
The Media Leader is the leading source of analysis, data, opinion and trends in commercial media and advertising.
Hosted by senior reporter Jack Benjamin, we speak to senior industry leaders and rising stars about the key challenges media faces as part of our mission to stand up for courage, inclusion and excellence in media.
Find out more at uk.themedialeader.com and subscribe to our daily newsle... more
| Publishes | Twice weekly | Episodes | 252 | Founded | 4 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusinessCareers | |||

This week, The Media Leader is running a week in focus centred on talent and leadership.
For years, industry leaders have warned media and marketing is facing a talent crisis. Mental health struggles and burn out was common especially during and aft... more
Earlier this month at our Future of Media Manchester event, The Media Leader's content director, James Longhurst, sat down with four leading sports journalists to peek behind the scenes of covering this year's biggest shared cultural moment: the 2026... more
This week on The Media Leader we will be taking a deep dive into the future of media planning and strategy.
So, what better way to start than with unpacking a new planning paradigm.
This summer, independent media agency Craft Media London launched ... more
One of the fastest moving parts of the marketing industry is GEO, or generative engine optimisation.
As AI search proliferates on Google, on ChatGPT, on Claude, brands are wanting to influence how results related to them are shown to users. For Goog... more
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Really appreciate the editor has a strong opinion and the interviews are great. A lot interesting people are interviewed that I don’t normally see on LinkedIn. News roundup is quick and to the point, wish more podcasts about work we like this.
I find each episode so informative. Particularly enjoy Jack’s interviews and lines of questioning with v interesting guests who I’ve not encountered elsewhere
A must if you work in Commercial Media or advertising in the UK, USA (or further afield)
Key themes from listener reviews, highlighting what works and what could be improved about the show.
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #62 | |
Apple Podcasts | #112 |
Recent interactions between the hosts and their guests.
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This show centers on the business of media, advertising, and digital strategy with a strong emphasis on practical, industry-wide challenges. Recent episodes highlight how UK publishers and brands are navigating digital-first newsrooms, audience-centric planning, AI-enabled optimization, and cross-platform monetization—from SPUR's new economic model for publishers to Universal Ads and creator ecosystems. Notable themes include data-driven storytelling, cross-publisher collaboration, ethical use of AI in advertising, and the evolving role of media research, measurement standards, and premium brand safety in a rapidly changing landscape. The conversations frequently feature senior editors, agency leaders, platform executives, and technology in... more
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The Media Leader Podcast launched 4 years ago and published 252 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on The Media Leader Podcast include:
1. Dean Scoggins
2. John Cross
3. Henry Williams
4. Lloyd Canfield
5. Sally Weavers
6. Jen Jones
7. Amy Banks
8. Alex Springer
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