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Artwork for SEO for Established Entrepreneurs: The Basic B

SEO for Established Entrepreneurs: The Basic B

Brittany Herzberg | SEO Strategist, Consultant, & Coach
SEO
Social Proof
Storytelling
Email Marketing
Content Creation
Entrepreneurship
Instagram
Social Media Marketing
Link Building
Business Visibility
Keyword Research
Testimonials
Authenticity
Networking Events
Copywriting
Unique Selling Proposition
Client Experience
Case Studies
Sales Strategies
Introverted Entrepreneurs

As an established entrepreneur, you find yourself “stuck” relying on social media as your main marketing strategy. Whether you love or hate social media, I’ve got news for you… There’s a better, more sustainable way to market your business—using SEO!

This show delivers actionable tips to help you maximize your marketing efforts, attract more of those warm-to-hot leads, & (finally) get your questi... more

PublishesWeeklyEpisodes154Founded2 years ago
Number of ListenersCategories
EntrepreneurshipMarketingBusiness

Listen to this Podcast

Artwork for SEO for Established Entrepreneurs: The Basic B

Latest Episodes

As an SEO copywriter & strategist, there’s a tight rope of copywriting best practices and SEO best practices that I know and am particularly skilled in helping you walk. Meta descriptions are one of those elements.

You may not know what a “meta desc... more

YouTube

“There's a very strategic, super simple way to approach blogs on your website that allows you to be creative AND get found in the process.”

I’ve got a bone to pick with Substack.

Well… not with Substack, but with the stupid Substack craze that’s go... more

YouTube

“I prioritized client work, and my SEO strategy paid the price.”

It's probably surprising that an SEO would ignore her own SEO, but here we are. 

And you know what? There's that saying about cobbler's kids, and I just keep seeing how true that is. ... more

YouTube

“Has anyone ever used a lead gen specialist?”

This week in one of the groups I’m a member of, someone asked that question. And let me tell you—I could not respond fast enough. That's literally what I do.

I mean, how many times have you heard me say... more

YouTube

Key Facts

Accepts Guests
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Recent Guests

Jena Thielges
Brand and Squarespace website designer
Self-employed / Therapy & coaching niche
Episode: SEO and Website Design Are Sisters, NOT Frenemies
Liz Chapman
Podcast Manager and Launch Specialist
liz chapman podcast manager
Episode: The SEO Shift Every Podcaster (*and* Business Owner) Needs
Angela Mitchell
Co-founder of Love Intentionally, relationship coach with over 20 years in counseling.
Love Intentionally
Episode: How to Love Intentionally as an Entrepreneur Couple
James Mitchell
Co-founder of Love Intentionally, high-performance coach for men, couples, and business leaders.
Love Intentionally
Episode: How to Love Intentionally as an Entrepreneur Couple
Erin Wilson
Pilates instructor and owner of an online studio offering Pilates, weight training, and flexibility classes.
Episode: How SEO Actually *Helped* Erin Rewrite Her Website Copy
Donna Piper
Integrative Movement and Chronic Illness Specialist
Host of Dear Body I'm Listening
Episode: Live SEO Coaching in the Midst of a Pivot w/ Donna Piper
Michelle Pollack
Executive leadership coach who works with leaders and high-achieving women to create fulfilling careers and lives
Episode: SEO Client Success Story: Leadership Coach, Michelle Pollack
Dr. Cecily Moore
A therapist serving Black professional women
Episode: SEO & Grow 🌱 Case Study Interview: Dr Cecily Moore
Leah Bryant
Certified growth coach
The Podcasting Problem Solver
Episode: Podcast SEO Tips to Bring in the Leads & Boost Downloads

Host

Brittany Herzberg
Host of The Basic B Podcast; focuses on SEO coaching and practical marketing for established entrepreneurs.

Reviews

5.0 out of 5 stars from 35 ratings
  • Brittany is my go-to

    I’ve been Brittany for years because I love her way of explaining SEO, i.e. I actually understand it. This podcast has helped me improve my SEO practice without crying.

    Apple Podcasts
    5
    Jackirenee
    United States3 months ago
  • Best SEO podcast

    I love Brittany’s podcast! She doesn’t gate keep, and breaks SEO down in a way that’s easy to understand and actually implement. Every episode gives me something practical I can use right away.

    Apple Podcasts
    5
    Baker Extraordinaire II
    United States7 months ago
  • ✨ 5 Stars – A Must-Listen for Entrepreneurs!

    I’m obsessed. Brittany’s Basic B Podcast is the kind of podcast that makes you feel like you’re having a cozy coffee chat with your super smart biz bestie—who just happens to be brilliant at SEO, storytelling, and turning your “I’m not sure how to say this” into pure magic.

    She makes business feel fun, doable, and aligned. No gatekeeping, no fluff—just straight-up value with a side of humor and heart. I especially love how she breaks down topics that normally feel overwhelming and makes them fe... more

    Apple Podcasts
    5
    D Pipet
    United States7 months ago
  • The right topics, made easy to understand

    Brittany has a magical way of describing complex concepts that just makes sense and more importantly, WORKS—and that’s really what’s important. There are plenty of SEO podcasts out there but they talk so far over my head that I’m lost in a hot minute. But I listen to nearly every Basic B episode from start to end. When I’m suggesting podcasts to fellow photographers that I mentor, or small business owners, Basic B is always on that short list. Plus—and I know this seems silly, but to me, it matt... more

    Apple Podcasts
    5
    Liddyiowa
    United States8 months ago
  • Practical, Conversational and so smart!

    Love listening to Brittany's podcast! The conversations are always a lot of fun to listen to plus I walk away with practical ways to apply SEO to my own business. I've worked in SEO before and Brittany's approach makes a sometimes "technical" topic sound doable!

    Apple Podcasts
    5
    Ren Benedicto
    United States2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Guests and topics are described as practical, case-study focused, and motivating for solo and small teams.
Listeners appreciate practical, actionable SEO guidance that's easy to implement.
Audience notes the host explains complex topics without gatekeeping and with a friendly, relatable vibe.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

How to Love Intentionally as an Entrepreneur Couple
Q: Does the book only apply if both partners are entrepreneurs?
It might count more if only one person is an entrepreneur because there's a discrepancy in understanding and knowledge.
Why SEO & Grow Students are FINALLY Getting Leads from Google
Q: What's your process like when you have keywords and you're coming up with an SEO strategy for a client?
I start with the client's big three questions, do keyword research based on their answers, and create an SEO strategy from there.
Why SEO & Grow Students are FINALLY Getting Leads from Google
Q: What are some best practices for meta descriptions?
Meta descriptions should be 140 to 155 characters, written in first person to connect directly with the audience.
Live SEO Coaching in the Midst of a Pivot w/ Donna Piper
Q: How are you packaging how you're helping people?
Donna discusses her plan to offer a PDF with a Pilates video and the desire to create group programs integrating emotional healing with Pilates.
SEO & Grow 🌱 Case Study Interview: Dr Cecily Moore
Q: What would you say to anyone thinking about the program or SEO in general?
It's worth doing if you're starting out and throwing spaghetti at the wall, and you keep hearing that you need a hardworking website.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

A pragmatic, hands-on show that teaches established entrepreneurs how to replace or augment their social-media marketing with SEO-driven strategies. Episodes mix solo guidance and guest interviews to simplify topics like keyword research, website optimization, content strategy, and podcast/online presence. Listeners typically gain practical, repeatable tactics that help attract warmer leads and build long-term visibility, often with a focus on service-based businesses, coaching, and design/designer collaborations. The show stands out for its approachable, no-fluff style and emphasis on actionable steps, case studies, and frameworks that listeners can implement quickly while balancing busy schedules and family life.

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How many episodes of this podcast are there?

this podcast launched 2 years ago and published 154 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on this podcast?

Recent guests on this podcast include:

1. Jena Thielges
2. Liz Chapman
3. Angela Mitchell
4. James Mitchell
5. Erin Wilson
6. Donna Piper
7. Michelle Pollack
8. Dr. Cecily Moore

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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