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Artwork for The Elite Financial Advisor Podcast With Sten Morgan

The Elite Financial Advisor Podcast With Sten Morgan

Sten Morgan
Financial Planning
Financial Advisory
Leadership
Financial Advisors
Client Relationships
Financial Advising
Entrepreneurship
Communication Skills
Artificial Intelligence
Client Engagement
Personal Development
Communication
Business Growth
Team Dynamics
Resistance
Whiteboarding
Financial Services
Emotional Intelligence
Coaching
Wealth Management

A show for financial professionals who want to be challenged to achieve their true potential faster. You will gain practical knowledge that you can implement on Monday morning when you get into the office. You'll learn the true value of your advice and, if you want to, how to charge for that advice. Featuring Sten J. Morgan, CFP®, ChFC®, one of the nation's leading young Financial Advisors.

PublishesWeeklyEpisodes240Founded5 years ago
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MarketingEntrepreneurshipBusiness

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Artwork for The Elite Financial Advisor Podcast With Sten Morgan

Latest Episodes

In this episode of Elite Advisor Podcast, Sten Morgan sits down with his own Associate Advisor, Kyle Francis, to talk about how to bring a young advisor onto your team and level them up fast without burning them out.

They discuss the real bottleneck... more

In this episode of Elite Advisor Podcast, Sten Morgan sits down with John Gatewood to talk about how communication mastery, not technical knowledge, has become the real differentiator for elite advisors in the age of AI.

They discuss listening so cl... more

YouTube

In this episode of Elite Advisor Podcast, Sten Morgan sits down with Jeremie Kubicek to talk about how the Five Voices framework reshapes the way you lead, communicate, and connect - starting with the one voice you were built to lead from.

They disc... more

YouTube

In this episode of Elite Advisor Podcast, Sten Morgan sits down with Shannon Reid to talk about how the role of the financial advisor is shifting from pure investment management to holistic life planning and how top-tier firms are leveraging AI to re... more

YouTube

Key Facts

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Recent Guests

John Gatewood
Author of The Listening Advisor and veteran financial advisor
Author, The Listening Advisor
Episode: 239 The Skill AI Can’t Replace: Why Elite Advisors Must Master Communication with John Gatewood
Shannon Reid
Leader at OSAIC, runs advisor growth and engagement
OSAIC
Episode: 237 The Future Financial Advisor: Why Human Connection Wins in an AI World
Holden Fox
Entrepreneur, founder of Fox Alliance, former financial advisor
Fox Alliance
Episode: 236 From Shared Expenses to Formal $1 Billion Team: How Holden Fox Built a Real Advisory Firm
Sten Morgan
Founder/CEO of Legacy Investment Planning, subject of the interview
Legacy Investment Planning
Episode: 235 From Practitioner to Entrepreneur: Sten's Journey
Wes Young
Top-producing advisor and co-host discussing prospecting and referrals
The Elite Financial Advisor Podcast guest panel
Episode: 234 Best Practices of Prospecting with Gavin Filasek, Wes Young, and Sten
Gavin Filasek
Top-producing advisor and co-host discussing prospecting and systematized referrals
The Elite Financial Advisor Podcast guest panel
Episode: 234 Best Practices of Prospecting with Gavin Filasek, Wes Young, and Sten
Adam Holt
Founder of Asset-Map, fintech entrepreneur
Asset-Map
Episode: 233 Stop Overcomplicating Financial Planning (What Clients Actually Want) with H. Adam Holt
Austin Harris
Advisor affiliated with Edward Jones; featured guest sharing firsthand experience from How to Charge Live
Edward Jones
Episode: 232 How To Level Up Client Experience with Efficient Financial Planning with Austin Harris
Angie Herbers
Founder of Herbers & Company, consultant to RIAs and financial advisory firms
Herbers & Company
Episode: 231 Why Advisory Firms Break as They Grow And How to Build the Right Team with Angie Herbers

Host

Sten Morgan
Host and lead researcher in practice growth, client experience, and charging for advice.

Reviews

4.7 out of 5 stars from 177 ratings
  • Great platform to learn as an advisor

    Great production, quality guests, lots of ways to learn as a growing advisor. Sten does a nice job with his guests, fun conversations to hear.

    Apple Podcasts
    5
    TXpodcast fan
    United States2 months ago
  • Becoming An Elite Advisor is a must-listen! Sten and Andy deliver incredible leadership, sharing actionable advice and applicable knowledge that truly elevate your practice. Their 'elite path over the average path' theme resonates deeply, pushing you to think bigger and achieve more. Every episode is packed with insights that inspire and empower. If you're serious about stepping up as an advisor, this podcast will transform your mindset and strategy. Highly recommend!

    Podcast Addict
    5
    iRmark88
    2 years ago
  • Best financial planner podcast

    I just started as a financial planner and this has been an amazing listen and learned so much! It is a very practical podcast!

    Apple Podcasts
    5
    Jenna Pag
    United States2 years ago
  • EAN | Game Changer

    Sten and Andy have been amazing and beyond generous with their time and ideas. Beyond grateful to come across their Podcast 6 months ago!

    Apple Podcasts
    5
    GrimusDaRaptor
    United States2 years ago
  • Dynamic Duo!

    Sten and Andy in the morning! Great show, great guys, elite content and practical advice. As a new advisor I can’t get enough of their collective wisdom!

    Apple Podcasts
    5
    Potatopearls
    United States2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Great production and quality guests; practical ways to learn as a growing advisor.
Listeners also note some episodes feel promotional around events or coaching programs.
New to advisory work? This show is a practical, actionable resource.
Fresh, actionable insights with a coaching feel; many episodes promote live events and communities.
Listeners praise practical, high-signal content that leads to real changes in their practice.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

238 Jeremie Kubicek / Know Yourself. Lead Yourself
Q: How should leaders use The Five Voices in practice?
Leaders should start with themselves, learn to read others' voices, tailor conversations to speak in the language of the other person, and roll out the framework gradually through teams and hiring processes.
238 Jeremie Kubicek / Know Yourself. Lead Yourself
Q: What are The Five Voices?
The Five Voices are a framework built from combining the Big Five personality traits with Jungian psychology, resulting in 16 personality types across five core containers, and each voice has its own strengths and communication style.
236 From Shared Expenses to Formal $1 Billion Team: How Holden Fox Built a Real Advisory Firm
Q: What advice would you give younger advisors who want to effect change in a practice that is resistant to it?
Have open, candid conversations about change, seek agency to influence the path forward, and if necessary, consider whether the environment allows you to evolve or if it's better to seek a different place that matches your vision and values.
236 From Shared Expenses to Formal $1 Billion Team: How Holden Fox Built a Real Advisory Firm
Q: How did you decide to transition from a production-driven model to a more systematized, team-based approach, and what were the key milestones?
The decision followed recognizing the limits of one-off production metrics and the realization that investing early in people, technology, and processes—while aligning incentives—created the capacity to grow to over a billion in AUM with a sustainable culture.
236 From Shared Expenses to Formal $1 Billion Team: How Holden Fox Built a Real Advisory Firm
Q: So I'd love for you to give us a quick background on the firm, and then we'll dive into some of the story you've already shared.
Holden describes starting in the industry, his frustration with inefficiencies, and how the Fox Alliance evolved from a cost-sharing setup with family and partners into a formal, scalable firm with clear SOPs and a specializations-driven structure.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

This show targets financial professionals who want practical, actionable strategies to accelerate growth, improve client value, and charge appropriately for advisory services. Episodes emphasize prospecting, streamlined planning, leadership, and firm-building—often with a focus on value-first conversations, scalable processes, and integrating technology like AI to enhance client relationships. A standout trait across episodes is the candid, coach-style approach, featuring practitioners who have built or transformed advisory practices, and guest experts who bring deep expertise in tax planning, systems, or organizational culture. Listeners can expect concrete tactics, live-event promotions, and community-based growth programs that aim to mov... more

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Which podcasts are similar to this podcast?

These podcasts share a similar audience with this podcast:

1. The Perfect RIA
2. The Efficient Advisor: Tactical Business Advice for Financial Planners
3. Kitces and Carl - Real Talk for Real Financial Advisors
4. Barron's Advisor
5. Talking Wealth

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this podcast launched 5 years ago and published 240 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on this podcast?

Recent guests on this podcast include:

1. John Gatewood
2. Shannon Reid
3. Holden Fox
4. Sten Morgan
5. Wes Young
6. Gavin Filasek
7. Adam Holt
8. Austin Harris

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