The Marketing Perspective
James DanellaThis is a lively bi-weekly broadcast that is a interview style, topic-driven show mainly on business focused issues. Each episode will have a theme and will have stories told associated to that theme. It will be a little education, a little information, a little about life, a lot of stories & ALL from a Marketing Perspective.
| Publishes | Twice monthly | Episodes | 23 | Founded | 4 years ago |
|---|---|---|---|---|---|
| Categories | MarketingBusiness | ||||
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Latest Episodes
James brings an industry professional on the show that specializes in franchise consulting. They discuss many factors regarding franchising today so whether you are about to franchise, are a new franchise or even a seasoned one... this is a great epi... more
Join us as James brings on friend & colleague, Rob Baughman. Formerly a business owner of an independent remodeling company & now the sales & marketing director of a large fire & safety company. They discuss what challenges each chair Rob sat in, bri... more
Today we hear from a fractional CFO & learn about the importance of proper financing for a business. From understanding your profit to planning for expansions... James & Craig go deep into this topic as it occurs more often than you may think.
• If ... more
James invites on Jason Johnson, Director of Tourism in Wilson County Tennessee, where they discuss the importance of tourism even in a local market and the impact it can have positively or negatively on area businesses. They also address the marketin... more
When it comes to event marketing... it's in the details. James brings on Gayle Hellemn of the Farm Bureau Expo Center. Gayle is a consummate professional and lends us her expertise in event planning. This episode is a deep dive into the many nuances ... more
On Business Coaching...so many factors go into running a successful business. Tune in to listen as James & his guest, Doug Eberhart, discuss what effective business coaching can look like & what problems could be solved. Many business owners just wan... more
This episode is about All things Chamber of commerce.
Our guest today is Melanie Minter of the Lebanon Wilson County Chamber and we’re talking about what makes a chamber succeed?... What’s the secret sauce? What it’s like being the president of a ... more
On HR & Payroll... We speak about improving internal culture of a business often & HR & Payroll are no exception. Today's show covers many nuances of HR & payroll do's/don'ts as Angela Acres of Dominion Payroll & James Danella discuss this in depth. ... more
Key Facts
Reviews
- Very real
I love the way James speaks to different industries while focusing on one or two. Every listener can gain insight into the marketing work that is often overlooked.
Many times, when budget cuts happen, M&A is the first on the chopping block. Because many of the things performed are not visible or directly correlated to a sale. But, without a solid foundation and system in place, shotgun marketing will fail.
James has been a friend and colleague for years and I’ve watched his process along ... more
Apple Podcasts5BMW DJ Groovy
United States2 years ago - Love the counterbalance!
James does a nice job offering a marketing plan for his guest and people listening, but then has an intraindustry conversation about how to do it. His guts may or may not agree with his perspective, but the conversation is real and good. I like how James focuses on word of mouth first.
Apple Podcasts5Geoff LivingstonUnited States3 years ago
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Audience Metrics
Listeners, social reach, demographics and more for this podcast.
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How many episodes of The Marketing Perspective are there?
The Marketing Perspective launched 4 years ago and published 23 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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