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TAKING AIM

Aimpoint
Aimpoint
Red Dot Sights
Law Enforcement
Turkey Hunting
Concealed Carry
Military
Hunting
Africa
Firearms
Guns & Ammo
Red Dot Sight
Ballistics
Long Range Shooting
USCCA
Gabby Franco
The Tactical Games
Training
Red Dot Optics
Safariland
Ben Van Buren

The official Aimpoint podcast. For more than 5 decades, Aimpoint has pioneered electric red dot sighting technology used by hunters and competitive shooters around the world. Now, we’re bringing you insights from influential voices in firearms culture. Dive into the 2A lifestyle with hunters, veterans, tactical experts, instructors, law enforcement, and even celebrities. The show is hosted by Rich... more

PublishesWeeklyEpisodes79Founded2 years ago
Number of ListenersCategory
Sports

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Artwork for TAKING AIM

Latest Episodes

In this episode of the Taking Aim Podcast, host Rich talks with Caleb Giddings, Marketing Manager at Taurus USA, about his winding path through the firearms industry — from Air Force Reserve small arms instructor and Coast Guard Academy collegiate pi... more

In this episode of the Taking Aim Podcast, host Rich sits down with Seth Swerczek, Marketing Communications Manager at Hornady Ammunition, to trace his path from Marine Corps rifleman to ballistics engineer to marketing lead — and how his hands-on la... more

On today’s episode of Aimpoint’s Taking Aim podcast, Rich Nance sits down with Kelly McCann, a former Marine Corps infantry commander and special operations veteran known for his pioneering work in combatives and firearms training. Kelly breaks down ... more

In today’s episode of Taking Aim, Rich Nance is joined by Richard Mann, shooting editor at Field and Stream, ammo columnist for American Rifleman, and one of the most prolific gun writers in the industry. Richard breaks down what a true “scout rifle”... more

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Recent Guests

Cecil Burch
Gracie Jiu-Jitsu instructor and founder of Gracie Jiu-Jitsu Anthem
Gracie Jiu-Jitsu Anthem
Episode: 48 Years of Martial Arts Taught Me This About Real Self-Defense
CJ Cowan
Training Coordinator, Surefire Institute; Marine Corps veteran; competitive shooter
Surefire Institute
Episode: Why "Training" Isn't the Same as "Practice" — CJ Cowan Explains
Casey Starling
Pro BMX rider with firearms affiliations
Walther; Geissele; Kink BMX (past)
Episode: Gave Up a 10-Year Sponsorship to Pursue Firearms (w/ Casey Starling)
Brad Fenson
Hunter, writer, photographer, and conservation advocate
Harvest Your Own (Alberta Conservation Association)
Episode: Hunting Cape Buffalo with a Red Dot: Brad Fenson on Dangerous Game & Quick Target Acquisition
Steven Pressfield
Author and novelist known for The War of Art and Gates of Fire
Author
Episode: Steven Pressfield on Resistance, Turning Pro, and Why He Didn't Succeed Until Age 52
John McAdams
Big Game Hunting Blogger/Podcaster; author of cartridge-focused content
Big Game Hunting Blog / The Big Game Hunting Podcast
Episode: How a Deployed Soldier Built a Big Game Hunting Empire From Scratch
Mike Pannone
Seasoned firearms trainer and former operator noted in the discussion
Episode: The Mindset of High Performers | Mike Pannone, Andy Stumpf & Scott Jedlinski
Ken Good
Former SEAL, founder of Shooter First and Progressive Combat Solutions
Shooter First; Progressive Combat Solutions
Episode: The Navy SEAL Who Rewrote the Rules of Fighting in the Dark (w/ Ken Good)
Scott St. Clair
Founder and lead instructor at Effective Fitness Combatives (EFC); former SWAT team leader and police sergeant
Effective Fitness Combatives (EFC)
Episode: INSIDE Defensive Tactics Training — A BJJ Black Belt and SWAT Leader Breaks Down Everything

Host

Richard Nance
Host of TAKING AIM with a background as a police sergeant, SWAT team leader, and defensive tactics supervisor.

Reviews

5.0 out of 5 stars from 19 ratings
  • Kelly McCann episode

    Kelly is a true living legend. Rich Nance sums up Kelly’s importance at the close when he says that Kelly is a victim of his own success; having innovated so many practices and ideas that have become industry standard, then taught to successive generations of instructors to the point they don’t even know to attribute the idea to Kelly.

    It’s true; all of it.

    Listen carefully to Kelly’s hard won wisdom, and ignore it at your peril.

    The episode should be considered foundational.

    Apple Podcasts
    5
    JohnFitzpatrick3
    United States10 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Guests are described as instructional and credible, with a focus on actionable training tips.
The conversations are lauded for authenticity and practical relevance to hunting, self-defense, and shooting sports.
Listeners praise in-depth expertise and real-world insights from seasoned practitioners.

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Talking Points

Recent interactions between the hosts and their guests.

48 Years of Martial Arts Taught Me This About Real Self-Defense
Q: Why did you choose Brazilian Jiu-Jitsu as your base martial art?
Because it works in real-world scenarios, it provides control and stabilizes a situation, and it scales from white belt to black belt, making it the most reliable foundation for self-defense.
Why "Training" Isn't the Same as "Practice" — CJ Cowan Explains
Q: What role does brain science play in effective firearms training?
Understanding myelination and deliberate, repeated practice helps anchor neural pathways, making skills faster and more automatic under stress; instructors should structure courses to optimize this learning process.
Paratrooper Life Unfiltered: Explosives, Jumps, and Brotherhood
Q: What went on, what was your decision-making process at that time, and talk a little bit about your career in the military.
Ben explains his early ambitions, the branching choices across services, and how opportunities and setbacks steered him toward airborne and engineer roles, as well as pivotal moments with mentors.
Paratrooper Life Unfiltered: Explosives, Jumps, and Brotherhood
Q: Ben, welcome to the show, thanks for joining us.
Ben shares his broad military background, the drive to join special units, and how leadership experiences during combat shaped his approach to mentoring and civilian entrepreneurship.
The Realities of Use of Force, Body-Worn Cameras, and the Fight for Truth
Q: What makes a law enforcement use-of-force instructor credible to trainees and to the public?
A credible instructor combines hands-on skill demonstration with deep understanding of legal standards, ongoing training across disciplines, and the ability to articulate decisions clearly under pressure.

Audience Metrics

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Frequently Asked Questions About TAKING AIM

What is TAKING AIM about and what kind of topics does it cover?

A results-oriented show focused on practical firearms culture, training, and hunting, featuring conversations with veteran instructors, law enforcement veterans, competitive shooters, and notable personalities from the hunting and military communities. Episodes frequently center on real-world defense, high-stakes decision making, gear and optics, training philosophy, and ethical considerations in hunting and self-defense. A standout throughline is translating elite performance and discipline from military and competitive environments into accessible lessons for listeners, with heavy emphasis on optics, gear design, and practical tactics. Listeners should be drawn to hands-on expertise, serious training mindset, and authentic stories from pr... more

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Which podcasts are similar to TAKING AIM?

These podcasts share a similar audience with TAKING AIM:

1. Concealed Carry Podcast - Guns | Training | Defense | CCW
2. Mike Force Podcast
3. Tier1 Podcast
4. The Jack Carr Channel
5. Cleared Hot - Powered By BRCC

How many episodes of TAKING AIM are there?

TAKING AIM launched 2 years ago and published 79 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on TAKING AIM?

Recent guests on TAKING AIM include:

1. Cecil Burch
2. CJ Cowan
3. Casey Starling
4. Brad Fenson
5. Steven Pressfield
6. John McAdams
7. Mike Pannone
8. Ken Good

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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