SEO 101 is Search Engine Optimization from the very beginning. SEO 101 will teach you SEO from Square one. Hosts Ross Dunn and Scott Van Achte give out helpful information for the beginners without overwhelming you with technical details.
Publishes | Twice monthly | Episodes | 514 | Founded | 17 years ago |
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Number of Listeners | Categories | BusinessTechnologyMarketing |
In this episode of SEO 101, Ross Dunn and Scott Van Achte dive into ChatGPT’s instant checkout, answer engine optimization trends, ranking report disruptions, ChatGPT’s growing referral traffic for retailers, YouTube’s dominance in AI search, Google’... more
In this episode of SEO 101, Scott Van Achte covers improvements to core web vitals across major CMS platforms, Google removing support for certain structured data types, Apple’s plans for an AI-powered search engine, the latest on Google’s AI Mode, L... more
In this episode of SEO 101, Scott Van Achte covers the August 2025 Google spam update, Ahrefs’ new traffic tracker comparing LLMs and search engines, Googlebot crawling issues, practical Search Console tips for duplicate content, a survey on AI Overv... more
In this episode of SEO 101, Ross Dunn and Scott Van Achte cover Perplexity’s bold bid for Chrome, Google’s new Preferred Sources feature, the impact of AI on SEO conversions, attribution challenges, behavioral shifts toward Reddit and YouTube, GPT-5’... more
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Enjoyed the July 15, 2024 episode. As an outsider to SEO, I found it towed a balance between SEO-insider updates and generally helpful information for a dabbling entrepreneur.
I stumbled onto the SEO 101 Learning Series while searching for podcasts to “up” my SEO knowledge on a recent road trip. I’ve listened to a LOT of SEO podcasts and this one is now on my favorites list. Information and advice was well-explained and easy to understand, and I learned a ton. I took advantage of the StepForth.com free 20 minute call with Ross Dunn today and received more valuable advice, and when I’m ready to do an hour consult their rate was incredibly reasonable. As a small website... more
I really appreciate the way the hosts are steady in their advice and avoid the drama and B.S. you hear from many public-facing SEOs. I’ve learned many very practical things from SEO 101 podcast. I always have a little thrill when I see they’ve released another episode.
Great info for business owners!
This show's contents are truly fantastic. It has a wealth of valuable information. I wholeheartedly suggest this show!
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This podcast focuses on demystifying Search Engine Optimization (SEO) for listeners, particularly for those who are beginners in the field. A wide range of topics is covered, from foundational SEO principles to the latest trends and updates affecting the industry, such as changes in Google's algorithms and the impact of AI on search strategies. Noteworthy discussions include practical advice on utilizing tools like Google Search Console, handling recent vulnerabilities in SEO practices, and adapting to the ongoing evolution of digital marketing. The hosts aim to make learning SEO accessible by providing valuable insights without overwhelming technical jargon, making it a suitable resource for both novice and experienced marketers alike.
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These podcasts share a similar audience with SEO 101:
1. The Best SEO Podcast: Defining the Future of Search with LLM Visibility™
2. The Recipe For SEO Success Show
3. Simple SEO and Marketing, Business Growth, Organic Marketing, Copywriting, Online Business, Blogging, Content Creation
4. The Digital Marketing Podcast
5. SEO in 2025
SEO 101 launched 17 years ago and published 514 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on SEO 101 include:
1. Jim Hedger
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