The Supreme Pod
Supreme GroupWelcome to The Supreme Pod by Supreme Group, where we discuss the art behind effective marketing in life science and healthcare. Every episode, we'll bring you insider strategies and expert interviews on crafting campaigns that drive real impact.
| Publishes | Monthly | Episodes | 8 | Founded | 7 months ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessMarketing | |||
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Latest Episodes
Most life science companies are already running LinkedIn ads with great content and strong creative. So why aren't the leads coming in? Usually, it's because the strategy is broken.
In this episode, Eric Southwell (CGO, Supreme Group) and Irene Leck... more
In life sciences and healthcare, stepping into leadership is about finding the right environment, the right mentors, and the courage to invite yourself to the table.
In this special International Women's Day episode, Eric Southwell sits down with fo... more
In life sciences and healthcare marketing, most AI adoption still revolves around a simple chatbot and looks like “prompt, draft, redo.”
In this episode, Paul sits down with Sheldon Zhai (Founder and Chief AI Officer, Supreme Group) and Leigh Wasson... more
In this episode of The Supreme Pod, hosts Eric Southwell and Paul Avery, Ph.D., sit down with Supreme Optimization’s EVP of Advertising Mihaela Pupavac, Ph.D. and biotech media founder Joachim Eeckhout to discuss 5 life science marketing trends to wa... more
In this episode of The Supreme Pod, host Eric Southwell sits down with Jodi Amendola, President of Amendola Communications, a veteran in health tech and digital health PR with over 30 years of experience. Together, they dive deep into the evolution o... more
In this new episode of The Supreme Pod, hosts Eric Southwell and Paul Avery, PhD talk with Liz Kanter, President of Pivot Design, about what actually works in rare disease marketing. From active listening and advocacy partnerships to co-creating reso... more
The FDA has raised the bar for DTC pharma ads and marketers must act now. Shannon Carlson and Olly Johnston explain plain language, fair balance of benefits and risks, linking ads to patient support, and full audits. Learn when to pause media, rebuil... more
Can ChatGPT outsmart a PhD in life science marketing?
In this Google Ads experiment, AI faces off with human expertise across keyword research, ad copywriting, and campaign setup. While ChatGPT offers helpful ideas, it misses key scientific and stra... more
Key Facts
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #23 |  Belgium/Business/Marketing |
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Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
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| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
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The Supreme Pod launched 7 months ago and published 8 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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