Small Spark Theory: a marginal gains approach to new business and marketing
Lucy MannNew business is one of those subjects guaranteed to get a reaction from agency owners everywhere. Many will have a nagging feeling they should be doing a bit more, wonder how other agencies manage to land the accounts they covet, have moments of wild inspiration and energy then falter because the day job just, well gets in the way. Gunpowder’s Lucy Mann has worked in agency new business for over 2... more
| Publishes | Monthly | Episodes | 88 | Founded | 7 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessMarketingManagement | |||
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Latest Episodes
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Reviews
- Such a helpful podcast
As an ‘accidental agency owner’ myself, I’ve found this podcast a fantastic source of tips and inspiration that really can make a difference. I’ve just got home from a trip to London and binge-listened four in a row! more
Apple Podcasts5Oliver from TDL
United Kingdoma month ago - Always so interesting
Loads of really practical and useful advice. Highly recommend 💥
Apple Podcasts5wishy14United Kingdoma month ago - So many insights
My go-to and a must for anyone working in the creative industry. Constantly learning and growing!
Apple Podcasts5MewcyUnited Kingdoma month ago - Great podcast, great guests!
Just finished Lucy’s interview with Emma Sexton and wanted to give a shout-out to Small Spark Theory — so good to hear such insight and authenticity, and without any industry ego! Really enjoy Lucy’s approach to podcasting.
Apple Podcasts5LaLovesClementineUnited Kingdoma month ago - Great insight for agencies of all sizes
This is a great podcast. I’ve listened for a couple of years now and gradually caught up with all of the episodes! There’s a mix of big hitters and niche players - all who have great insight in to issues like pricing, marketing strategies, business development, and so on … I challenge anyone in the agency space to listen to an episode and not have at least 2 or 3 ‘ah-hah!’ moments!
Apple Podcasts5David H LFCUnited Kingdom2 months ago
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Chart Rankings
Apple Podcasts | #237 | United Kingdom/Business/Marketing |
Apple Podcasts | #150 |  Ireland/Business/Marketing |
Apple Podcasts | #175 |  South Korea/Business/Marketing |
Audience
Listeners, engagement and demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Engagement Score | |||
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| Primary Location | Social Media Reach | ||||
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