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The CX Breakroom LATAM

Infobip & Naranja Media

Llevas horas lidiando con un problema en servicio al cliente. Nada funciona. Decides tomarte un respiro. Bienvenido a The CX Breakroom, el podcast de Infobip donde cada quince días te traemos historias reales de quienes ya pasaron por lo mismo. Líderes, colegas, personas como tú, que enfrentaron retos en experiencia del cliente y encontraron la manera de salir adelante.Este es tu espacio para paus... more

PublishesTwice monthlyEpisodes8Founded4 months ago
Language
Spanish
Number of ListenersCategories
ManagementBusiness

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Artwork for The CX Breakroom LATAM

Latest Episodes

Los programas de lealtad son comunes, y estudios demuestran que un aumento del 5% en la retención de clientes puede incrementar las ganancias de una empresa hasta en un 95%.

Puntos Colombia tiene un caso particular, porque al integrar programas de le... more

El sector bancario, caracterizado históricamente por ser tradicional y rígido, se vio forzado a acelerar su transformación digital ante la pandemia del COVID-19, revelando que muchos de sus canales estaban quedando obsoletos. Además de la pandemia, l... more

Argentina es un país de gran extensión territorial (el octavo con más superficie en el mundo y el segundo más grande de Latinoamérica, después de Brasil), lo que implica un desafío significativo en la experiencia del cliente (CX) debido a las múltipl... more

Históricamente, las farmacéuticas enfocaron su interacción en los médicos, creando una brecha con los pacientes. Sin embargo, al notar que los pacientes buscaban directamente a los fabricantes con dudas y temores, Eli Lilly creó Línea Lily: un canal ... more

Seguros del Estado es una empresa con más de 70 años de historia, sin embargo su área de Customer Experience solo tiene año y medio de existencia.

En este episodio, Andrés Pérez, Gerente de Mercadeo y Experiencia del Cliente de la aseguradora nos co... more

Las cobranzas suelen ser un proceso incómodo y difícil para los clientes…

Es por eso que el Banco de Bogotá decidió transformarlo y usar la analítica y la construcción de arquetipos para mejorar la experiencia del cliente, creando una estrategia per... more

¿Quién no ha usado WhatsApp?

Esta aplicación, que tal vez es el servicio de mensajería más famoso del mundo, se ha convertido en uno de los canales de Customer Experience más efectivos. Junto a Elizabeth Macias, Partner Manager for Business Messagin... more

En este episodio, exploramos a fondo la experiencia de Mercado Libre durante la pandemia de COVID-19, contada por Rodrigo Magallanes, Customer Experience Director. Rodrigo nos habla de cómo el estar preparados fue importante para atravesar una coyunt... more

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Apple Podcasts
#8
Colombia/Business/Management
Apple Podcasts
#101
Colombia/Business

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The CX Breakroom LATAM launched 4 months ago and published 8 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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