The DTC Marketing Podcast with Fexingo: Direct-to-Consumer Brands, Shopify, and E-Commerce Growth
FexingoThe DTC Marketing Podcast with Fexingo is the daily show where Lucas and Luna cut through the noise of direct-to-consumer brand strategy, Shopify optimization, and e-commerce growth — without the hype. Each episode examines a specific DTC brand's recent performance: customer acquisition costs, retention mechanics, unit economics, and the tactical decisions behind their marketing spend. Lucas, a fo... more
| Publishes | Daily | Episodes | 102 | Founded | 2 months ago |
|---|---|---|---|---|---|
| Number of Listeners | Category | Business | |||
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Latest Episodes
This episode explores how DTC brands are expanding internationally using specialized cross-border commerce platforms. Instead of the old model of separate warehouses and local payment processors per country, modern platforms like Global-E and Digital... more
Lucas and Luna dive into how direct-to-consumer brands are using Spotify Canvas — the looping video art that plays during songs — as a surprising ad creative channel. They break down the mechanics: a six-second vertical loop that lives inside the Spo... more
In this milestone 100th episode, Lucas and Luna explore how direct-to-consumer brands are rediscovering the power of in-person events to drive customer acquisition and deepen loyalty. They break down three distinct strategies: high-touch experiential... more
Episode 99 of The DTC Marketing Podcast dives into an emerging channel: product rental programs. Lucas and Luna unpack how direct-to-consumer brands are using rent-to-own and subscription rental models to acquire customers who wouldn't otherwise buy.... more
In this episode of The DTC Marketing Podcast, Lucas and Luna explore the emerging trend of AI voice cloning for brand audio. They break down how direct-to-consumer brands are using synthetic voices for personalized marketing messages, such as dynamic... more
Episode 97 of The DTC Marketing Podcast dives into how direct-to-consumer brands are using AI-powered dynamic pricing to boost revenue and margins. Lucas and Luna analyze the case of a mid-size apparel brand that implemented real-time price adjustmen... more
In this episode of The DTC Marketing Podcast, Lucas and Luna explore how direct-to-consumer brands are using AI-generated product photography to slash production costs and iterate faster than ever. They break down the specific case of a mattress-in-a... more
In this episode of The DTC Marketing Podcast, Lucas and Luna explore how direct-to-consumer brands are deploying AI chatbots for customer support—not just for cost savings, but for conversion. They break down the specific use case of a mid-size DTC s... more
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Apple Podcasts | #250 |  Argentina/Business |
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Frequently Asked Questions About This Podcast
What is This Podcast about and what kind of topics does it cover?
This show focuses on direct-to-consumer brand strategy through a numbers-driven lens. Two hosts dissect recent DTC performance and the financial mechanics behind customer acquisition, retention, and unit economics, often weighing CAC payback, LTV, and the practicality of various growth levers. Episodes emphasize real-world tests, case studies, and actionable playbooks rather than hype, covering topics from TikTok Shop versus email flows to packaging, retail media, and retention-driven profitability. A notable strength is the transparent, data-backed approach, with frequent emphasis on P&L implications and practical bets brands can test across channels and lifecycle stages.
Listeners are likely growth-minded operators—founders, marketing le... more
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this podcast launched 2 months ago and published 102 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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