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The Marketing Misfits

The Marketing Misfits
E-Commerce
Amazon
Marketing
Marketing Strategies
Influencer Marketing
Artificial Intelligence
Email Marketing
Entrepreneurship
Direct Mail
Social Media Marketing
Viral Content Creation
Consumer Packaged Goods
Retail Strategies
Linkedin
Branding
Audience Retention Strategies
Tiktok Shop
Creator Economy
AI In Marketing
Customer Service

Discussion with the greatest minds in business today in a casual format. Kevin King and Norman Farrar dig into the stories that make up some of the most forward thinking entrepreneurial minds and the pivotal moments along their roads to success. Hosted on Ausha. See ausha.co/privacy-policy for more information.

PublishesWeeklyEpisodes111Founded2 years ago
Number of ListenersCategories
EntrepreneurshipMarketingBusiness

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Artwork for The Marketing Misfits

Latest Episodes

If you are still obsessing over getting backlinks to rank higher on Google, you are playing a game that ended in 2015. 🔥 Join the Marketing Misfits Newsletter misfits.news

In this episode of the Marketing Misfits, hosts Norm Farrar and Ke... more

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Are you artificially lowering your store's profitability just to increase your conversion rate?

🔥 Join the Marketing Misfits Newsletter misfits.news

Most e-commerce founders obsess over top-of-funnel conversion metrics or acquiring cheap... more

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Building a massive e-commerce empire sounds like the ultimate dream, until you realize that your friends and family have absolutely no idea what it feels like to lose an $80,000 shipment or have a top-selling Amazon listing suspended overnight.

🔥 ... more

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Are you still wasting money on strategies from 2023 hoping ChatGPT or Claude will magically recommend your e-commerce brand to shoppers?

🔥 Join the Marketing Misfits Newsletter misfits.news

Stop scrolling and start pitching. In this episo... more

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Recent Guests

Jason Barnard
Founder of Kalicube, digital marketing and SEO expert
Kalicube
Episode: How to Hack Google’s AI Search in 2026 | Jason Barnard
Matthew Barnes
Founder of Proteus Digital Lab, creator of The Tool
Proteus Digital Lab
Episode: Your Conversion Rate Doesn’t Matter... | Matthew Barnes
Drew Littlejohns
Amazon seller, founder of Methos Marketing, LLC; public speaker and PhD candidate
Methos Marketing, LLC
Episode: The Dark Side of 7-Figure Success | Drew Littlejohns
Gloria Chou
PR and AI visibility expert, specialist in Shopify/DTC
Episode: Rank on AI Search in 14 Days... | Gloria Chou
Andrew Erickson
Entrepreneur and AI/powered business strategist; runs Titan Network and leads AI-focused ventures
Titan Network, Dragonfish/Beacons
Episode: How to Build AI Apps in Minutes (This is How You Scale) | Andrew Erickson
Chris Rawlings
Founder/CEO focused on Sophie Society and Amazon PPC/AI
Sophie Society
Episode: From $280K in Debt to an Agency Empire... | Chris Rawlings
Zehra Soysal
Founder/CEO of Savanah.AI (fashion imagery AI platform)
Savanah.AI
Episode: Stop Spending Thousands on Product Photography (Use This Instead) | Zehra Soysal
William DeVito
AI educator, entrepreneur, and author of AI mindset teachings
Episode: You're Closer to AI Mastery Than You Think... | William DeVito
Mike Kaput
Founder/CEO of SmarterX.ai (AI education and marketing tooling)
SmarterX.ai
Episode: Stop Writing AI Marketing Slop (Do This Instead) | Mike Kaput

Hosts

Kevin King
Host focused on marketing strategy, growth, and actionable insights.
Norman Farrar
Co-host delivering business-building stories and blunt, practical advice.

Reviews

5.0 out of 5 stars from 17 ratings
  • đź’Žđź’Žđź’Ž

    Loving all the recent episodes on Gen Z buyers, brand trust, AI-seo playbook, all super relevant! Am also interested in listening in on direct mail, B2B lead gen on Linkedin, and 100mil webinars! A great range of topics that I haven’t heard talked about as much, with friendly engaging hosts and guests!

    @gloriachoupr

    Apple Podcasts
    5
    _doremi101
    United States3 months ago
  • Great authentic conversations

    The guys are honest, funny and knowledgeable and bring on great guests for industry relevant education and inspiration!

    Apple Podcasts
    5
    Rachel B Lee
    United States10 months ago
  • Best Marketing Podcast Out There!

    The Marketing Misfits Podcast is hands down my favorite podcast! Kevin and Norm always deliver fresh, engaging, and insightful content that keeps me hooked every episode. I love the variety of guests they bring on — each one adds real value and unique perspectives. Whether it’s marketing strategies, industry trends, or just honest, no-fluff conversations, this podcast never disappoints. Highly recommended!

    Podcast Addict
    5
    AMZKanalas
    a year ago
  • Great conversations and content

    Love the fun stories and banter between Kevin and Norm! It’s great to get a snapshot of their life and also their extensive experience / knowledge in marketing and strategy.

    The expert guests bring a lot of value and insights in the E-commerce space.

    Apple Podcasts
    5
    Dibbings
    United Kingdoma year ago
  • An Engaging Interview!

    Norm and Kevin have fun personalities that lend to you being open about sharing learnings from your journey as a guest. They ask good questions, are genuinely fascinated, and try to get a lot out of their guests for listeners!

    Apple Podcasts
    5
    Ben Money
    United Statesa year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Honest, engaging banter and deep industry knowledge.
Great guests with actionable advice you can apply now.
Fresh, practical perspectives and no-fluff insights.

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Talking Points

Recent interactions between the hosts and their guests.

Rank on AI Search in 14 Days... | Gloria Chou
Q: How long does it typically take for a founder in her accelerator to get featured?
In her accelerator, average time to feature is less than two weeks due to the abundance of PR opportunities and active writers, though digital opportunities can vary. She also stresses consistency across multiple outlets to strengthen AI surface signals.
Rank on AI Search in 14 Days... | Gloria Chou
Q: What is Gloria's stance on pay-to-play and influencer marketing in PR?
She is explicitly against pay-to-play; her approach centers on earned media and building direct relationships with journalists, bloggers, and editors. Influencer marketing is not the core of her method because it tends to be paid media, whereas she trains founders to cultivate their own relationships to secure ongoing placements.
Rank on AI Search in 14 Days... | Gloria Chou
Q: How does Gloria structure a pitch to journalists using Perplexity and other tools?
She emphasizes three elements: a clear relevance tied to a current trend or season, a detailed and specific subject line, and a concise, content-forward email that reads like an article rather than a sales pitch. The pitch should include price, shipping, samples, and links, with a focus on credibility and prior mentions, so editors can quickly run with the story.
Your Conversion Rate Doesn’t Matter... | Matthew Barnes
Q: How do you redefine success beyond traditional conversion rates?
By focusing on customer lifetime profit, analyzing how different customer segments contribute to profitability, and building tools that integrate data across sources to enable tests that directly impact long-term value.
The Shopify Mistake That Costs Amazon Sellers Thousands... | Scott Cunningham
Q: Why is Shopify considered more open to AI and testing?
Shopify is more modular and supports a large third-party ecosystem, allowing easier app-based customization, experimentation, and AI integration to optimize marketing and customer experience.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Frequently Asked Questions About The Marketing Misfits

What is The Marketing Misfits about and what kind of topics does it cover?

A candid spot for growth-minded professionals, covering practical strategies from marketing, entrepreneurship, and scaling businesses. Episodes feature seasoned founders, marketers, and operators who share actionable playbooks, real-world experiments, and lessons learned—from multi-channel marketing, branding, and demand generation to operational systems and go-to-market models. The show often centers on actionable tactics, customer-centric storytelling, and AI-enabled approaches, with hosts who push guests for pragmatic takeaways and bite-sized frameworks that listeners can apply quickly. Its conversational, no-nonsense style and roster of guest experts—ranging from D2C brand builders to ad-tech and direct-response veterans—make it a stron... more

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How many listeners does The Marketing Misfits get?

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Which podcasts are similar to The Marketing Misfits?

These podcasts share a similar audience with The Marketing Misfits:

1. AM/PM Podcast
2. Ecomm Breakthrough
3. Billion Dollar Sellers
4. Serious Sellers Podcast: Learn How To Sell On Amazon FBA & Walmart
5. Build with Leila Hormozi

How many episodes of The Marketing Misfits are there?

The Marketing Misfits launched 2 years ago and published 111 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact The Marketing Misfits?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for The Marketing Misfits?

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What guests have appeared on The Marketing Misfits?

Recent guests on The Marketing Misfits include:

1. Jason Barnard
2. Matthew Barnes
3. Drew Littlejohns
4. Gloria Chou
5. Andrew Erickson
6. Chris Rawlings
7. Zehra Soysal
8. William DeVito

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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