Rephonic
Artwork for Style and Substance
Entrepreneurship
Vitality
Social Media
Mental Health
Productivity
Vitality Manifesto
Brand Identity
Graphic Design
Brand Clarity
Joy In Business
Overwhelm
Design Fundamentals
Self-Care
Clarity
Well-Being
Boundaries
Emotional Well-Being
Menopause
Midlife Crisis
Women Empowerment

Style and Substance is a branding and business podcast brought to you by The Brand Stylist, Fiona Humberstone and The Empowered Entrepreneur, Elizabeth Cairns. Resourcing you with inspiration, insights and heaps of expertise to help you navigate all things branding and business. Ideal for creative entrepreneurs and those of you looking to sidestep the hustle, keep joy at the forefront of your work... more

PublishesWeeklyEpisodes108Founded3 years ago
Number of ListenersCategories
BusinessMarketingEntrepreneurship

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Artwork for Style and Substance

Latest Episodes

Who does not love that feeling of looking at your website and going "oh yes! this is working for me and this is the nuts!" It's what we all want right? So today I am picking Fi's fabulous brains and our subject is "glowing up your website - practical... more

With four months left of 2025 are you prepped to make the most of it? We are, and in this episode we are sharing our priorities, our goals and our experiences of setting boundaries to safeguard what's most important. We share our strategies for maint... more

Connecting with your ideal client to build a sustainable business. We're opening the new season with a listener favourite from the archives and our very first episode on the Magic of Muses.

Building a sustainable business relies on both identifying ... more

our last episode of the season before the summer break and today Fi and I are talking about how set up for the summer. What this season is about for us, how we are making the most of it and how we structure our businesses to enable us to take the bre... more

Key Facts

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Hosts

Fiona Humberstone
Co-host of the show, renowned for her expertise in branding and business strategy.
Elizabeth Cairns
Co-host of the show, expert in empowering creative entrepreneurs and developing purposeful branding.

Reviews

4.9 out of 5 stars from 139 ratings
  • The Business Friends I Always Wanted

    Listening to Style and Substance feels like sitting down with the business friends I wish I had. Their conversations are smart, inspiring, and deeply relatable - covering everything from connecting to your vision, finding brand clarity, asking for what you’re worth, setting priorities, being in alignment, and finding the courage to move forward each week.

    I always walk away with fresh ideas I can actually use, both in business and in life. Fiona’s online classes are fantastic, and both of her b... more

    Apple Podcasts
    5
    Vanessa Stump
    United Statesa month ago
  • Ep 65 - Menopause, Midlife

    Oh gosh, this really resonated with me. After leaving a well paid job as Head of design over three years ago (and only realising that I was in the menopause afterwards!) I’ve really felt irrelevant. I’ve set up my own business as a visual identity designer and social media leaves me cold. You have given me permission to follow in-person networking more and use my ‘Superpower’ of just being me. Heartfelt thanks… keep up the great work!

    Apple Podcasts
    5
    Fabulous at 50 Den
    United Kingdom3 months ago
  • I really appreciated this episode.

    Fiona spoke so honestly about the reality of building a brand on a tight budget. It’s true, none of us have endless funds, and we all have to make choices. But I loved how she highlighted the difference between having a bootstrapping mentality (always cutting costs, even when it damages your brand) versus simply bootstrapping smartly, making conscious decisions that keep things moving forward without compromising on quality.

    Her tips on where to invest and where you can save were so practical. I... more

    Apple Podcasts
    5
    A. J. O.
    United Kingdom3 months ago
  • Worth the listen

    I have listened to every episode from the beginning and I always find myself nodding or taking note while listening. What I love about Fiona and Elizabeth is that they don't mind digging deep into the topic. Very constructive and encouraging podcast.

    Apple Podcasts
    5
    Marta - Mallorca
    Spain6 months ago
  • Wonderfully authentic and insightful podcast!

    What a wonderful podcast! Elizabeth and Fiona are so generous in sharing their depth of knowledge and experience with their listeners in a wonderfully relaxed and authentic way. I’ve only listening to a handful of episodes so far but I’ve taken so much away from each one and can’t wait to listen to the rest! Thank you ladies xx

    Apple Podcasts
    5
    Louise Hayes
    United Kingdom7 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Many find the content relatable and actionable, appreciating the authenticity and real-life experiences shared by the hosts.
The discussions are seen as empowering, especially for female entrepreneurs, emphasizing themes of personal development and integrity.
Listeners feel a sense of community and support from the hosts, often describing the show as like conversing with friends.
Overall, listeners enjoy the combination of practical business advice mixed with personal anecdotes and encouragement.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Flow not Force - creating more ease in business
Q: How do we bring more of this flow into our work?
Focus on reconnecting with creativity and purpose, as this can help maintain ease and joy in business.
How to Set Priorities in Times of Crisis and other Questions Answered
Q: How can I deal with feeling stuck when trying to express my voice and ideas?
Focus on regulating your nervous system and connect with a specific person or muse when creating your content to overcome the void.
How to Set Priorities in Times of Crisis and other Questions Answered
Q: Should I offer certification for my courses? Is this a good idea?
Certification might not add value if not done thoughtfully, and actual outcome and expertise may matter more than certification in certain fields.
How to Set Priorities in Times of Crisis and other Questions Answered
Q: How do we set priorities when life throws you for a loop?
Prioritize your personal vitality and mental health, and communicate with your stakeholders during crises to manage expectations.
How to Set Priorities in Times of Crisis and other Questions Answered
Q: How do I remove obstacles like my internal message that says you're faffing too much when I'm on Instagram or when I'm sitting down to create content?
Be clear about your intention when using Instagram, and differentiate between productive engagement and mindless scrolling.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Style and Substance

What is Style and Substance about and what kind of topics does it cover?

This podcast offers a rich exploration of branding and entrepreneurship, specifically designed for creative professionals seeking a sustainable approach to their businesses. The discussions often emphasize the importance of authenticity, integrity, and emotional well-being in navigating the complexities of personal and business identities. Noteworthy topics include overcoming societal pressures, fostering community support among women, and actionable insights for branding and self-empowerment. The conversational style of the hosts makes the content feel relatable and personal, providing motivation and practical advice for listeners looking to succeed without falling into traditional hustle culture.

Where can I find podcast stats for Style and Substance?

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How many listeners does Style and Substance get?

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What are the audience demographics for Style and Substance?

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How many subscribers and views does Style and Substance have?

To see how many followers or subscribers Style and Substance has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Style and Substance?

These podcasts share a similar audience with Style and Substance:

1. Chill & Prosper with Denise Duffield-Thomas
2. The Jasmine Star Show
3. The Ins & Outs
4. The Amy Porterfield Show
5. The Diary Of A CEO with Steven Bartlett

How many episodes of Style and Substance are there?

Style and Substance launched 3 years ago and published 108 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Style and Substance?

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Where can I see ratings and reviews for Style and Substance?

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