
The Handcrafted Podcast: The Business of Making Things" is where craftsmanship meets business strategy. Hosted by Paul, founder of Philadelphia Table Co. and The Handcrafted Network, this podcast dives into the mindset, pricing, marketing, and systems that help makers turn their craft into a thriving business. Whether you're a woodworker, artisan, or creative entrepreneur, you’ll learn the strateg... more
| Publishes | Weekly | Episodes | 71 | Founded | a year ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | ArtsBusinessEntrepreneurship | |||

Learn about the Network
Paul shares five practical sales habits that help makers turn more inquiries into paying clients—without relying on pushy scripts or gimmicky closing techniques.
• Reply quickly, even if it is only to acknowledge the inquiry... more
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This episode challenges the assumption that the way to beat your competition is simply by making a better product. While great craftsmanship is the price of admission, the businesses that truly stand out focus on... more
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Summary:
Your craftsmanship shouldn’t start and end with the product. Every touchpoint—from your website and social media to sales conversations, design presentations, samples, communication, and delivery—should reflect the same le... more
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Summary:
Storytelling is one of the most powerful tools you can use in business. Whether you're selling a product, explaining a design decision, marketing your work, or motivating your team, people connect with and remember stories far m... more
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Great stuff Paul! Really enjoy everything you’re sharing. Very helpful, and a great reminder to focus on marketing and sales!
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Apple Podcasts | #216 |
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The show blends craft and business, focusing on pricing, marketing, systems, and community-driven growth for makers. Across solo and interview-style episodes, hosts share actionable tactics for audience-building, cash flow, pricing psychology, lead times, and branding, often tying tactics to real-world maker businesses like small shops and design studios. Noteworthy traits include a practical, in-the-trench delivery, a strong emphasis on value-driven pricing and customer relationships, and an active community ecosystem (network, events, and educational offerings) that extends beyond episodes. Potential listeners can expect actionable frameworks, repeatable playbooks, and a bias toward sustainable, craft-led business growth rather than commo... more
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this podcast launched a year ago and published 71 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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