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The Green Repeal - A Guide to Cannabis Marketing & Advertising

Rick Kiley & Jeffrey Boedges

Today’s Cannabis marketers are facing the same challenges faced by the alcohol industry in 1933 when prohibition was reversed — how do you successfully market a product and navigate an industry that is on the verge of becoming legalized on a federal level? Join alcohol beverage marketing experts and founders of SoHo Experiential, Rick Kiley and Jeff Boedges, as they interview economists, historian... more

PublishesMonthlyEpisodes63Founded6 years ago
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BusinessMarketing

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Latest Episodes

There’s a cannabinoid revolution happening right now, and more people are reaping the rewards and health benefits of technology, innovation, and science. And we’re thrilled to be joined by a true pioneer in the cannabis industry, Roy Lipski.

Roy is... more

What does it really mean to be a social equity business? How can operators in the cannabis space provide access and opportunities to people affected negatively by the war on drugs and give back to their communities in ways that make a real difference... more

There’s a greater appetite for cannabis events than ever before–and today’s guest is doing some amazing stuff to create safe, fun, and upscale opportunities and experiences for people who want to partake! 

We’re talking to Mark Rafailovich. Mark is... more

Running a successful event of any kind isn’t easy. And running a successful event in the cannabis space isn’t any easier. But that’s exactly what Marc Shepard is doing, and he’s helping local communities and industries to thrive and grow.

Marc is t... more

While some cultivators might focus on yield or volume, Malek’s Premium Cannabis is all about passion over profit with a flavor-first approach. And joining us today to explain why is Malek’s CMO and Head of Marketing Katherine Wolf.

Katherine is a s... more

If you’ve been following the podcast for a while, you’ve undoubtedly heard us ask our guests: “When do you think we’ll see full federal legalization?” We’ve gotten all kinds of answers, but most of us are making educated guesses at best.

To get mor... more

Every brand has a story, but few have a combination of family recipe, story, and legacy quite like Dr. Norm’s.

Dr. Norm was a real person–a well respected M.D. His wife, Audrey, was a professional pharmacist and beloved baker. Their children starte... more

We’ve spoken to many entrepreneurs and business leaders in the cannabis industry, and we’ve noticed one overarching theme: everyone is very new and still figuring it out as they go. Even in the most mature markets, things are constantly changing, and... more

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Reviews

4.8 out of 5 stars from 16 ratings
  • Worth a listen!

    Loaded with great info for cannabis brands looking to gain an advantage and reach more customers when cannabis (finally) becomes federally legal. Also the hosts are funny.

    Apple Podcasts
    5
    Kiriehlise
    United States4 years ago
  • Valuable Content!

    Rick and Jeffrey do such a good job covering a variety of topics. The guests offer valuable insight as well. I would recommend this podcast to anyone looking to be inspired and informed!

    Apple Podcasts
    5
    megan@podcastingyou
    United States5 years ago

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The Green Repeal launched 6 years ago and published 63 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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