
The Media Leader is the leading source of analysis, data, opinion and trends in commercial media and advertising.
Hosted by senior reporter Jack Benjamin, we speak to senior industry leaders and rising stars about the key challenges media faces as part of our mission to stand up for courage, inclusion and excellence in media.
Find out more at uk.themedialeader.com and subscribe to our daily newsle... more
| Publishes | Twice weekly | Episodes | 242 | Founded | 4 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingCareersBusiness | |||

Is YouTube TV? It’s a question that pretty much everyone in this industry has an opinion on. YouTube, surely, would benefit from receiving TV budgets from advertisers. And, after all, more people are watching YouTube on TV sets.
At the same time, Y... more
This episode was produced in partnership with News UK.
News UK’s The Sun is one of many titles to embrace video in recent months.
According to the publisher, its videos have driven 60m views and a 110% increase in returning viewers. Its movement i... more
The New York Times is something of a rarity in contemporary news publishing: a legacy giant that is seeing double-digit revenue growth and consistent readership growth.
It's no surprise, then, that many commercial leaders at other publishers here in... more
This episode was produced in partnership with Channel 4.
At Cannes this year, The Media Leader sat down with several members of Channel 4's commercial leadership team to discuss how the TV company is looking to drive new commercial growth now that U... more
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Really appreciate the editor has a strong opinion and the interviews are great. A lot interesting people are interviewed that I don’t normally see on LinkedIn. News roundup is quick and to the point, wish more podcasts about work we like this.
I find each episode so informative. Particularly enjoy Jack’s interviews and lines of questioning with v interesting guests who I’ve not encountered elsewhere
A must if you work in Commercial Media or advertising in the UK, USA (or further afield)
Key themes from listener reviews, highlighting what works and what could be improved about the show.
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
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Apple Podcasts | #236 |
Recent interactions between the hosts and their guests.
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The show acts as a fast-moving, practitioner-focused briefing on commercial media and advertising, with interviews and debates featuring senior industry leaders and rising stars. Episodes frequently cover advertising technology, AI's impact on media strategy, retail media, agency ecosystems, governance and brand safety, and the evolving economics of TV, digital, and cross-platform campaigns. Noteworthy is the willingness to tackle high-stakes topics (AI, information integrity, brand safety) with guests who combine strategic insight with practical experience, making it valuable for listeners who want concrete takeaways for media planning, partnerships and investment decisions.
Rephonic provides a wide range of podcast stats for The Media Leader Podcast. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to The Media Leader Podcast and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.
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The Media Leader Podcast launched 4 years ago and published 242 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on The Media Leader Podcast include:
1. Kim Larson
2. Owen Griffiths
3. Tom Armstrong
4. David Amodio
5. Jay Kassam
6. Derya Matras
7. Rak Patel
8. Hamid Habib
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