The Unique Boutique Podcast
Matt HodkinsonYou built a consultancy worth noticing. Getting the market to notice it is a different skill. The Unique Boutique (formerly The Consultancy Edge) is a fortnightly podcast hosted by Matt Hodkinson, exploring the positioning, differentiation, and category-ownership strategies that turn boutique consultancies into the only credible choice.
| Publishes | Twice monthly | Episodes | 42 | Founded | 2 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | EntrepreneurshipMarketingBusiness | |||
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Latest Episodes
You already suspect you're undercharging. What you probably haven't accepted is that it's your fault - not the market's, not your clients'.
John Ray spent nearly three decades in investment banking and investment management. Then corporate ageism pu... more
The Credible Choice, Not the Louder One - Sue Rizzello on Proof as Differentiation
Most boutique consultancies have a handful of case studies sitting on their website, quietly doing very little. Sue Rizzello thinks that's a wasted revenue opportunit... more
"We need a new client tomorrow." It's the moment most consultancies start thinking about business development - and according to Luke Badiali, that's already too late.
Luke is the co-founder of BeDeveloped, which helps boutique consulting firms repl... more
"Google are bandits." It's not the kind of thing you'd expect from a certified Google Partner agency - but Karen Young says it with a smile, and she means it.
Karen is the founder of Ethos Metrics, the ethical pay-per-click agency built on a simple,... more
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- A must subscribe!
If you are in consulting, this is one of the podcasts to subscribe to.
Apple Podcasts5Luk Smeyers
Belgiuma year ago - Brilliant business podcast
Interesting host and really varied guests. Worth a listen
Apple Podcasts5Ts2jfI
United Kingdom2 years ago - Great pod
Awesome content.
Apple Podcasts5Charlie RutlandUnited Kingdom2 years ago
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Apple Podcasts | #233 |  New Zealand/Business/Entrepreneurship |
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Frequently Asked Questions About The Unique Boutique Podcast
What is The Unique Boutique Podcast about and what kind of topics does it cover?
This show centers on how boutique consultancies can differentiate, own a niche, and turn positioning into a durable competitive advantage. Episodes frequently explore category ownership, practical go-to-market playbooks, and the balance between human-driven insight and AI-enabled tooling. Guests range from growth strategists to operators who share frameworks for credibility, scalable client acquisition, and ethical, outcomes-focused marketing. A standout trait is the tightly focused angle on boutique firms—helpful for listeners who want concrete, implementable moves rather than broad theory.
Noteworthy aspects include a consistent emphasis on practical differentiation strategies, real-world case studies, and actionable tactics—from positio... more
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How many listeners does The Unique Boutique Podcast get?
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How many subscribers and views does The Unique Boutique Podcast have?
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Which podcasts are similar to The Unique Boutique Podcast?
These podcasts share a similar audience with The Unique Boutique Podcast:
1. The Rest Is Politics
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3. The Rest Is Politics: US
How many episodes of The Unique Boutique Podcast are there?
The Unique Boutique Podcast launched 2 years ago and published 42 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
How do I contact The Unique Boutique Podcast?
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What guests have appeared on The Unique Boutique Podcast?
Recent guests on The Unique Boutique Podcast include:
1. Luke Badiali
2. Karen Young
3. Cris Beswick
4. Justin Michael
5. James Thomlinson
6. Patrick Kelly-Weller
7. Danielle Heward
8. John Wilson
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.