The New Music Business with Ari Herstand
Ari's Take**WEBBY AWARD FOR BEST MUSIC PODCAST**
“#1 music industry podcast to help keep you in the loop” -Spotify
“The 10 Best Music Business Podcasts of 2022" – Variety
Ari Herstand is the best-selling author of How To Make It in the New Music Business. Forbes calls him “The poster child of DIY music.” In this show, he deconstructs the brightest minds in the music industry, digging deep to find the tools,... more
| Publishes | Weekly | Episodes | 235 | Founded | 6 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | EntrepreneurshipBusinessMusicMusic Interviews | |||
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Latest Episodes
This week on the New Music Business podcast, Ari sits down with Ash Avildsen, founder of Sumerian Records. Ash shares the story of building one of the most influential independent labels in modern rock and metal, from booking DIY tours in the MySpace... more
This week on the New Music Business podcast, Ari sits down with Red Leather, the anonymous artist who turned viral TikTok videos into sold-out tours around the world. Known for his signature red hat, Red Leather first started his career by busking on... more
This week on the New Music Business podcast, Ari sits down with Oskar Med K, a breakout Norwegian EDM producer. Oskar breaks down the "overnight" success that was actually years in the making—from the days of sending 500 cold emails to labels with no... more
This week on the New Music Business podcast, Ari sits down with Ethan Berlin and Skully Kaplan of ROAM Artists for an inside look at the realities of booking and touring in today’s music industry. They unpack how booking agencies build and manage the... more
Key Facts
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Reviews
- Best podcast for DIY musicians
love how it’s straight talk no fluffff
Apple Podcasts5catpostmedia
Canada2 months ago - Great podcast for musicians
Ari Herstand’s The New Music Business podcast is hands-down one of the best resources out there for anyone serious about navigating today’s music industry. He’s got this perfect mix of real-world experience, sharp insight, and a genuine desire to help artists succeed on their own terms. The guests are top-tier — managers, songwriters, label heads, and innovators — all sharing practical advice that actually applies to real life, not just theory.
What I love most is that Ari breaks down complex t... more
Apple Podcasts5Liam USA
United States7 months ago - Words have power
I was happily listening to this podcast a couple years ago and one comment from Ari during one episode had had me completely stop listening (until I recently decided to give it another try) Over reaction? Perhaps. But also a testament to how incredibly powerful words can be to sensitive artist types like me working so hard at creating and believing in their Quixotic vision… the comment was something along the lines of telling artist that the one thing they should not do if they want to become su... more
Apple Podcasts3Orson HorchlerUnited Statesa year ago - Music Biz Education
Every episode is a learning experience for anyone in the modern music industry. I like to cherry pick episodes based on what I’m working on at the time, and there’s almost always something that helps me out or at least points me in the right direction.
Thank you Ari!
Apple Podcasts5lunarmysteriaUnited Statesa year ago - Such an awesome podcast for any independent musician
Absolutely love this podcast. been listening for quite a long time and bought his book which is great. Now I really want to find the Ricky Montgomery episode! Ari is just awesome! I really want to go have a beer with him. or if you are ever in Santa Fe New Mexico I would love to show you around.
Nial Connolly
Singer songwriter on DistroKid because I heard about it from this podcast!
Apple Podcasts5yantraimagesUnited Statesa year ago
Listeners Say
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Chart Rankings
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Apple Podcasts | #46 | United States/Music/Music Interviews |
Apple Podcasts | #34 |  United Kingdom/Music/Music Interviews |
Apple Podcasts | #102 | Canada/Music/Music Interviews |
Apple Podcasts | #226 | United Kingdom/Music |
Apple Podcasts | #65 |  France/Music/Music Interviews |
Apple Podcasts | #143 |  Australia/Music/Music Interviews |
Talking Points
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Frequently Asked Questions About The New Music Business
What is The New Music Business about and what kind of topics does it cover?
This show focuses on the evolving music business from the perspective of independent artists, managers, and labels. Episodes frequently explore DIY careers, artist development, and the shift toward direct-to-fan models, with deep dives into indie label strategies, live touring economics, and the impact of technology like AI and short-form media on promotion. Notable throughlines include hands-on rollout tactics, global booking dynamics, and the balance between authentic artistry and scalable marketing. A distinctive angle is freeing artists from gatekeeping by emphasizing community, transparent deals, and fan-centric business models, making it especially useful for creators and managers navigating today's rapidly changing landscape.
Where can I find podcast stats for The New Music Business?
Rephonic provides a wide range of podcast stats for The New Music Business. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to The New Music Business and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.
How many listeners does The New Music Business get?
Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for The New Music Business, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.
What are the audience demographics for The New Music Business?
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How many subscribers and views does The New Music Business have?
To see how many followers or subscribers The New Music Business has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.
Which podcasts are similar to The New Music Business?
These podcasts share a similar audience with The New Music Business:
1. And The Writer Is...with Ross Golan
2. Billboard On The Record
3. Tetragrammaton with Rick Rubin
4. The GaryVee Audio Experience
5. Broken Record with Rick Rubin, Malcolm Gladwell, Bruce Headlam and Justin Richmond
How many episodes of The New Music Business are there?
The New Music Business launched 6 years ago and published 235 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
How do I contact The New Music Business?
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Where can I see ratings and reviews for The New Music Business?
Rephonic pulls ratings and reviews for The New Music Business from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.
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How do I access podcast episode transcripts for The New Music Business?
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What guests have appeared on The New Music Business?
Recent guests on The New Music Business include:
1. Red Leather
2. Oskar Med K
3. Ethan Berlin
4. Skully Kaplan
5. Mark Orr
6. Michael Turner
7. Brian Hobbs
8. Dev Sherlock
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.