera
Host of The Ordinary Business Podcast taking over for this episode

Reviews

5.0 out of 5 stars from 49 ratings
  • Such a refreshing look at really businesses

    I love how insightful and honest this show is about what real businesses actually look like, without all the internet marketing sheen

    Apple Podcasts
    5
    Michelle Pontvert
    Francea month ago
  • Great permission and perspectives

    I am all about doing things your own way and going against the norm or how others created their success. This podcast is proof of that. Highly recommend

    Apple Podcasts
    5
    DanielleUhl_coach
    United States2 months ago
  • A perfect show for those of us building real businesses!

    I LOVE this podcast!!! I love that it’s so practical. So many podcasts are vague or don’t really show you behind the curtain, but Jess and her guests don’t gatekeep anything! Definitely recommend if you’re building a business and want to hear real strategies that have worked for people!

    Apple Podcasts
    5
    ChristiJohnson17
    United States3 months ago
  • Doing business on your own terms

    Love the mix of vulnerability, data-backed conversations, and the overarching non-prescriptive nature of doing business on your own terms!

    Apple Podcasts
    5
    Ashlee Sang
    United States4 months ago
  • Ordinary is the new Extraordinary

    Jess’s down-to-earth take on running a sustainable business restored a sense of optimism my skeptical brain had convinced me was foolish after witnessing the rise and fall of so many ‘You Aren’t Dreaming Big Enough’ online entrepreneurs.

    If social media has your red flag barometer melting down, stop scrolling, hit play, and allow Jess and her super smart guests to demonstrate for you that a sensible, honest, and ethical path forward is achievable for you and your business (or for that brillian... more

    Apple Podcasts
    5
    groovingal
    United States4 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Audience appreciates relatable stories and real-world examples from small businesses.
Episodes are concise and easy to implement, with a focus on life-work balance for solopreneurs.
Listeners praise the show for honest, non-hype discussions and practical tools.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

The ADHD-Friendly Business Systems Hillary Ervin Uses
Q: How did theme days come about and how do you decide what goes on which day?
Theme days evolved from needing to reduce transitions; I keep them broad to avoid resistance and maintain flexibility, letting client work lead the day, with admin, content, and other tasks slotted into non-client days.
The ADHD-Friendly Business Systems Hillary Ervin Uses
Q: Can you introduce yourself and tell us what you do?
I'm Hillary, a registered dietitian who works with women who are passionate about exercise and changing their bodies, and I run It's Nutrition Unbound.
Skipping Hustle Culture: Why Jacki Hayes Kept Her Part-Time Job
Q: What would you say to someone listening who feels shame about working part-time while building a business?
There is no shame in doing what you need to do to stay healthy and motivated; if the main business isn't enjoyable, consider adjusting it or adding a part-time job that aligns with your life, it can be a positive, growth-oriented choice.
Skipping Hustle Culture: Why Jacki Hayes Kept Her Part-Time Job
Q: How has having this other stable income changed how you show up in your business—pricing, boundaries, offers?
It provided clearer boundaries, made it easier to let go of non-respecting clients, clarified when I can work with clients, and helped me avoid overworking by keeping a regular schedule and a 24-hour response expectation. It also encouraged focusing on priorities and time management.
Skipping Hustle Culture: Why Jacki Hayes Kept Her Part-Time Job
Q: Jacki, what is one small perk that you get to enjoy because of your job?
The perk is a free gym membership plus discounts on climbing gear, plus the freedom to climb after hours with a small group, which provides a meaningful community and steady income.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Frequently Asked Questions About The Ordinary Business®️ Podcast

What is The Ordinary Business®️ Podcast about and what kind of topics does it cover?

Conversations featuring solopreneurs and small teams that prioritize sustainable, real-world tactics over hype. Episodes cover practical topics like storytelling for client trust, market research via conversations, content strategies beyond social media, client portals and automation for service-based businesses, and work-life boundaries for busy founders. The show tends to spotlight authentic routines, boundaries, and repeatable systems that help small businesses grow without succumbing to hustle culture. Notable touches include hands-on frameworks, live experiments, and emphasis on how everyday practices—like did-it lists, intentional networking, and platform-agnostic marketing—drive visible results. This mix is likely to appeal to listen... more

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Which podcasts are similar to The Ordinary Business®️ Podcast?

These podcasts share a similar audience with The Ordinary Business®️ Podcast:

1. Good Content with Shannon McKinstrie
2. Sell the Damn Service
3. Business-First Creatives: Client Experience & Systems for Service Providers
4. Always Evolving Coffee Chats
5. Staying Solo

How many episodes of The Ordinary Business®️ Podcast are there?

The Ordinary Business®️ Podcast launched a year ago and published 79 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on The Ordinary Business®️ Podcast?

Recent guests on The Ordinary Business®️ Podcast include:

1. Catrina Mitchum
2. Christy Johnson
3. Aneisha Velasquez
4. Caitlyn Segenthaler
5. Tayler Hollman
6. Erin Perkins
7. Jacki Hays
8. Allea Grummert

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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