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Artwork for The Agents of Change Digital Marketing Podcast
Digital Marketing
Artificial Intelligence
SEO
Marketing
Lead Generation
Email Marketing
Content Creation
Customer Engagement
Content Marketing
Linkedin
Marketing Strategy
Social Media
Social Media Marketing
Google Ads
Digital Advertising
Storytelling
AI Tools
Content Strategy
Chatgpt
Conversion Rate Optimization

Discover how to increase your online visibility, drive more qualified traffic to your site and convert that traffic into leads and business! In The Marketing Agents Podcast, we'll interview leading marketers from around the globe to get their insider tips and tricks on SEO, social media and mobile marketing. If you've been looking to reach more of your ideal customers and build your business, be s... more

PublishesWeeklyEpisodes645Founded13 years ago
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Artwork for The Agents of Change Digital Marketing Podcast

Latest Episodes

If you've ever searched for a local business and noticed the same three names in that little map box, you know how much those spots matter. If you run one of those businesses (or want to), you also know it can feel like a closed club. After nearly 30... more

Some of the best content ideas in your company are probably stuck inside the heads of people who have absolutely no interest in writing a blog post. Jesse Harris shares how marketers can earn the trust of subject matter experts, draw out what they kn... more

YouTube

Substack has been on my radar for a while, but I'll be honest: I wasn't sure it had much to offer someone who already has a blog, an email list, and a few social channels up and running. Turns out I was asking the wrong question. This week I sat down... more

YouTube

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Recent Guests

Sue B. Zimmerman
Instagram and Substack educator; Soulful Selling Sisterhood
Self-employed marketer
Episode: Build New Audiences through Substack with Sue B. Zimmerman
Jesse Harris
Senior editor at ACS Brand Lab, LinkedIn enthusiast, science and marketing nerd
American Chemical Society / ACS Brand Lab
Episode: Get Great Content From Subject Matter Experts with Jesse Harris
Tracy Friedlander
Former orchestra musician turned online business strategist
Substack Strategy / Second Act Strategist on Substack
Episode: How to Use Substack for Business Growth with Tracy Friedlander
Andy Crestodina
Co-founder and CMO of Orbit Media, digital marketing expert
Orbit Media
Episode: What Marketers Get Wrong About AI Search with Andy Crestodina
Vivienne Wagner
Founder and CEO of Houndstooth Media Group
Houndstooth Media Group
Episode: Turn AI Into Your Best Referral Source with Vivienne Wagner
Jeff Coleman
Founder of Factor Four Marketing, seasoned Google Ads specialist for service-based businesses
Factor Four Marketing
Episode: Why Your Google Ads Keep Underperforming with Jeff Coleman
Irwin Hau
Australian digital strategist and founder of Chromatics and Conversion Cow
Chromatics / Conversion Cow
Episode: How to Turn Website Traffic Into Leads with Irwin Hau
Kaila Vander Horn
Head of Content at Speedwork, LinkedIn advertising specialist
Speedwork
Episode: How to Build Trust on LinkedIn with Kaila Vander Horn
Jennifer Gardner
Los Angeles–based trial lawyer, persuasive communications speaker, and founder of The Edge Education
The Edge Education
Episode: The Neuroscience of Storytelling with Jennifer Gardner

Host

Rich Brooks
Host of The Agents of Change Podcast

Reviews

4.9 out of 5 stars from 195 ratings
  • whoa! wish i found those sooner

    I’m on a binge fest with Rich and all his guests!

    Bravo!👏👏👏

    @schulmanArt host of The Inspiration Place podcast and author of the book Artpreneur

    Apple Podcasts
    5
    Miriam Schulman
    United States2 years ago
  • A must listen for business owners!

    If you’re a business owner, this podcast is a no-brainer and a must listen! Rich and his guests provide practical and valuable advice and cover so many topics from creating unique content to being on podcasts to driving sales. Rich is consistently thought provoking and insightful. Don’t think about it - subscribe now.

    Apple Podcasts
    5
    Brooke Strauss
    United States2 years ago
  • Packed & Insightful

    Rich offers invaluable insights and practical advice for marketers and entrepreneurs. Subscribe, listen and discover actionable strategies to tackle your biz dev challenges.

    Apple Podcasts
    5
    D Triathlete
    United States3 years ago
  • Exceptional Resource!

    The Agents of Change podcast, is an exceptional resource for anyone looking to learn more about digital marketing and entrepreneurship. The show features insightful interviews with industry experts and provides actionable tips and strategies for business growth. Rich's engaging and personable hosting style makes for an enjoyable listening experience, and his expertise shines through in every episode. Overall, I highly recommend the podcast to anyone looking to take their business to the next lev... more

    Apple Podcasts
    5
    jasonebruce
    United States4 years ago
  • Listen every week. Excellent, actionable, information, presented well. Rich Brooks has it going on.

    Podchaser
    5
    Robert Ferrell
    4 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Audiences praise practical, actionable insights and repeatable frameworks.
Listeners note high-caliber guests and strong host-questioning that draw out useful tips.
Fans describe the show as consistently insightful, with concrete steps you can implement now.
People appreciate the relatable, conversational style and deep expertise of guests.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Build New Audiences through Substack with Sue B. Zimmerman
Q: What does your realistic Substack workflow look like for someone with a small team or working solo?
Sue outlines a slow, steady build, leveraging mobile-first publishing, a mix of in-house and outsourcing where possible, and a focus on branding consistency and automation to stay efficient without a large team.
Build New Audiences through Substack with Sue B. Zimmerman
Q: How do you balance free content versus paid content on Substack to avoid alienating your audience?
She describes a four-tier model (free, paid, founding member, and coaching) and emphasizes delivering unique, non-redundant value in paid offerings, using the podcast and master classes as gated content that complements free material.
Get Great Content From Subject Matter Experts with Jesse Harris
Q: If people want to learn more about you, and the work you're doing, where can we send them online?
You can connect with me on LinkedIn, and the BrainLab team is part of the American Chemical Society, offering custom content for audiences interested in science.
How to Use Substack for Business Growth with Tracy Friedlander
Q: Can Substack content be repurposed from existing podcast or video assets without losing reach?
Yes, you can connect Substack to RSS feeds or use Substack alongside existing hosting, republishing or cross-posting audio and video content to leverage the platform's discovery and email-driven distribution.
How to Use Substack for Business Growth with Tracy Friedlander
Q: How should a creator approach monetization on Substack if they're just starting?
Start with free content to build awareness, enable a paid tier for deeper or premium material, and tailor paywall offerings to your niche; use milestones and badges to encourage sign-ups and demonstrate value.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

The ongoing series focuses on practical digital marketing strategies across SEO, paid and organic channels, content, AI-assisted workflows, and measurement for small businesses and marketing teams. Episodes frequently feature practitioners sharing actionable tactics—from lead generation and on-site optimization to LinkedIn branding, local SEO, and AI-enabled marketing processes. A standout trait is the emphasis on repeatable frameworks, real-world experiments, and tools that lower barriers for small teams and agencies. The show often blends technical detail with approachable storytelling, making complex topics like AI in marketing and EEAT-driven content accessible. Listeners are likely looking for implementable guidance, credible guest per... more

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Which podcasts are similar to this podcast?

These podcasts share a similar audience with this podcast:

1. Social Media Marketing Podcast
2. The Amy Porterfield Show
3. The StoryBrand Podcast
4. The GaryVee Audio Experience
5. The Tim Ferriss Show

How many episodes of this podcast are there?

this podcast launched 13 years ago and published 645 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on this podcast?

Recent guests on this podcast include:

1. Sue B. Zimmerman
2. Jesse Harris
3. Tracy Friedlander
4. Andy Crestodina
5. Vivienne Wagner
6. Jeff Coleman
7. Irwin Hau
8. Kaila Vander Horn

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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