The Application with Allison Turcio
Allison TurcioThe Application is your playbook for the ever-evolving world of higher education enrollment marketing. This podcast zeroes in on the niche, often-unexplored areas of the field, delivering a potent mix of actionable insights, practical strategies, and cutting-edge perspectives. Host Allison Turcio, Assistant Vice President for Enrollment and Marketing at Siena College, tackles the topics others are... more
| Publishes | Twice monthly | Episodes | 125 | Founded | 4 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | EducationBusiness | |||
Listen to this Podcast
Latest Episodes
AI isn’t just changing how students search for colleges, but changing how they decide. In this episode, we talk with Jason Smith, Founder of OHO Agency, about how generative AI tools like ChatGPT are becoming a new layer of the enrollment funnel. Wit... more
What if the students already on your campus could shape your most powerful stories? Greg Carter, Director of Strategic Enrollment Marketing and Communications at Virginia Tech, joins Allison to share how they built a student-powered storytelling engi... more
Higher ed marketing teams are competing in one of the noisiest environments we’ve ever seen, and traditional tactics often get lost in a “sea of sameness.” So Fordham University tried something different. At the NACAC conference, the team transformed... more
What happens after a student clicks “Request Information”? For most institutions, that’s where marketing’s job ends. For our guest, that’s where it begins. Devin Purgason, Associate VP of Student Experience at Forsyth Technical Community College, exp... more
Reviews
- Relevant topics and helpful conversations
Allison has done a solid job of knowing what topics to cover and which guests will help guide the conversation. Thank you!!
Apple Podcasts5rk1977
United States3 years ago - Insightful and relevant listen for higher ed marketers
I have just started listening to this series and am already impressed with the depth and breath of topics covered. Excited to dig into the rest of the of the series!
Apple Podcasts5Meter Maid 30United States3 years ago - Short, actionable episodes
Allison does a great job hosting and keeping the conversation on beat without meandering around which I really appreciate about any podcast. Episodes are very actionable. One of my new go-to podcasts for higher ed marketing insights while doing dishes :)
Apple Podcasts5JazoniUnited States3 years ago - A must-listen for higher ed marketers
Stumbled upon this new show and just subscribed (after listening to only one episode!). I’ve been following Enrollify for awhile now…if you’re working in higher ed marketing and aren’t subscribed to their podcast network, do so now!
Apple Podcasts5DavidGo.United States4 years ago
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Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
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The Application with Allison Turcio launched 4 years ago and published 125 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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