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Artwork for The Focus Group
Connecticut
The Family Feud
Richard Dawson
Martina Navratilova
Ebay
United Airlines
Christmas Parties
Critics' Choice Video
Las Vegas
Deep Discount
Holiday Mishaps
Goldfish
Burger King
Gift Cards
Fruit Stripe Gum
Transgender Athletes
New Year's Resolutions
Gen Z
Snoop Dogg
IKEA

Tim Bennett and John Nash—memorable class clowns in high school, now revolutionary LGBTQ marketing and advertising executives—invite you to share in a friendship that spans 40 plus years. Drawing on their combined corporate and entrepreneurial experience, the conversation ranges from the professional to the personal, and everything in between. Entertaining banter, unique voices, and smart content.... more

PublishesTwice weeklyEpisodes600Founded10 years ago
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News CommentaryBusinessMarketingNews

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Artwork for The Focus Group

Latest Episodes

Tackled on this week’s show. ‘Phillumenism,’ the declining perception of the value of a college degree, a political candidate’s creative response to an anti-LGBTQ survey, and the nostalgic return of matchbooks as collectible items. (Phillumeny is the... more

The John approved Dash Egg Cooker from last week’s show had several listeners report back that they bought one—plus, two of them know Gilded Age star Claybourne Elder. In Caught My Eye: frozen popcorn becomes a thing, and a $9.2 million Superman comi... more

Tim and John spotlight a GoFundMe created to support the beloved Oscar’s in Palm Springs. Then, two Texas would-be warlords hatch a delusional plan to “invade” a Haitian island of nearly 90,000 residents—complete with vile fantasies straight out of a... more

This week on The Focus Group, John discovers the Dash Egg Cooker thanks to actor Claybourne Elder of HBO’s The Gilded Age, and Tim reassures us that the penny isn’t going anywhere—there are 300 billion of them still in circulation. The Business Birth... more

Key Facts

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Recent Guests

Aurora Winter
Entrepreneur, bestselling author, and media strategist
SamePage Publishing
Episode: Best Selling Author and Entrepreneur Aurora Winter
Josh Olson
Oscar-nominated screenwriter known for A History of Violence
Episode: Oscar Nominated Screenwriter Josh Olson
Greg Logan
Award-winning storyteller with over 30 years of experience in branding and advertising
Narrativity
Episode: Creating a Blockbuster Brand
Matt Britton
AI expert and author of 'Generation AI'
Suzy
Episode: AI Expert Matt Britton
Ben Model
Silent film expert, historian, and author.
Undercrank Productions
Episode: Silent Film Expert Ben Model
Todd Evans
President of Rivendell Media and expert on LGBTQ media
Rivendell Media
Episode: LGBTQ Media Expert Todd Evans
Melissa Gilbert
Actress known for her role as Laura Ingalls on 'Little House on the Prairie'
Episode: TFG Unbuttoned: Little House on the Prairie Reboot Warned Not to be “Wokeified”
Kevin Downey
B2B marketing executive and owner of a boutique agency
Kevin Downey Agency
Episode: A Night to Remember
Dr. Robb Mapou
Mental health expert and neurodevelopment disorder specialist
Practices in Rehoboth Beach, Delaware, and Chevy Chase, Maryland
Episode: Mental Health Expert, Dr. Robb Mapou, Sets us Straight

Hosts

Tim Bennett
Co-host known for his engaging communication style and insights into marketing and business, along with humorous anecdotes.
John Nash
Co-host with a wealth of experience in marketing and advertising, recognized for his witty commentary and engaging discussions with Tim Bennett.

Reviews

4.8 out of 5 stars from 216 ratings
  • Excellent show!

    John and Tim dig deeply into the heart of the matter. No fluff … great value per minute! Recommended.

    Apple Podcasts
    5
    Aurora Author
    United Statesa month ago
  • The Original Focus Group Podcast

    I’ve been listening to Tim and John since their days at SiriusXM. A bummer there is another podcast at The Bulwark that stole the name of this long-running show.

    Apple Podcasts
    5
    Overshare
    United States6 months ago
  • Always Great!

    I have listened to you guys for over 10 years and always enjoy it. I’m listening to you talk about Target and had to say YES YES YES! The day Target announced their DEI change, I cancelled my Target Card and will never shop there again.

    Apple Podcasts
    5
    WC Mark
    United States10 months ago
  • Pay attention to your gender bias

    In the episode “The Secret of Luck” (Sept 16, 2022) you quote directly from the article in Wired “The Secret of Being Lucky” by Virginia Heffernan (August 7, 2022). You continue to refer to the author Virginia, who is a woman as a ‘he’ and refer to her as if she were a male writer. It would’ve taken you 3 seconds to check who is the author of the piece you chose to devote the episode to and name it after. This is lazy. It is also particularly ironic considering that earlier in the same episode y... more

    Apple Podcasts
    1
    IPO001
    United States2 years ago
  • Entertaining

    You must look up man in the orange shirt! Fantastic film!

    Apple Podcasts
    5
    deconstructed
    United States2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

There are mixed feelings about the political content, with some finding it refreshing and others preferring less emphasis on politics.
Listeners appreciate the blend of humor and insightful commentary on current events.
Many find the hosts' chemistry and banter engaging, likening it to conversing with friends.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Best Selling Author and Entrepreneur Aurora Winter
Q: What practical exercise could they use to start turning their words into wealth?
Start collecting those hell to heaven stories, where you show the transformation and the outcome after using a product or service.
Best Selling Author and Entrepreneur Aurora Winter
Q: What was your aha moment or when did you realize that you had this ability or that the power of story could transform this business communication consultancy you now have?
I've always loved story and I've been really fascinated with books, non-fiction and fiction, since I was nine. It wasn't actually about whatever I was selling, it was about the story that made the world of difference.
Oscar Nominated Screenwriter Josh Olson
Q: How would you change the screenplay now, if at all?
Josh feels proud of the original screenplay but mentions that he would prefer to write it a little bit better now, potentially due to more experience.
Oscar Nominated Screenwriter Josh Olson
Q: How did the film come about?
Josh Olson explains that it was a studio assignment where he pitched an alternative version of the story that resonated more with the studio than other writers' more straightforward adaptations.
Creating a Blockbuster Brand
Q: How would you write a narrative in a negative environment where you can't control the narrative?
Create a story around a benefit everyone can agree with, like 'helping the world love one another'. This broadens the conversation and makes it inclusive.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About The Focus Group

What is The Focus Group about and what kind of topics does it cover?

The show features lively discussions led by two hosts with a rich background in marketing and advertising, often blending humor with insightful commentary on various contemporary issues. Episodes cover an expansive range of topics, from the impact of artificial intelligence on job markets to the complexities of LGBTQ rights and representation in different sectors. Listeners can expect a mix of personal anecdotes, industry insights, and cultural critiques, all unfolding within a framework of friendly banter, making the content both entertaining and informative. The engaging dialogue coupled with the hosts' chemistry contributes to a friendly atmosphere that feels like eavesdropping on a conversation among friends rather than a traditional ta... more

Where can I find podcast stats for The Focus Group?

Rephonic provides a wide range of podcast stats for The Focus Group. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to The Focus Group and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does The Focus Group get?

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What are the audience demographics for The Focus Group?

Rephonic provides comprehensive predictive audience data for The Focus Group, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does The Focus Group have?

To see how many followers or subscribers The Focus Group has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to The Focus Group?

These podcasts share a similar audience with The Focus Group:

1. Good Sod Pod
2. Gayish Podcast
3. That's A Gay Ass Podcast
4. On Brand with Donny Deutsch
5. Dads And Daddies

How many episodes of The Focus Group are there?

The Focus Group launched 10 years ago and published 600 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact The Focus Group?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for The Focus Group?

Rephonic pulls ratings and reviews for The Focus Group from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for The Focus Group?

Rephonic provides full transcripts for episodes of The Focus Group. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on The Focus Group?

Recent guests on The Focus Group include:

1. Aurora Winter
2. Josh Olson
3. Greg Logan
4. Matt Britton
5. Ben Model
6. Todd Evans
7. Melissa Gilbert
8. Kevin Downey

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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