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Artwork for The How of Business

The How of Business - How to start, run, grow and exit a small business.

Henry Lopez
Start-Up Mistakes
Business Planning
Financial Projections
Funding
Marketing Strategy
Entrepreneurship
Small Business
Partnership Issues
Minimally Viable Product
Small Business Budgeting
Market Validation
Customer Acquisition
Annual Strategic Planning
Analysis Paralysis
SWOT Analysis
Brand Films
Cash Flow Management
Hair Loss Industry
Cosmetology
Goal Setting

The How of Business - how to start, run and grow a small business - is a weekly show for aspiring Entrepreneurs and existing Small Business Owners. If you are looking for actionable advice, tips and techniques on how to start (including launching or buying your first small business), run and grow your small business, this is the podcast for you! In each episode we either discuss a business topic, ... more

PublishesWeeklyEpisodes606Founded10 years ago
Number of ListenersCategories
EntrepreneurshipBusiness

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Artwork for The How of Business

Latest Episodes

Entrepreneur Norman Crowley shares his remarkable journey and explains why ideas matter far less than the courage to start and the discipline to execute. As Norman explains, "Just begin. The customer will fix your idea very quickly."

Show Notes Pag... more

A practical 10-step guide to creating your small business strategic plan for the year ahead.

Show Notes Page: www.thehowofbusiness.com/590-annual-strategic-planning/

In this episode, Henry Lopez breaks down how to create a clear and prac... more

A referable client experience is the key to earning organic referrals, and Stacey Brown Randall joins the show to break down how small business can get referrals without asking.

Show Notes Page: www.thehowofbusiness.com/589-stacey-randall-... more

Bookkeeping essentials for small business with Jodi Arrant, including best practices, and the biggest mistakes to avoid in small-business bookkeeping.

Show Notes Page: www.thehowofbusiness.com/588-jody-arrant-bookkeeping-essentials/

Thi... more

Key Facts

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Number of Listeners
Find out how many people listen to this podcast per episode and each month.

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Recent Guests

Norman Crowley
Founder of Crowley Carbon and CoolPlanet Group, successful serial entrepreneur.
Crowley Carbon, CoolPlanet Group
Episode: R394 – Just Begin! with Norman Crowley
Stacey Brown Randall
Referral expert and author of 'The Referable Client Experience' and 'Generating Business Referrals Without Asking'
Episode: 589 – The Referable Client Experience with Stacey Brown Randall
Jodi Arrant
Founder of J. Arrant Consulting, a bookkeeping and consulting firm.
J. Arrant Consulting
Episode: 588 – Bookkeeping Essentials with Jodi Arrant
Colin Rhoades
Henry's son-in-law who helped develop the task prioritization tool using AI.
Episode: 587 – Eisenhower Matrix Prioritization
Cas Holman
Toy designer, educator, and author of 'Playful, How Play Shifts Our Thinking, Inspires Connection, and Sparks Creativity'.
Founder and Chief Designer at Heroes Will Rise
Episode: 586 – The Power of Play in Business with Cas Holman
Wesley Henderson
Business attorney and entrepreneur specializing in small business law.
Henderson & Henderson
Episode: 584 – Essential Legal Tips with Wesley Henderson
Josh Talbert
Co-founder and CEO of mysherpas.ai, experienced entrepreneur and tech innovator.
mysherpas.ai
Episode: 583 – Scaling a Software Startup with Joshua Talbert
Sasha Millstein
Founder and CEO of Aunt Ethel's Pot Pies
Aunt Ethel's Pot Pies
Episode: 581 – Aunt Ethel's Pot Pies with Sasha Millstein
Jamie Trull
CPA, financial literacy coach, and profit strategist dedicated to empowering small business owners to maximize profitability.
Episode: 580 – Unlocking Hidden Profits with Jamie Trull

Host

Henry Lopez
Host of The How of Business, sharing his knowledge and experience from corporate and entrepreneurial careers to provide actionable insights for small business success.

Reviews

4.7 out of 5 stars from 806 ratings
  • Great but rough

    I love the podcast and content, but the host always cuts the guests off when they talk. That gets very annoying.

    Apple Podcasts
    3
    HVAC Lion
    United Statesa month ago
  • A goldmine!!

    This is totally perfect for those ready to level up without the overwhelm! A must listen

    Apple Podcasts
    5
    Judy Weber
    United States3 months ago
  • Awesome Information

    I love the PODCAST. Great for my business for real talk and accountability

    Apple Podcasts
    5
    Kelli The Chemist
    United States4 months ago
  • More Tactics, Less DEI

    Great applicable tactics for the small business owner…I like listening to stuff I can instantly implement like the Google My Business information. Recent episode had too much DEI in it but other than that it’s been a great show to listen to on Mondays next to EntreLeadership

    Apple Podcasts
    4
    tcox811
    United States5 months ago
  • Great Podcast for all levels of entrepreneurship

    “As a long-time business coach, I found Henry’s episodes to be some of the most actionable and grounded out there. The recent conversation around niching down hit the nail on the head—great stuff for any entrepreneur ready to scale.”

    Apple Podcasts
    5
    Brandon Barber Coaching
    United States5 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Overall, listeners find the content inspiring and beneficial for both aspiring and existing small business owners.
Listeners appreciate the actionable insights and practical advice provided, often praising the real-world applications of the content.
Many highlight the value of expert guests, stating that the diverse experiences shared add considerable depth to the discussions.
Feedback includes some critique of production quality but acknowledges the strong relevance of the topics covered.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

R394 – Just Begin! with Norman Crowley
Q: What one thing do you want us to take away about coming up with a business idea?
Think up anything; just begin because the customer will fix your idea very quickly.
R394 – Just Begin! with Norman Crowley
Q: How much does luck play into business success?
Luck comes from hard work and being mentally and physically healthy.
R394 – Just Begin! with Norman Crowley
Q: Is it the idea or is it the execution or is it both?
It's the execution.
589 – The Referable Client Experience with Stacey Brown Randall
Q: So are you saying we should not ask for referrals?
Yes, you should not ask for referrals; it's better to focus on creating a referable client experience.
589 – The Referable Client Experience with Stacey Brown Randall
Q: What led you to focus on generating referrals?
After experiencing a business failure, I reflected on my past struggles with referrals and aimed to find a better way to gain them without asking.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About The How of Business

What is The How of Business about and what kind of topics does it cover?

Content is primarily focused on providing actionable insights for aspiring entrepreneurs and small business owners. It covers a broad range of topics, including strategic planning, referral generation, financial management, and personal development. Each episode often features an expert guest who shares their unique experiences and practical tips to help small business owners overcome challenges and achieve their goals. The discussions are likely characterized by a blend of expert advice, personal anecdotes, and practical strategies that appeal to both new and seasoned business owners, with a particular emphasis on entrepreneurship, business growth, and operational efficiency.

Where can I find podcast stats for The How of Business?

Rephonic provides a wide range of podcast stats for The How of Business. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to The How of Business and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does The How of Business get?

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What are the audience demographics for The How of Business?

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How many subscribers and views does The How of Business have?

To see how many followers or subscribers The How of Business has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to The How of Business?

These podcasts share a similar audience with The How of Business:

1. Small Business Tax Savings Podcast
2. The Side Hustle Show
3. The Money Mondays
4. Main Street Business
5. The Home Service Expert Podcast

How many episodes of The How of Business are there?

The How of Business launched 10 years ago and published 606 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact The How of Business?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for The How of Business?

Rephonic pulls ratings and reviews for The How of Business from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

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How do I access podcast episode transcripts for The How of Business?

Rephonic provides full transcripts for episodes of The How of Business. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on The How of Business?

Recent guests on The How of Business include:

1. Norman Crowley
2. Stacey Brown Randall
3. Jodi Arrant
4. Colin Rhoades
5. Cas Holman
6. Wesley Henderson
7. Josh Talbert
8. Sasha Millstein

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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