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The PRovoke Media Podcast

PRovoke Media
Public Relations
Artificial Intelligence
Crisis Management
Consumer Behavior
Social Media
Diversity and Inclusion
Corporate Communications
Mexico PR Industry
Stakeholder Engagement
Disinformation
Individualist Era
Leadership
Climate Change
Digital Marketing
ESG
Influencer Marketing
Havas Red
B2B Communications
Marketing Communications
Gen Z

Formerly known as the Holmes Report‘s Echo Chamber, the PRovoke podcast brings insight and intelligence from the global PR industry. Featuring interviews, analysis and conversation, the weekly show is hosted by PRovoke Media editors Arun Sudhaman, Maja Pawinska Sims & Paul Holmes.

PublishesTwice monthlyEpisodes538Founded12 years ago
Number of ListenersCategories
MarketingBusinessBusiness NewsNews

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Artwork for The PRovoke Media Podcast

Latest Episodes

The German chemical company acknowledges its problematic history and takes a courageous leadership position against the re-emergence of the far right.

Jeff Hicks joins the PRovoke Podcast

Paul Dyer discusses growing the legacy agency Lippe Taylor into a marketing communications firm

Nitin Mantri on the upcoming “Future of Communications” report, the ways in which artificial intelligence is changing the profession, and the robust Indian presence at Cannes this year.

Key Facts

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Recent Guests

Jeff Hicks
Chief Product and Technology Officer at PR Newswire
PR Newswire
Episode: Provoke Podcast: Jeff Hicks
Paul Dyer
CEO of PROMPT
PROMPT
Episode: Agency Leaders Podcast: Prompt's Paul Dyer
Nitin Mantri
President for APAC for We Communications; board member at EECO; founder/advisor roles at Avian/Chase
We Communications; EECO; Avian; Chase Advisors
Episode: Cannes 2026 Podcast: Nitin Mantri on the “Future of Communications” Report
Jen Risi
Founder at The Sway Effect
The Sway Effect
Episode: Cannes 2026 Podcast: The Sway Effect’s Jen Risi on Corporate Affairs Today
Tracey Schroeder
Chief Communications and External Affairs Officer
Inova
Episode: CCO Podcast Tracy Schroeder
Ines Gutzmer
Senior Vice President and Chief Communications Officer at Aflac
Aflac
Episode: CCO Podcast: Aflac's Ines Gutzmer on Creativity and More
AJ Jones
Chief Strategic and Corporate Communications Officer at Monumental Sports and Entertainment
Monumental Sports and Entertainment
Episode: CCO Podcast: AJ Jones
Grant Toups
Hotwire Global CEO
Hotwire
Episode: Agency Leaders Podcast: Hotwire's Grant Toups and Charlotte Harvey
Charlotte Harvey
UK Managing Director, Hotwire
Hotwire
Episode: Agency Leaders Podcast: Hotwire's Grant Toups and Charlotte Harvey

Hosts

Diana Marzulek
Host of The PRovoke Media Podcast
Paul Holmes
Host of The PRovoke Media Podcast
Maja Pawinska Sims
Editorial Director of PRovoke

Reviews

4.6 out of 5 stars from 25 ratings
  • Actionable advice for PR pros

    Pick any episode of PRovoke and you’ll hear three things you didn’t know that you’ll immediately want to share with colleagues on Slack. A must-listen for anyone in the industry whether you’re just getting started or are an old dog hunting for new tricks.

    Apple Podcasts
    5
    jamesjana
    United States3 years ago
  • Mrs

    Always a great listen. Smart questions and great guests.

    Apple Podcasts
    5
    Nik Govier
    United Kingdom6 years ago
  • Go-to podcast for the PR industry

    Brilliant range of topics and diverse guests. This is a podcast to both keep up with - and go back through the back catalogue of. Listening to these conversations is a fantastic way of keeping up to date with all things industry-related.

    Apple Podcasts
    5
    Katie de Cozar
    United Kingdom6 years ago
  • Diverse range of topics

    I love a good thought-provoking podcast, and this is firmly on my list. Sharp questions lead to strong opinions that allows the rare opportunity to think beyond the day-to-day. An absolute must if you want to raise your game, profile or step into leadership.

    Apple Podcasts
    5
    KatyHowell
    United Kingdom6 years ago
  • Interesting and informed

    I’ve listened to quite a few of these podcasts (and have been interviewed for one of them). They’re well-researched and presented. A good listen.

    Apple Podcasts
    5
    Not quite ready yet...
    United Kingdom6 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Smart questions and great guests drive this show consistently.
Actionable advice for PR pros with three takeaways you can share instantly.
A go-to for the PR industry with diverse guests and topics.
Sharp questions and strong opinions create thoughtful discussions.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Cannes 2026 Podcast: Nitin Mantri on the “Future of Communications” Report
Q: What changes do you see in the role of CEOs and the board in communications today?
CEOs are now more involved in communications, with the function increasingly reporting into the board and focusing on navigating geopolitical complexities and supply chain realities, rather than being isolated in a silo.
Cannes 2026 Podcast: Nitin Mantri on the “Future of Communications” Report
Q: How is AI changing the practice of PR and corporate communications in your view?
AI is a powerful tool but must be balanced with human intelligence; the best outcomes come from HI first, AI-assisted insights, and a conscious effort to localize and humanize campaigns rather than letting AI drive everything.
Cannes 2026 Podcast: The Sway Effect’s Jen Risi on Corporate Affairs Today
Q: How do you see AI shaping the future of the PR industry and your firm specifically?
AI helps with efficiency on admin tasks, but the core advisory, one-on-one guidance to CEOs, crisis navigation, and strategic storytelling remain human-driven. We're using AI for baseline work, but we don't rely on it to replace the consultative, high-impact work we do.
Real Time Stakeholder Intelligence Is Critical for the Function
Q: Have you ever come across that in your time as a CCO, or talking with others in the role, and what's your reaction?
The respondent notes that Fortune-style measures are ego-driven and not fully representative, but acknowledges their persistence; suggests a need for more representative sampling and a move away from vanity metrics toward outcomes that tie to business value.
Krishana Davis on the Manosphere
Q: What's the big picture behind this research and what is it trying to understand about men right now?
It maps how masculinity is evolving in a digital world, identifies how narratives in the manosphere influence politics and behavior, and highlights the need for brands to consider content, context, and engagement strategies rather than seeing it in isolation.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Frequently Asked Questions About The PRovoke Media Podcast

What is The PRovoke Media Podcast about and what kind of topics does it cover?

This show centers on the interplay between public relations, corporate communications, marketing, and leadership strategy within global brands and agencies. Across episodes, guests discuss agency evolution, the impact of AI and data-driven storytelling, industry consolidation, sponsorship dynamics in sports and technology, and the shifting role of earned, owned, and paid media. Noteworthy traits include high-profile agency and corporate leaders sharing practical frameworks (like friction mapping and movement-building campaigns), plus candid conversations about culture, leadership, and global expansion. Listeners likely gain actionable takeaways for agency growth, brand reputation, crisis readiness, and navigating a rapidly changing communic... more

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How many listeners does The PRovoke Media Podcast get?

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Which podcasts are similar to The PRovoke Media Podcast?

These podcasts share a similar audience with The PRovoke Media Podcast:

1. ZOE Science & Nutrition
2. The Daily
3. Today, Explained
4. The NPR Politics Podcast
5. This American Life

How many episodes of The PRovoke Media Podcast are there?

The PRovoke Media Podcast launched 12 years ago and published 538 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact The PRovoke Media Podcast?

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What guests have appeared on The PRovoke Media Podcast?

Recent guests on The PRovoke Media Podcast include:

1. Jeff Hicks
2. Paul Dyer
3. Nitin Mantri
4. Jen Risi
5. Tracey Schroeder
6. Ines Gutzmer
7. AJ Jones
8. Grant Toups

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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