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The 2x2 for Consultants

Lauren Wambold Patel
Ramp
Sales
Pricing
Jay-Z
Wander New Mexico
Entrepreneurship
BCG
Pionyr
MELD
Fractional Consulting
Santa Fe
Digital Twins
AI Avatar
Niche Marketing
Microsoft 365
Gail King
Women In Leadership
Synaptic.ai
Bain & Company
Private Equity

If you’re an expert executive considering independent consulting—or already running your own thriving practice—this podcast is for you. The 2x2 Podcast for Independent Consultants goes beyond the usual business advice. We talk to real-life practitioners—strategists, deep thinkers, and multi-hyphenates who thrive on autonomy, intellectual curiosity, and portfolio careers. Whether you're exploring t... more

PublishesWeeklyEpisodes40Founded9 months ago
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Artwork for The 2x2 for Consultants

Latest Episodes

What comes after a decade at BCG?

I sat down with Michael Stutts to talk about his path from consulting to executive leadership—and how personal branding and clear communication shaped the journey.

We also touched on his book, There's No Room Servi... more

Troy Ruemping has spent his career asking the question most consultants skip: what problem are we actually solving?

He's done it at McKinsey, at the Big Four, and now while splitting his time between independent consulting and building his own food ... more

We've always been told the same story about building a business: network hard, move fast, say yes to every opportunity.

Sudeshna Sen believed it too – until she left corporate and tried to build something of her own.

That’s when she realized th... more

There’s a version of indie consulting that isn’t talked about openly.

Not the glamorous ‘build your personal brand and land dream clients.’ But the actual mechanics of how many consultants find work: through hiring companies and curated networks t... more

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Recent Guests

Sudeshna Sen
Founder of Pionyr; former exec VP, data tech analytics; venture investor
Pionyr
Episode: Forget Hustle Culture. Here's Why Being Intentional Wins.
Kris Hardy
Expert technology product portfolio consultant and executive
Independent consultant
Episode: Transform Your Product Portfolio With Kris Hardy
Parm Sidhu
Founder of Storage Solution Pros, former Deloitte consultant
Storage Solution Pros; West Haven Partners
Episode: Running a Business Made Him a Better Consultant
Natalie Monbiot
Expert in digital twins and AI-enabled avatars
AuraOne
Episode: Back to the (AI) Future with Natalie Monbiot
Amelia Waters
Independent consultant and featured guest
Independent consultant
Episode: Chart Crimes... and the Five Rules to Fix Them with Amelia Waters
Ben Manwaring
Consultant and technology executive with a career spanning big tech, venture, and independent consulting
Independent Consultant / Former Vista Equity Partners CRO/Technology Executive
Episode: Trusting Your Value with Ben Manwaring
Joe Griffith
Founder of Wander New Mexico; former Bain & Company consultant
Wander New Mexico
Episode: He Left Bain for Santa Fe (and Never Looked Back)
Mariela Hunter
Co-founder of Synaptic.ai, corporate athlete advocate
Synaptic.ai
Episode: Becoming a Corporate Athlete With Mariela Hunter
Deborah Whitby
CEO of Austin Plumbery
Austin Plumbery
Episode: How Deborah Whitby Re-Built a Family Business

Host

Lauren Wambold Patel
Host of The 2x2 Podcast for Independent Consultants

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Talking Points

Recent interactions between the hosts and their guests.

AMA: How Do I Start an Independent Consulting Practice?
Q: How do I get inquiries to convert after sending a proposal?
Follow up with a structured rhythm: gentle reminders, firmer check-ins, then give an out and a clear close, repeating over several weeks while staying helpful and not pushy; most decisions happen after multiple touches.
AMA: How Do I Start an Independent Consulting Practice?
Q: Should I use an attorney for contracts, and when is an S-Corp relevant?
Use an attorney for your first more complex contract and when creating a template for your business; an S-Corp is a tax election, not an entity type, and is typically considered later if profits grow enough to justify payroll taxes and distributions.
AMA: How Do I Start an Independent Consulting Practice?
Q: What do I need to set up before taking on my first client?
Start lean with a contract signing method, an invoicing process, and a simple entity setup; you can operate under your own name at first, but consider forming an LLC for liability protection. A basic contract, a template you can customize, and a way to invoice are enough to begin.
Becoming a Corporate Athlete With Mariela Hunter
Q: How do AI agents fit into business and customer interactions according to the episode?
AI agents, as part of a multi-agent system, can handle specific tasks (website optimization, newsletter management, handling objections) and communicate with each other to optimize the entire sales and customer support process, reducing reliance on human-only workflows.
Becoming a Corporate Athlete With Mariela Hunter
Q: What is the core solution Synaptic.ai is offering to corporate high-performers?
Synaptic.ai provides biomarker-driven protocols (sleep, focus, resilience) and an AI-assisted coaching framework (N1) that personalizes guidance to each individual, turning data into actionable habits and proactive adjustments for peak performance.

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Frequently Asked Questions About The 2x2 for Consultants

What is The 2x2 for Consultants about and what kind of topics does it cover?

The show concentrates on independent consultants and fractional executives building and growing flexible, portfolio careers. Across episodes, listeners hear practical guidance on launching solo practices, pricing, service offerings, client acquisition, and navigating intermediaries like hiring companies or marketplaces. Notable patterns include deep-dives into portfolio strategy, operating efficiently with lean back‑end tools (often highlighting Ramp for financial operations), and interviewing practitioners who've turned corporate experience into independent success. A recurring strength is featuring practitioners who blend domain expertise with hands‑on execution—sharing real stories about pivoting from corporate roles, scaling to micro‑fi... more

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These podcasts share a similar audience with The 2x2 for Consultants:

1. My First Million
2. The Compound and Friends

How many episodes of The 2x2 for Consultants are there?

The 2x2 for Consultants launched 9 months ago and published 40 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on The 2x2 for Consultants?

Recent guests on The 2x2 for Consultants include:

1. Sudeshna Sen
2. Kris Hardy
3. Parm Sidhu
4. Natalie Monbiot
5. Amelia Waters
6. Ben Manwaring
7. Joe Griffith
8. Mariela Hunter

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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