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Artwork for The CX Cast

The CX Cast

Forrester
Customer Experience
Generative AI
Journey Mapping
Forrester
Forrester Research
Journey Centricity
Artificial Intelligence
Customer Experience Management
Stakeholder Engagement
Employee Engagement
Digital Transformation
Brand Experience
E.ON
Customer Journey Mapping
Empathy
US Retail Sales
Leadership
Journey Management
AI
E-Commerce Growth

Research-based guidance on how to manage customer experience (CX) at any organization — an imperative that Forrester has been researching for over 20 years. Each week, Forrester analysts discuss key findings from their latest research on CX; analyze relevant topics in the news; or chat with CX professionals about how they’ve overcome prevalent challenges managing CX in their organizations.

PublishesWeeklyEpisodes300Founded11 years ago
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Business NewsNews

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Artwork for The CX Cast

Latest Episodes

Enterprise CX transformation rarely starts with journey maps or dashboards. It starts with fixing real problems fast. In this episode of CX Cast, Angelina Gennis and Martin Gill speak with Amory Somers‑Vine, Customer Experience Director at Expereo, a... more

AI makes it easy to generate ideas. The hard part is deciding which ones deserve investment. In this episode of CX Cast, Forrester Principal Analyst Manuel Geitz joins Angelina and Martin to unpack how AI is fundamentally reshaping the innovation lif... more

In this episode, hear how hosts Angelina Gennis and Martin Gill use Forrester's research to design immersive, game‑based experiences for our CX Forums that move leaders from theory to action.

AI isn't killing design — but it is reshaping workflows, roles, and expectations. Principal Analyst Gina Bhawalkar joins the CX Cast to discuss her findings from interviews with design leaders.

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Recent Guests

Gina Bhawalker
Principal analyst on the CX team at Forrester
Forrester
Episode: 449: How AI Shifts Design Work To The Left
Caleb Schmidt
Leads design at US Bank
US Bank
Episode: 449: How AI Shifts Design Work To The Left
Heidi Monk
Leads UX at Nationwide Insurance
Nationwide Insurance
Episode: 449: How AI Shifts Design Work To The Left
Kerry Bodine
Co-author of Outside In, CX expert
Bodine and Co.
Episode: 447: Kerry Bodine On Why 2026 Is The CX Profession’s Inflection Point
Cassidy Grace
CX Manager at Ridepanda
Ridepanda
Episode: 444: Practitioner Stories: Curbing Coordination Tax At Ridepanda
Aurelie L'Hostis
Forrester analyst
Forrester
Episode: 442: How Conversational Banking Unlocks Tomorrow’s Agentic Experiences
Katy Tynan
VP Principal Analyst on the Future of Work team
Forrester
Episode: 440: The Path to CX Leadership
Suryaveer Singh
Head of Loyalty, Sailor Amid Data at ENOC
ENOC
Episode: 439: Practitioner Stories: ENOC
Shari Srebnik
Covering B2B customer success at Forrester
Forrester
Episode: 435: CX And CS: Collaboration For Business Outcomes

Hosts

Martin Gill
Host of The CX Cast; Forrester analyst with deep CX leadership and transformation expertise.
Angelina Gennis
Co-host/host with CX research focus; contributes research-backed guidance and practitioner-oriented perspectives.

Reviews

4.8 out of 5 stars from 128 ratings
  • Over under on how many times they say disruption? I got 5,409

    Podcast Addict
    1
    Foundations531
    5 months ago
  • CX 4 IT ... ok - you just made a aedy acronym, mashed 2 concepts together, and called it new. Customer centricity in IT is LITERALLY, 50 YEARS OLD. just because it didn't have a cool name doesn't mean orgs weren't doing this. A customer driven company means a customer driven IT dept.

    Who are you fooling with this crap?!

    Podcast Addict
    1
    Foundations531
    2 years ago
  • The CX Cast review

    As a constant listener of podcasts, I really love this one! This show has proven to be a valuable resource for anyone passionate about customers and building exceptional customer journeys. The hosts always offer fresh insights and enthusiasm to each episode! Highly recommended!

    Apple Podcasts
    5
    Claudia1987-milan
    Italy2 years ago
  • Insightful & thought provoking

    Great podcasts from the CX team at forrester..

    Apple Podcasts
    5
    TSNH1
    United Kingdom2 years ago
  • Almost There…

    Love this podcast! Great information and insights and the Forrester speakers are polished and well-spoken. However, the audio quality is mediocre at best. Audio isn’t properly normalized, especially from episode-to-episode and mic quality runs the gamut of bathroom + laptop mic acoustics to professional quality recording equipment. You’re almost there, but please don’t neglect the listening experience of your audience!

    Apple Podcasts
    5
    XSTeknique
    United States3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Guests are described as polished and knowledgeable, with strong research backing.
Listeners value the practical CX guidance and actionable frameworks.
The show is praised for actionable insights and real-world CX impact.
Some critique audio quality; improvements to production would enhance listening experience.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

449: How AI Shifts Design Work To The Left
Q: So can you tell us a little bit about what's going on with AI disrupting design right now?
The expert explains that AI is not killing design; rather, it compresses phases, shifts effort left toward problem discovery, and enables rapid prototyping and experimentation, while still relying on human designers to ensure quality and brand authenticity.
448: Separating The Signal From The Noise Of Customer Complaints
Q: But they're wrong in doing that, right? So where do you start from with this hypothesis?
Complaints are signals of unmet expectations, not signs of negativity, and organizations should start by recognizing complaints as opportunities to uncover service issues and address them across the organization.
446: Reboot Journey Measurement To Prove Value
Q: What about benchmarking—how should organizations approach benchmarking journeys?
Benchmarking is valuable for context, but the strongest benchmark is often internal—comparing against your own past data and across similar journeys within your organization. External benchmarks can be used, but they should not drive the core framework; focus on journey-level benchmarking and build familiarity with the metric you choose.
446: Reboot Journey Measurement To Prove Value
Q: How do we talk about measurement when we have three levels: relationship, journey, and touchpoints?
Maxie explains that you should measure at three levels but anchor your approach in the journey goals. Use signal metrics to monitor in-flight performance and success metrics for outcomes, with a framework that maps metrics to the specific goals of each journey.
447: Kerry Bodine On Why 2026 Is The CX Profession’s Inflection Point
Q: How can CX leaders translate experience improvements into business outcomes for executive leadership?
Kerry emphasizes reframing risk, presenting outcomes and dollars tied to customer experiences, and using tools like consequence scanning to surface positive and negative trade-offs that matter to top leadership.

Audience Metrics

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Frequently Asked Questions About The CX Cast

What is The CX Cast about and what kind of topics does it cover?

A data-driven show where Forrester analysts and CX practitioners discuss customer experience trends, metrics, and practical transformation playbooks. Episodes frequently cover turning customer signals into actionable improvements, AI's impact on CX, journey measurement, and cross-functional collaboration to drive business outcomes. A standout here is the emphasis on real-world case studies (e.g., Ridepanda, ABN AMRO, ENOC) and research-backed frameworks that listeners can apply directly. The format blends research insights with practitioner stories and leadership perspectives, making it valuable for CX leaders, product and marketing managers, and senior executives focused on customer-centric growth.

Where can I find podcast stats for The CX Cast?

Rephonic provides a wide range of podcast stats for The CX Cast. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to The CX Cast and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does The CX Cast get?

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What are the audience demographics for The CX Cast?

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How many subscribers and views does The CX Cast have?

To see how many followers or subscribers The CX Cast has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to The CX Cast?

These podcasts share a similar audience with The CX Cast:

1. HBR On Leadership
2. Gartner ThinkCast
3. The Diary Of A CEO with Steven Bartlett
4. Worklife with Molly Graham
5. Experience Action

How many episodes of The CX Cast are there?

The CX Cast launched 11 years ago and published 300 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact The CX Cast?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for The CX Cast?

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What guests have appeared on The CX Cast?

Recent guests on The CX Cast include:

1. Gina Bhawalker
2. Caleb Schmidt
3. Heidi Monk
4. Kerry Bodine
5. Cassidy Grace
6. Aurelie L'Hostis
7. Katy Tynan
8. Suryaveer Singh

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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